April 13, 2023 Today, SAIC-GM's Buick brand announced the official launch of Buick ELECTRA E5, a cross-grade large five-seat smart-electric SUV, with two standard range, two long range and one Avia models priced at RMB208,900 - 278,900 yuan. Users can download iBuick App or WeChat search Buick Buick mini program to pay a deposit of 3,000 RMB to complete the grand order and enjoy rich owner's rights. As an over-the-top five-seat intelligent electric SUV that meets the travel needs of China's mainstream users, the Buick ELECTRA E5 is built on the ATEN electric vehicle platform, adopts a new electric vehicle design language, boasts an over-the-top quality space and an advanced and reliable triple-electricity system, and is synchronized with a new-generation VCS intelligent cabin and the iteratively updated eConnect technology, which will also enable the Super Cruise super-assisted driving system; and will be available to customers who wish to use the iBuick Buick App. In the future, it will also open the Super Cruise system; at the same time, by virtue of the stringent development and testing standards, it will bring consumers a safer, smarter, more comfortable and more temperate new energy travel experience. From now on, the show cars have been arriving at Buick's Pure Power Space and Pure Power Zone across the country, and consumers are welcome to taste them.
Buick's first Ultium vehicle, the ELECTRA E5
In order to provide consumers with a convenient, unified and transparent new energy vehicle purchasing and service experience, the Buick ELECTRA E5 adopts a closed-loop online and offline service model. Online, Buick brand APP iBuick is fully upgraded, users can make 360-degree immersive viewing, selection, ordering and payment in the car section, and bind the car after picking it up, enjoying CarLink's worry-free services including car condition inquiry, vehicle control, iKey cell phone key and so on. If there is any problem, users can even connect directly to the exclusive customer service through iBuick cell phone blue key worry-free one key. Offline, Buick Pure Space is an urban experience center built for the new consumption habits of EV users, providing one-stop services for users to see, select and order vehicles offline. In addition, Buick has also set up Buick Pure Electric Zone in existing dealerships to further enhance the convenience for users to view and purchase vehicles. Currently, the first batch of Buick Pure Power Spaces and Zones have been officially put into operation, and by the end of 2023, Buick Pure Power Spaces are expected to reach about 60, and Pure Power Zones are expected to exceed 600. At the same time, Buick is also continuously improving the construction of the replenishment system, and by the end of this year, it will have built nearly 1,000 Autodesk Supercharging Terminals, and more than 400,000 third-party charging terminals in cooperation with mainstream charging carriers, which will bring users a more convenient and comfortable car life.
Wang Yongqing, General Manager of SAIC-GM, said, "Buick ELECTRA E5 is one of the iconic products of the brand renewal, which not only proves that Buick is moving towards the 'New Life of Smart Electricity' with its strength, but also declares that the era of SAIC-GM's Otter Energy is accelerating. Following the ELECTRA E5, Buick's second Otter Energy model will be officially launched in the middle of this year. By the end of 2025, the Buick brand will ****total 5 Otter Energy models, accelerating the layout of MPVs, SUVs, sedans and other mainstream new energy markets. At the same time, SAIC-GM is also continuously improving its EV sales and service experience, building a multi-level energy replenishment system, and increasing its strategic investment in electrification and intelligent internet connectivity to make a full-scale push on the new track. "
Pure Design empowers electric technology aesthetics
The Buick ELECTRA E5 is based on the PURE Design pure design concept, and outlines a new mood with electric technology. Its dimensions are 4892mm x 1905mm x 1684mm, with a wheelbase of 2954mm, and a long front end and short front and rear overhangs, presenting the proportions of an SUV and a dynamic stance that is ready for action. The new Buick Flying Eaves and Wings front face takes the "three-color shield" logo as its visual center, innovatively interprets the classic wing elements, and displays a light and sharp aggressive stance through the upper and lower layered design. Jingling grille for the body of the same color design , closed grille surface with gradient parameterization of the water ripple elements interpretation of the dynamic digital aesthetic, but also using high-gloss dot matrix Jingling highlights the high-grade temperament and electric aesthetic design. Double Flying Wing LED daytime running lights has 40 LED dual light guide structure and curtain surface light-emitting technology, to realize the soft surface light-emitting effect; Feather Light Trace automatic headlights support the flow of crystal rhythmic light language system, to create a more ceremonial sense of interaction experience.
