Basic Introduction Chinese Name: Step by Step Winning TV Station: Southeast Satellite TV Time: 20 12 Type: Workplace Show Host: Fan Deng Language: Chinese column introduction, column host, outfield activities, similar programs, step by step winning employers, column highlights, broadcast time, brand story, marketing theory, classic marketing ten questions, and column introduction of Southeast Satellite TV's Step by Step Winning 2065433. It is worth noting that Southeast Satellite TV hired the production team of Jiangsu Satellite TV to create new programs, and even put forward a new way to play the "elite stage" workplace show, so that candidates have the opportunity to get an annual salary of more than 200,000 yuan. Key words such as poaching and high salary seem to make the workplace fire again. The team had previously produced CCTV's "Chinese Dream Extraordinary 6+ 1". According to the producer, in the face of various workplace programs, "Step by Step to Win" also has its own biggest feature, which is to shape this program into a stage for "achieving elites". "The slogan of' step by step to win' is:' Let the winners be more successful', and we are building a stage for elite recruitment." The career direction of step-by-step selection is elite recruitment. At the same time, the producers also stressed that "Step by Step to Win" is not only open to elites. "If you think you have elite qualities, ordinary people can challenge and dream." Southeast Satellite TV has made a heavy attack and made great efforts to create a large-scale workplace service program "Step by Step to Win" to explain the new definition of talents! Workplace or battlefield? 12 the best employer comes in person! Brand-new rules, brand-new job-hunting concept, step by step to win and make successful people more successful! Please watch! Column Host Southeast Satellite TV's "Step by Step to Win" Moderator: Fan Deng Fan Deng, CCTV program host, graduated from the Department of Materials of Xi Jiaotong University, with a bachelor's degree in engineering and a master's degree in management from the School of Management of Xi Jiaotong University. During my college years, I won the honorary titles of National Famous School Debate Competition Champion and National University Debate Competition Champion, and once hosted local TV programs such as Fortune Times of Hubei Satellite TV and Golden Idea Action of anhui tv. In 2000, Fan Deng went to Chengdu and Chongqing and other southwest regions to carry out the ground activities of "I still have a high-tech dream" on the 20 12 Southeast Satellite TV's "Step by Step Win" program. In today's highly competitive society, many job seekers lack confidence. In order to increase their dreams and self-confidence in finding high-tech jobs, many job seekers speak out their high-tech dreams in front of the camera, and they strive to stand on a bigger stage of job hunting. 2065438+March 23, 2002 Southeast Satellite TV's "Step by Step to Win" and "I still have a high-tech dream" Chengdu ground activities. Moderator: Li Shitao 2065438+March 23, 2002 Southeast TV's "Step by Step to Win" and "I still have a high-tech dream" Chongqing ground activities. Moderator: Different from other job-hunting programs, similar programs of Li Shitao all started interviews on the "elite stage", and the programs were positioned as high-end recruitment. The invited "employer groups" are all big-name enterprises. This time, Fan Deng, the host of CCTV, was invited to be the host. Fan Deng, Ph.D. of Xi Jiaotong University, is good at wit and humor, and played a "challenge" with Tianjin Satellite TV's If You Are the One hosted by CCTV colleague Zhang Shaogang. The producer of the program also stressed that "Step by Step to Win" is a platform to provide job search services for all those who have the ability, and it is to allocate human resources rather than draft. With the goal of seeking the best position, I hope job seekers can show their skills on the platform of "step by step to win" and get a high salary. Bubu Win Employer 1, President of EF Education China-Peter Winn 2, Founding Partner of Hejun Law Firm-Xiao Wei 3, Director of Ke Rui International Human Resources Co., Ltd.-Thursday, Zhaopin Recruitment CEO- Guo Sheng 5, President of Xtep (China) Co., Ltd.-Ding 6, Marketing Director of Yaolai Group-Guan Zheng 7, CEO of Beijing Xiaomi Technology Co., Ltd.-Lin Bin 8, Chairman of Seven Wolves Industrial Co., Ltd.