I. Activity Time:
June 13th -16th
II. Activity Theme:
June Gift Dressing Father
III.
June gift to dress up the father --- colorful breakthrough in the jackpot
Father's Day activities, the goods of the entire site 88% off, purchase of goods after the discount of a single ticket full of 128 yuan or more, with a computer ticket to participate in the "colorful breakthrough in the jackpot, for the father to draw a Father's Day gift," the activities, for the father to offer a beautiful Father's Day gift. The company's website is a great source of information about the company's products and services, and the company's website.
Prizes:
Grand Prize: a dress of your choice;
First Prize: a gift of a designated product;
Second Prize: 20% discount on purchases;
Third Prize: 30% discount on purchases;
Fourth Prize: a poster of a star;
The first prize is a gift for the father of the child.
2. As long as the customer grabbed two consecutive times from the box out of the ping pong ball color is the same, you can get the corresponding winning prizes; red ball on behalf of the Grand Prize; yellow ball on behalf of the first prize; green ball on behalf of the second prize; orchid ball on behalf of the third prize; white ball on behalf of the fourth prize.
Inside the shopping bag, you can put a message that reads, "Don't forget to call your father today," "When is your father's birthday?" and "Father's Day is only one day. Father's day is only one day." "Do you want to celebrate your father's birthday?" etc. The name of the new century and the advertisement are printed underneath.
Note: From the consumer's emotional needs, easy to cause the children to work outside the father's miss, and this publicity is public welfare, customers will not have resistance to the psychological. To establish a new century with feelings, sense of responsibility image has a very good role.
In front of the store to make a beautiful message board, with pink as the backing, in the upper right corner of the painting about the father, in the lower left corner of the poem about the father, the middle of the paper folded cranes spelled out in the shape of a large heart, next to the heart spelled out in the shape of a tip of the smallest point, a small heart to connect them.
All people can write words of blessing to their fathers on it. Just as a public service activity, can increase popularity, people can give customers a good image.
Activity Planning for Shopping Malls Part 2 I. Purpose of the activity 1, for the current progress of sales, understanding that the shareholders preferential card has not been fully issued in place, in order to further fully tap into the group's internal customer resources. 2, to the project itself to increase the characteristics of publicity, expand brand awareness and influence, to attract more market attention. 3, the rapid accumulation of new customers, for the opening of the project for the preliminary brewing, to speed up the word of mouth to spread, for more attention, to promote sales. Second, the activity time unit fixed-point publicity: September 20, October 20, group purchase promotional time: September 28, October 28 Third, the content of the activity Activity one: 1, the theme of the event: Golden Autumn to send a happy home 2, the time of the event: September 20 October 20 3, the purpose of the event: This activity is mainly to publicize the main, completed in two batches. First, directly to the group's sub-units and counties and cities to publicize the project's biggest features and selling points, expanding the brand influence, tapping the group's sub-units of potential customers. At the same time, in-depth publicity on the content of the preferential activities for internal shareholders to purchase properties and the content of the group purchase activities, so that the employees of each unit can further understand the advantages of the project and the main spirit of the Group's head office. Secondly, in some of the local traffic, the population is concentrated in the place to do on-site display, set up a point of consultation, expand the brand awareness, accumulation of customer resources, for the opening of the foundation. 4, the activities of the location: The main publicity unit: 5, the activities of the preparation: ① consulting a banner. Poster 30 sheets. ② A van. (Lianzhong is responsible for) ③ "subscription instructions", household leaflets, folders, dm and so on a number of. ④ More than two sets of necessary information related to real estate consultants, a book of customer registration, a number of company accounts. ⑤ A set of garden design program, color printouts, a box of pins. ⑤ A set of sound, a professional recording CD-ROM, folding consulting table 2, 2 umbrellas. (UNITED) ⑦ One main contact person in charge of each sub-unit (UNITED). Main contact content: 1) Arrangement of the venue, the requirements of the unit's office or residential nodes in the location of the flow of people. 2) Arrangement of sound power supply. 3) Catering and accommodation arrangements for staff. 4) Other work connection and liaison. 5) Poster posting. 