The crystal grille with the same color design is futuristic
The new body adopts the Potential Surface Language, which makes use of the concavity and convexity of the Potential Surface to form a contrast between dark and light, which is extremely modern. In terms of details, the car is equipped with electrically-operated charging doors with charging status indicator and power level display, which is very considerate; the 20-inch Razor Sharp low-resistance wheels adopt multi-spoke design, which perfectly combines excellent aerodynamic performance, luxury texture and rich details. The new car's rear end is pure and full, with through flow wing tail lamps not only expanding the visual width of the rear, but also adopting laser laser engraving pattern to realize the breathing lighting effect; JingShield high-mounted brake lamps and the new Buick logo echo each other, presenting three-dimensional and brilliant visual effects and unique brand characteristics, providing a clever finishing touch to the rear end. The new Buick high-mounted brake lamps echo the new Buick logo, presenting a three-dimensional bright visual effect and a unique brand identity.
Buick ELECTRA E5 Avia 4WD Edition combines electric design aesthetics with an elegant stance
Buick ELECTRA E5 Avia 4WD Edition is equipped with a number of exclusive designs, which illustrate the "beauty of details". It not only comes with Avenir exclusive chrome trim, silver roof rack, illuminated welcome pedals, 20-inch butterfly low-resistance wheels, sensor-operated tailgate with projector lamps, but also the LED, LED, and LED, which is the first time the Buick ELECTRA E5 has been offered in the market. Electric tailgate, creating a quality atmosphere in all aspects; at the same time, the Avenir crystal digital headlights and Avenir through the streaming wing tail lamps further enhance the recognizability of the "Faraway Blue " exclusive exterior color highlights the unique elegance and purity of Buick's EV models.
The Avia 4WD Edition incorporates a number of exclusive designs, interpreting the "beauty of details"
Original Pure Design platform to create a large five-seat quality cabin
Along the lines of PURE Design, the Buick ELECTRA E5 features an Interior with a Pure Design. The interior adopts a suspended layer modeling, which is elegant and dynamic; the interior panels are made of nano-skin-friendly and environmentally friendly materials, combined with the texture collocation method to realize the contrasting feeling of multiple gloss levels. The floating EYEMAX 30-inch curved 6K screen and compact electronic pocket shifter maximize the space inside the car, and combine luxury with a sense of technology. The center console Décor Light Dance Crystal Array Trim Panel is based on the optical principle of multi-layer diffraction, and adopts laser engraving technology to achieve a partial light transmission effect, which makes the cabin luxurious and exquisite; the 121-color Music Rhythm Ambient Lighting can be moved in the same frequency as the music playing, and through the modes of Piano, Running Water, and Energy Strip, etc., it makes the "melody" reflecting in the eyes. The 121-color music ambient lighting can move in the same frequency as the music being played, through piano, water, energy bar and other modes to let the melody "into the eyes". The Avenir 4WD models also feature Avenir headrest embossing and Avenir seat metal plaque trim, highlighting the beauty of the details, as well as the "Stargazer" exclusive interior colors, making the interior more pleasing to the eye. interior colors, which reveal an even more pleasing luxury appeal.
Interior design combines contemporary style with exquisite craftsmanship
Built on the highly efficient and flexible Ultium EV platform and extra-long wheelbase, the Buick ELECTRA E5 offers an open and enveloping sense of space and a cabin that is second to none in its class, with biggest-in-class second-row knee room and legroom of 140mm and 1,030mm respectively. 1030mm, no matter personal commute, family and friends transportation or family self-driving, all can enjoy a comfortable and cozy "upgraded" experience. The seats adopt a skeleton platform developed specifically for EVs, incorporating a wide-body ergonomic design, with a front cushion width of up to 520mm; the Front S-shaped backrest is lightweight and shapely, inspired by a luxury home, and maximizes the release of vertical space in the rear; the Wide-body floating headrests are equipped with lateral headrests; and the Wide-body floating headrests are equipped with lateral headrests, with a wide headrest. Wide-body suspension headrests with lateral ear piece support, adding comfort to the journey. At the same time, the front seats are equipped with three-position heating and ventilation and four-way lumbar support adjustment; the panoramic dome sunroof equipped in the entire system has a 1.32 square meters of lighting area, and the maximum opening stroke of the front glass is 580mm, bringing a transparent vision without any boundaries inside and outside. In addition, the Buick ELECTRA E5 has 31 efficient storage spaces and 4.5L multifunctional storage compartment under the floating center console, plus a 502L-1658L large volume upper and lower trunk, to meet the needs of multi-scenario travel.