-CEO— of Zhou Shaoxiong 9 Hengan Group-Xu Lianjie 10, Vice President of China Guang Cai International Investment Group Co., Ltd.-Wu Sheng 1 1, Chairman of Peak Group Co., Ltd.-Xu Jingnan 12, founder of Yuemeitang-Southeast TV, the highlight of Hangyue column, relies on the region. According to the program group, there are many employers worth over 100 billion yuan. Players are also elites from all walks of life, "eighteen martial arts." The attractive positions thrown by "Step by Step to Win" include executives within the group, and the salary will make the professionals covet. In the design and construction of the stage, the organizers also "spent a lot of money", and the high-end stage design added a lot of color to the program. In the first issue of "Step by Step to Win", the strongest employer group with a value of hundreds of billions appeared, which is both an opportunity and a challenge for job seekers. An experienced interviewer's ability to judge and examine talents should not be underestimated. Faced with the extraordinary insight and cognition of employers on the development trend of the industry, how will job seekers face more difficult challenges? The person in charge of the program "Step by Step to Win" said: "In the program, every link will be more humanized. In the face of diversified choices, the advantages or disadvantages of job seekers themselves will be more prominent on the stage." Faced with a variety of workplace programs, Step by Step to Win also has its own biggest feature, which is to shape this program into a stage for "achieving elites". "Let the winners be more successful" has become the slogan of "step by step to win". The producer said that 12 the best employer came to the site not to recruit small employees with a monthly salary of 3,000 to 4,000, but to find real talents. Therefore, the step-by-step career direction is elite recruitment. At the same time, the producers also stressed that the stage of "Step by Step to Win" is not only open to elites. "If you think you have elite qualities, ordinary people can also challenge to realize their dreams." Broadcast time: Southeast Satellite TV every Sunday evening from February 26th at 2 1: 15. The classic marketing theory "step by step to win" aims to embody the pertinence, systematicness, creativity, practicality and maneuverability of training, specifically solve the will, process, method and actual combat in marketing activities, and achieve the purpose of applying what you have learned, applying what you have learned and being effective. Brand story Emperor Qianlong became the oldest emperor in history because he paid great attention to foot health care. He summed up foot care as "300 steps in the morning and a pot of soup at night". Modern medical research believes that the longevity of Qianlong has a lot to do with his habit of soaking feet. Gan Long often asks to add Chinese herbal medicines such as asarum, safflower, mugwort leaf, pangolin scales, cinnamon, clove, etc. Increase the effect of relaxing muscles and activating collaterals. It is said that these Chinese herbal medicine formulas were occasionally prescribed by Emperor Qianlong when he went to the south of the Yangtze River.
Emperor Qianlong went down to Jiangnan and came to Yangzhou. One day, Qianlong felt a little cold, and then he couldn't get sick. The doctor's diagnosis and treatment for many days have no effect. Little Shenyang provided a plan: posting a list of emperors and choosing famous doctors to treat the emperor.
There is a doctor outside Yangzhou named Cheng Siyi, who is well-read and knowledgeable, and has gained the wisdom of doctor Huang. Cheng Siyi's ancestors were teachers of the Ming Dynasty, and the Cheng family was an official for generations. Later, the Ming Dynasty perished, the Han nationality declined, and the Qing emperor rose to lead China, so he lived in seclusion in Jiangnan. His father named him Cheng Siyi, hoping that he would save lives and become a famous doctor like Sun Simiao, the king of medicine.
On this day, when Cheng Siyi saw the imperial list, he went to the palace for treatment with the people who looked at the list. Cheng Langzhong listened and inquired, saying: Your majesty has wind disease, which is the same as that of Prime Minister Cao, but your majesty's disease is still shallow, and external medicine can only be eradicated by foot bath. As the saying goes, when there is wind, all diseases begin, and when it is quiet, the skin and flesh are closed, although there is strong wind.