6. Time schedule (to be decided) According to the actual situation of each sub-unit to determine the specific time and number of days. 7, staffing arrangements (to be determined) to go to each sub-unit by the United Company to arrange a person, the project department 34 people. Activity 2: 1, Activity Theme: Celebration of the National Day, the Golden Autumn to send refreshing Qi purchase of real estate, the surprise affordable 2, Activity Time: September 28th October 28th. Specific content: ① Where the new customers in September 28 to October 7 (except vip customers), where any purchase of a set of housing, in the enjoyment of the corresponding concessions, each set of housing are sent 5008 yuan red packet. ② September 28 to October 28, the simultaneous purchase of three or more (including three) sets of housing new customers, can be regarded as a group purchase of customers, can enjoy the corresponding payment preferential, each set of housing are sent 8008 yuan a red envelope. The company's products and services will be available for sale in the future. ③ Shareholder customers can organize a group to buy houses and enjoy group purchase discounts if they meet the group purchase requirements. ④ The above activities are not repeated, not cumulative. ⑤ The final interpretation of this activity belongs to the company. 4, advertising and publicity time Ideas Form Content Outline Placement of the media responsible for September 24 to September 26 to the internal subscription of the theme of hot sales, highlighting the major selling points and the content of preferential activities. Mailbox advertisements send 50,000 sheets of quality of life feast has just begun with the six quality values of the project, the internal subscription of the hot sales scene. In the form of newspaper clips distributed in 2 times, including other counties and cities. September 25 to October 5 during the National Day to strengthen the image publicity, improve visibility 30 seconds of image publicity, internal subscription is hot, group buying activities are fully open. Public **** Channel September 26 (Friday) to the theme of internal subscription is hot, with the National Day and group-buying preferential activities to attract customers. Soft + image half-page quality of life feast, has just begun with the story of the project's six quality values. Purpose: With the hot internal subscription scene, centered on the city's central pure plate community, strengthen the publicity of the location, the environment and other selling points, to further enhance the new image of the project, with activities and group-buying concessions to promote the purchase of the desire of the customers on the sidelines. Fourth, the cost budget (slightly) First, the purpose of the promotion Through the theme of "Romantic Tanabata Night", tightly grasped around the "lovers". "Lovers" this psychology, the launch of commodity promotions and activities to attract traffic, improve visibility, to achieve the purpose of sales. Vigorously launch the "price storm" price reduction promotional activities, so that consumers feel the real price reduction concessions. Second, the promotional time 20xx *** - *** day Third, the publicity slot 20xx *** day
*** day
20xx
Fourth, the theme of the promotion
1. show love has a way to reduce the price of reasonable
2. prepared enough gifts to let the love of the announcement of the world
Fifth, the promotion of goods < /p>
"Tanabata Valentine's Day" is a special holiday, is a lover's gift of the festival, so the commodity promotion should be "love gifts" as the theme, jewelry gifts, tokens of love, flowers, boutique series.
The stores should do a good job of creative display of goods and highlight the key display to ensure that the holiday merchandise to achieve the highest sales.
1, commodity special
Valentine's Day, for the store backlog of goods sorting classification, the establishment of a special area, this part of the product can take advantage of the momentum of this activity, the sale of capital, so that the seller feels really affordable.
2, the theme of display: August 16 - August 20
stores in the front conspicuous position to do Valentine's Day series of merchandise theme display, you can make full use of the kitchen window display, such as no kitchen window of the store can be displayed in a conspicuous position.
Requirements:
a, Valentine's Day theme display, to the store fine jewelry as the main object of display;
b, the store must be packaged at least 11 copies of the "jewelry sets" for the theme of display.
Six, "love headdress bouquet"
1, mainly headdress, the current price of the original price of 6-7% off sale, art pen handwritten eye-catching price tag, where the purchase of jewelry more than 80 yuan of customers are presented with a flower;
2, the production of "Strong love headdress bouquet" price list, prepare boxes, wrapping paper in advance, do a good job of packaging;
3, free delivery service, the requirements of more than 100 yuan of jewelry, delivery range of no more than 2 kilometers.
VII, activities and promotions:
1, Valentine's Balloon Pair
The production of 100-200, the balloon is used for Valentine's Day atmosphere of the store layout and shopping gift (store their own arrangements).
Cost 0.155 yuan / set.
2, membership card gift
Where the purchase of Valentine's Day series of goods (not limited to the amount), you can give a membership card.
Note that the registration of membership card information.
Eight, publicity
In order to strengthen the influence of the activities, to do a good job of publicity, in order to attract more customers to actively participate in the holiday promotion. Franchise can be in the local free choice of media. Examples: evening newspaper, TV subtitles, DM delivery, etc..