The seat is a perfect fit for the traveler.
The cabin environment is transparent and spacious, and the second-row space is class-leading
It is worth mentioning that the Buick ELECTRA E5 is equipped with the Buick Library of Quiet Technology, which adopts high-performance motor acoustic wrapping technology, 5mm double-layer acoustic glass, and high-level acoustic materials to create a new "Quiet World" of electric mobility. "
Bose Centerpoint?, a virtual surround sound technology in-car audio system, allows users to savor the heavenly music of Bose Centerpoint? in a quiet and restful atmosphere.
New Generation VCS Intelligent Cockpit
The Buick ELECTRA E5 is equipped with the New Generation VCS Intelligent Cockpit, and the only one in its class, the EYEMAX 30-inch integrated curved 6K screen, with a resolution of up to 6008 x 934. With a resolution of up to 6008×934, it can present 1 billion colors; the micro-curved screen supports high-precision multi-touch, and adopts anti-glare and low-reflection surface treatment and anti-fingerprint treatment, which makes the clear and gorgeous, smooth and lifelike borderless images come to life. As an extension of the screen, the new car is equipped with a 12.6-inch full-color, wide-format HUD system, which allows drivers to easily access information such as speed, navigation, and driving assistance without taking their eyes off the road.
EYEMAX 30-inch curved 6K screen is visually stunning and easy to use
The iterative Buick eConnect technology gives the ELECTRA E5 a more emotive interactive capability, and the new UI interface presents a strong electrified style. The system includes multiple mainstream online audio/video services, while the newly upgraded intelligent voice assistant further strengthens the intelligent scene engine, voice skill combination customization, and application/application plaza functions, realizing a one-click access to multiple user scenarios. In terms of interaction, the system supports multiple meter display modes, adapting to different travel scenarios, clear and intuitive; multiple gesture operation functions can pull down the shortcut operation portal in any interface, multi-finger screen grabbing to realize the second back to the main interface, and the three-finger flying screen can quickly transfer the navigation interface to the main driver's dashboard;
The smart navigation system has been developed to meet the needs of the electric vehicle users. Apple CarPlay wireless mapping and wireless cell phone charging are standard in the entire lineup, upgrading the convenience experience once again. iKey Mobile Key provides practical functions such as welcome light language, keyless entry, privilege*** enjoyment, vehicle remote control, etc., which enhances the convenience and safety of using the car in an all-round way.
The new generation of VIP intelligent electronic architecture, which provides powerful underlying support for the Buick ELECTRA E5 intelligent cockpit, is equipped with the automotive-grade flagship Qualcomm Snapdragon 8155 chipset, and introduces 5G communication technology, which delivers The new car also supports multi-module OTA refreshing, which keeps the smart power travel in sync with the times.
Buick ELECTRA E5 is based on GM's more than 25 years of electrification experience and forward-looking technological advantages, as well as the "smarter, safer, and more capable" features of the Otto E5. The new car is equipped with 68.4kWh and 79.7kWh capacity Li-ion ternary batteries for the standard range and long range versions respectively, and the CLTC operating range reaches 545km and 620km respectively. Self-developed ATEN 8-in-1 electric drive system has advanced technologies such as flat-wire process, self-adhesive core technology, and oil-cooling design, providing higher energy efficiency and more stable output. The newly developed BEV HEAT dual heat source thermal management system can comprehensively manage the heat of air, battery and electric drive system, optimizing the energy distribution between the battery and passenger compartment, achieving a better balance between battery energy consumption and ride quality, and improving winter range performance.
