Massive capital, cutting-edge technology and the influx of talents from all walks of life have made catering an inconspicuous industry in this traditional commercial field and a highland with rising value. In particular, the penetration of the Internet has accelerated the development of the catering industry.
The competition in the catering industry is quite fierce today.
First of all, in terms of the number of shops, snacks and fast food are the biggest track in the catering industry. In all restaurants in China, snacks and fast food account for 30%, which has become a veritable "total number one"; Bread dessert shop takes the second place, hot pot takes the third place, Sichuan cuisine takes the fourth place and barbecue takes the fifth place.
3. Young people prefer small and refined single-item fast food.
Nearly 400 million young people account for 74% of consumers, and they contribute 7 1% of the market. Nowadays, young people prefer small and refined single-item catering, and women decide the life and death of shopping malls and shops. According to the survey, in commercial facilities, female consumption accounts for more than 70%, accounting for a large proportion; 80% of women have the right to decide on consumption. People pay more attention to diet health, and their taste preference for heavy oil, heavy salt and heavy spicy is reduced, showing a trend of "sweet and fresh wins spicy". In the past, people were eager for salty and spicy tastes, but now people prefer "sweet and fresh". For example, Jinan New Fulcrum Group crosses the bridge with a bowl of rice noodles. This dish is small and refined, and pays attention to fast food!
4. Healthy eating has become the mainstream.
Nowadays, consumers pay more and more attention to "delicious, good-looking, fun, interactive and healthy" in diet, and healthy diet is gradually becoming the mainstream consumption concept in the future market. Restaurants that firmly grasp this point will definitely be "popular". For example, crock cooking, a popular catering brand, is a dietary nutrition route that grasps the mainstream of catering development and is very popular with diners.