Emperor Qianlong took several doses of medicine and his condition gradually improved. Later, according to the prescription written by Cheng Langzhong, Chinese herbal medicines such as Asarum, Carthamus tinctorius, Folium Artemisiae Argyi, Pangolin, Cinnamon and Clove were used for daily foot bath, and gradually recovered, with remarkable health care effect. Later, Emperor Qianlong insisted on soaking his feet every day with this formula, and finally became the longest-lived emperor in history.
At the beginning of last century, Cheng Siyi's descendants came to Hong Kong to escape the war and made a living by practicing medicine. In view of the symptoms of erosion, exudation and desquamation between the toes of local residents in Hong Kong, Cheng's descendants consulted medical books and personally collected medicines, and finally prepared ointment for treating Hong Kong's foot, bringing good news to local people.
In the 1970s, Hong Kong's economy entered a period of prosperity, and a large number of new enterprises were born. Later generations decided to carry forward the ancestral training and benefit the people with lifelong medicine.
1972, and Guiheng Group was established in Hong Kong. The company adheres to the concept of "harmony" to manage enterprises, inherits the health culture of Huangdi Neijing and develops products, focusing on human foot health care and foot health care fields.
After the establishment of the company, He Guiheng's idea of foot bath health care and improving foot shape was quickly accepted by the upper class in Hong Kong. For a time, foot health care, foot beauty, foot sports care and foot health care produced by Heguiheng Group were very popular in the upper class of Hong Kong.
In 200 1 year, He Guiheng came to the mainland and set up the operation headquarters of Greater China in Zhengzhou, China, bringing the royal health care concept and gospel to people who are suffering from chronic foot diseases and eager for beautiful feet in Chinese mainland, and sincerely creating "OnlyWin". As soon as the product was launched, it was widely sought after by users, and the foot-beautifying trend quickly swept through China. Brief introduction of the founder of trademark marketing theory: Professor Zhao Ming, visiting professor in Tsinghua University, Mr. Zhao Ming, chief consultant of Shanghai Yin Fu Enterprise Management Consulting Co., Ltd., and a well-known management consultant in agriculture and animal husbandry industry, helped the enterprises they served get rid of the huge difficulties and created a series of classic success cases through rational analysis and rich operational experience. Classic marketing practice expert, planning director of Yin Fu international consulting agency, Zhao Chunfei, MBA, professional logistics manager, ISO900 1 quality management system consultant, international registered management consultant and senior marketing planning expert; Former customer service director and marketing director of Smart House Group, with eight years of experience in customer service management and channel expansion management; Courses such as Efficient Communication, Creating Gold Medal Customer Service, Organizational Marketing, Disciple Rules, Achieving a Happy Life, Eight Managers and Sun Tzu's Art of War Marketing have trained hundreds of thousands of people and won unanimous praise. Enterprises that are promoting services: New Hope Group, Beijing Debao Qunxing, Heilongjiang Yingruisi Group and many other well-known enterprises. Classic Marketing Ten Questions and Ten Answers: Are you sure that the customers you want to visit should be visited? Question 2: Are you sure who you should visit? Three questions: Are you sure you can meet the person you should visit? Question 4: Do you know the purpose and goal of your visit? Five questions: Are you sure you know your product FABE? Six questions: Are you sure you know your competitive products? How to play USP of your company's products? Seven questions: Are you sure you can guide customers to know the benefits of your company's products? Eight questions: Are you sure you are fully prepared? Q 9: Did you simulate the visit? Ten questions: Are you confident? Eleventh question: Why are all the people coming up around 65,438+10,000? Question 12: Why not invite high-end players? Is the salary of 10 thousand a month too much now? Is it enough to buy dozens of pounds of vegetables? Thirteen questions: All employers are corporate directors or other positions. First of all, these people are professional managers, and they are only here for publicity.