Why did Happiness 9 go bankrupt?

There is no long-term development plan. Happiness No.9 refers to Happiness No.9 Mall, which is an e-commerce website serving the elderly with nutrition and health care, physical therapy supplies, healthy food, nursing equipment, daily necessities and leisure products as the core. Because there was no long-term product and development strategy, it was impossible to launch more competitive products continuously and there was no long-term development plan, and it finally closed down on 20 15.