such as buying New Year's goods, sweeping the dust, posting New Year's red, eating New Year's Eve dinner, observing the New Year's Eve, paying tribute to the New Year's Eve, paying homage to the New Year's Eve, dragon and lion dances, paying homage to the gods and ancestors, praying for blessings and sacrificing for calamities, swimming in the gods, betting on boats, temple fairs, swimming in gongs and drums, swimming in the flag, going up to the lanterns for wine, and so on. Traditional festival ceremonies and related customary activities are important elements of the festival, carrying the rich and colorful cultural heritage of the festival.