With a fully self-developed, high-efficiency and integrated modular drive system
Buick ELECTRA E5 provides a safer and more secure driving experience through a multi-level protection system for all scenarios, such as stationary, charging, driving and collision. The battery adopts a proprietary cathode core material customized in cooperation with the supplier, having the advantages of high thermal stability, low attenuation, and long service life; the industry's first battery management system with wireless connectivity and the "vehicle-cloud" combination of battery health monitoring system; and the "vehicle-cloud" combination of battery health monitoring system. ; The industry's first battery management system with wireless connectivity and "vehicle-to-cloud" battery health monitoring system, realizing smarter and more accurate battery care; The Thermal Runaway Protection System is divided into multiple dimensions of the battery cell, module, and the whole package, and further improves the level of thermal management of the battery by means of multiple means such as heat insulation, cooling, and exhausting. Ultra-high-strength steel tic-tac-toe structure of the battery shell, integrated with the whole vehicle system, the battery shell safety architecture design has significantly strengthened the battery's collision protection performance.
Buick ELECTRA E5 battery packs combine advanced technology and enhanced architecture to ensure safety and stability
At the same time, the Buick ELECTRA E5's battery packs utilize the world's best-in-class development and testing standards, including extrusion and puncture tests that are well above industry standards. In addition, the ELECTRA E5 has undergone multiple rounds of thousands of validation processes, including whole-vehicle durability tests covering a wide range of extreme environments, equivalent mileage of more than 3.6 million kilometers, and component durability tests simulating fatigue that exceeds the entire vehicle's life cycle. Combined with SAIC-GM's Wuhan Autonation Super Factory's world-leading electric manufacturing capabilities, the new car will provide users with a more secure and worry-free driving experience.
Buick ELECTRA E5 has a variety of power combinations, with front and rear motors to suit different customer needs. Front-drive single-motor models have a maximum torque of up to 330N-m; Elvia 4WD models use front permanent magnet and rear induction dual-motor pairings for both performance and economy, maximum torque can be as high as 465N-m, which can help to achieve a 0-100km/h acceleration time of 6.7 seconds. 100km/h acceleration performance.
With mature and robust tuning and a variety of mode choices, the Buick ELECTRA E5 provides users with an easy-to-control operating experience that balances the driving habits of both fuel-efficient vehicles and EVs. Its Single Pedal Mode supports two types of energy recovery, including Standard Energy Recovery Mode and High Energy Recovery Mode, providing a pure EV driving experience; with the innovative DROD Energy Recovery Paddles, the ELECTRA E5 offers a more powerful and richer driving experience; and regardless of the Energy Recovery Mode, the ELECTRA E5 offers a more efficient driving experience. Regardless of the energy recovery mode, ELECTRA E5 provides predictable and linear braking. Users can also opt to turn off the single-pedal mode for a driving experience closer to that of a fuel-efficient car. In addition, the new car supports BOSE EV engine sound simulation technology, which creates more sensory pleasure. Users can also make their own adjustments to the power, braking response, and sound simulation, to enjoy the pleasure of traveling in exclusive driving modes.
The ELECTRA E5 provides a solid and stable driving quality
In terms of chassis, the Buick ELECTRA E5 adopts a five-link independent rear suspension, which ensures both comfort and sporty dynamics, and features Buick's unique premium texture. Thanks to the nearly 50:50 front-to-rear axle load ratio, users can change lanes and take corners with ease.
Driver assistance features are becoming more and more popular among EV consumers, and the Buick ELECTRA E5 is equipped with the leading and reliable eCruise Intelligent Driver Assistance System. Among them, HOLCA Intelligent Lane Centering Assist with FSRACC Full Speed Range Adaptive Cruise Control can actively keep the lane centered within the speed range of 0-80km/h, significantly reducing driving fatigue; it is worth mentioning that the Buick ELECTRA E5 will also open the New Generation Super Cruise system. The new generation Super Cruise system, relying on vehicle-grade high-computing power chips, a perception system consisting of cameras, radar systems, high-precision maps, etc., and a number of adjustments and optimizations for China's road scenarios and consumers' driving habits, to achieve a smoother and more reassuring driving experience; the system provides an innovative Aurora Guardian, a steering wheel with a driver's guide, and an Lightning Guardian, a driver's guide. The system provides an innovative "Aurora Guardian" steering wheel with driver line-of-sight monitoring system, which monitors the driver's line-of-sight throughout the entire process through a high-performance infrared camera, effectively enhancing driving safety. In addition, the patented vibration alert safety seat is able to send quiet and intuitive safety alerts to the driver without disturbing other passengers in the car.
Functional, safe and reliable Intelligent Assisted Driving System makes driving easy
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