To create a good image of yourself, you generally need to pay attention to your appearance beauty and personal demeanor. Instrument beauty is a comprehensive concept, which should include three levels of meaning. First, the beauty of appearance refers to the beautiful coordination of people's appearance, shape and posture, such as healthy and symmetrical body, beautiful facial features and slender figure proportion. This is the basic condition for the beauty of appearance, which comes from innate genes and is called natural beauty. Secondly, the instrument is the beauty formed by dress and design after modification. Not everyone can have the luck of natural beauty, but the beauty of appearance after tomorrow can be pursued and shaped by everyone. No matter what one's natural qualifications are, one can achieve a dream through makeup, clothing and overall packaging. This is what the so-called "three-point appearance, seven-point dress" means. Third, the beauty of appearance is the external embodiment of a simple and noble inner world and vigorous vitality, which is the essence of appearance. The true beauty of appearance is the high unity of spiritual connotation and external form. China's wisdom can be shown to the outside world. If a person is not based on inner beauty such as morality, emotion, intelligence, ambition and demeanor, it is difficult to have corresponding beauty in behavior and language. Therefore, the essence of a person's physical beauty is the full display of his inner beautiful world.
Manner is an important factor in shaping the image of beauty, which is essentially the internal basis for supporting external appearance, manners and language beauty. Profound knowledge, clever mind and good education have great influence on the formation and development of a person's demeanor. In social interaction, elegant manners, steady and generous manners, elegant and witty conversation, sincere and decisive attitude, neat and beautiful clothes, healthy and energetic posture will leave a beautiful and profound impression on people.
Whether it is business or workplace, whether it is work or leisure, whether it is interpersonal communication or love, you need to have a good image. With a good image, your work and career will get twice the result with half the effort. And a good image is shaped by neat and decent clothes and generous words and deeds. Generous and decent appearance, relaxed and natural words and deeds will increase your personality charm and help you shape a successful career!
Many entrepreneurs with global influence and communication power have formed their dazzling images after long-term training, packaging and publicity.
Bill Gates, the founder of Microsoft Kingdom, pays great attention to his image. He once asked experts to design, package and publicize his image.
For example, once, he would give a speech in Las Vegas. However, speaking is not Gates' strong point. In order to present himself in a better image and make his speech more influential and communicative, Bill Gates specially invited Dr. Jerry weismann to guide his speech.
Weismann is an expert in speech counseling with rich experience. He once helped the top managers of several computer companies overcome their fear of speaking. He redesigned everything, from Gates' speech to gestures and expressions, and they rehearsed together for 12 hours. When Gates gave a speech, everyone familiar with Gates was surprised. I saw that Gates changed his lazy and casual image and put on an expensive black suit. Although his shrill voice can't be changed, it doesn't affect his speech at all. As a result, this speech with the theme of "information at your fingertips" spread all over the United States and achieved great success. And the value of Gates' image charm has also been rapidly improved.
In fact, all big entrepreneurs, like politicians and artists on the stage, have designed their own words and deeds.
You may be amazed at their good image, and you may be attracted by their unique temperament and gentlemanly demeanor. When they appear, their every move will make you feel that only he is the most suitable person to represent this group: generous, talkative, handsome and broad-minded ... but you don't know that these big entrepreneurs' speeches and dialogues on stage 10 minutes may have to go through the following 10 hours of design and drills.
An American entrepreneur said frankly, "If you knew me yesterday, you would say that I am completely different today from yesterday. Because my every move now is carefully designed, if there are any iconic works in our corporate design, it is me first. " Another Japanese entrepreneur also said: "Before I took up the position of manager, the company carefully designed and cultivated my image. Because I want to represent an enterprise, I must abandon things that the public doesn't agree with, such as some personal habits. I have been practicing with imaging experts for more than three months. "
Like these two entrepreneurs, talented entrepreneurs, their charm is not innate. They are nothing more than a piece of rough jade, an ugly duckling. They themselves or invite experts to carefully design and practice their walking posture, speech pronunciation, speech skills, and even gestures, clothes and makeup, common sense of etiquette and so on. Some people even asked a specialized company for training. It is through careful polishing, slow carving, careful design and practice, and hard training that they can exude charming image charm and change from ugly ducklings to radiant white swans. Their words are so outstanding, their manners are so decent, and their images are so perfect and charming.
In fact, each of us has different degrees of potential charm, and everyone is a treasure house of charm to be developed. This is especially true for entrepreneurs. Entrepreneurs have achievements, status, wealth and talents that ordinary people do not have, which are very important for improving their image and enhancing their charm. Every entrepreneur can create a radiant image as long as he is carefully trained.
To shape your image, you should also pay attention to your identity and show yourself. First of all, we need to make an accurate positioning of our image. To position yourself, we must understand our environment, determine our development goals, and clarify the social role we play and want to play. Different roles need different images to reflect, and different roles naturally have different images. Therefore, the image here also has a positioning problem, that is, I want to determine what kind of image can better reflect my role, my spirit and temperament, and have the best impact on society and the public. This is the premise of designing an image. Only under this premise can we talk about designing and shaping our own image charm.
Bill Gates is the overlord of IT. Since Microsoft started his business, as a young entrepreneur, his clothes are more casual and he often appears in front of the camera wearing shirts, jeans or work clothes. In fact, he seems to dress casually, but also after careful consideration, which is also his personality and corporate image positioning, not as "casual" as most people say.
Bill Gates is engaged in the IT industry, which is recognized as a sunrise industry. Chaoyang enterprises should be different from traditional enterprises and reflect the youthful atmosphere. Moreover, Gates, who runs the company, is still very young, and is also known as the "new generation" or "generation X" in the United States. Therefore, it is very appropriate and decent for him to wear casual clothes, and it also fully conforms to the company's image and culture.
Because the external environment is constantly changing, the individual's role is different in different time and space, and with the passage of time, the individual's heart is also changing, so the individual's image positioning should also change accordingly, and a new image suitable for him should be made.
Even Gates, who often wears casual clothes, has been carefully redesigned in important speech occasions. Even in the above-mentioned examples, his image is completely different from the past. Look at Bill Gates these two years. With the growth of age, he appeared in a suit more and more times, but it is difficult to see the image of leisure suit or his work clothes with big glasses. So some people say that Bill Gates has matured.
Young entrepreneurs can dress casually, so as to fully reflect young people's vigor, energy, sensitivity to new things and good innovation ability. Older people should wear solemn clothes, especially dark suits, giving people a feeling of experience and vicissitudes, thus establishing an experienced and stable entrepreneur image.
At the same time, in formal occasions, suits are the uniform of entrepreneurs, and entrepreneurs attending the annual meeting must all be dark suits. Like General Electric, Procter & Gamble and Nokia, they all deal in traditional products, such as automobiles, telecommunications and daily necessities. Maintaining a traditional solemn image is more in line with the company's culture. At the same time, the age of these entrepreneurs also requires them to position themselves with a mature, steady and experienced image. Different roles determine the image they want to create. Therefore, entrepreneurs should first consider where to position themselves and what role they should play in shaping their own image and enhancing their image charm. Then we can determine our own image according to these, and then carry out systematic design, practice and publicity.
The core of image positioning is harmony, that is, the image determined by a person should be consistent with his role and environment, his professional image and his spirit and temperament.