Promotional tagline
Color jumping XXX jewelry
Bright colors, exquisite workmanship, design from Korea. During Valentine's Day, will such ornaments rise a popular wind again? Come to see these noble, lovely and beautiful jewelry!
Valentine's Day with a difference
What to send is different, what to send a gift to the beauty of a smile? And save money and decent gifts, see ** recommended baby jewelry it ......
Nine, the store layout
1, ready to gift "so that love announcements around the world," in front of the door photo! Poster
a. Handwritten posters in front of the store (including the specific content of the preferential strategy);
b. A colorful banner: the content of the "show love! Price reduction is justified in the price reduction storm";
c. Purchase or rent heart-shaped balloons for store decoration.
2, counter and store inside and outside of the health: to be neat, windows and doors must be clean
3, here still want to mention the quality of service must be effectively improved
X, joint business
and the local florist to reach a cooperation agreement to provide each other with goods in order to increase the volume of sales
such as the purchase of x, x, x, x, and x, x, and x, and x, and x, and x, and x, and x, and x, and x. p>
Such as the purchase of xx yuan flowers, a gift of jewelry provided by xx or membership card
In xx purchase xx yuan jewelry, a gift of flowers provided by xx flower store or discount card.
I. Activity time
October 1-4
Second, the purpose of the activity
With the traditional Chinese festival "Mid-Autumn Festival" the second longest period of the Chinese people.
Third, the theme of the event
"Gold" happy constantly "gold" colorful
Fourth, the content of the event
1, to Mom and Dad's most pure filial piety gift
During the period of the activity, the purchase of XX jewelry elderly bracelet or peace button, Jade Buddha, a series of products, that is, a gift of high-grade "Jade Buddha", a gift to the elderly. series of products, that is, a gift of high-grade "gold moon cake" box.
2, to love the most value-added gift
During the activity period, couples only need to pay a deposit of 9.9 yuan into the store, you can get a gold foil roses and "love preservation of the value of the card" a, such as half a year to the store to buy the wedding three gold can be offset against the use of 200 yuan;
Such as a one-year period to the store can be offset against the use of 300 yuan;
Such as one year to the store can be offset against the use of 300 yuan;
The store can be used to buy a series of jewelry. 300 yuan;
If it is 2 years time to the store can be offset 815 yuan.
3, give yourself the luckiest gift
During the event, 815 yuan, 1815 yuan, 2815 yuan, 3815 yuan, 5815 yuan, 8815 yuan, such as diamonds, gold, K gold series and other limited pop-ups sold for a limited time.
4, to the family's most reunion gift
During the event, the gold series of consumption of every full 1,000 yuan that is, 100 yuan of jewelry, K gold coupons. Consumption of 3999 yuan, you can get a free ** studio to shoot a family photo photo.
The complimentary vouchers can be used overlappingly, and each category can only be used once. The family photo can be taken with a local studio for "different business alliance". Sending a voucher for a family photo shoot can help the studio increase awareness and drive traffic into the store.
Fifth, the activities of the layout
1, the outside layout
Hanging five cage lights, paste a pair of Mid-Autumn Festival couplets, put a table, the top of the activity leaflets, the table on both sides of the x-stand for the activities of a pair of racks, arranged for a person in charge of
2, the inside layout
(1) Set up a special counter for Mid-Autumn Festival, such as gold mooncakes, etc., set up a guide plate, and take a variety of ways to display, giving people a sense of abundance.
(2) the launch of the Mid-Autumn Festival merchandise combination set, (gold bullion category), the product is divided into grades, such as 5,000 yuan, 10,000 yuan, 15,000 yuan, etc.
(3) in the cashier's desk at the placement of merchandise gift boxes and beautiful wrapping paper (service gift customers)
Six, the activities of publicity
(1) in the LED display to join the Golden Autumn activities.
(2) At the scrolling screen at the front of the store, the details of the event are played in a loop.
(3) Invite new and old members to convey the Golden Autumn Campaign.
(4) In the pre-event sales, salespersons widely publicize the Golden Autumn Campaign.
(5) Produce exclusive leaflets for the event.
(6) Arranged for employees to distribute leaflets in the evening in the crowded square to increase publicity.
(7) For this event in advance through the newspaper or radio to warm up the market.
(8) The planning of the property next to the train station.
(9) Media publicity content.
(10) Golden Autumn special goods on the market (gold moon cakes, Mid-Autumn Gold stamps, etc.) start selling.
First, the theme of the event: Romantic May Day warm **
Second, the time of the event: April 20 - May 20
Third, the background of the event:
After the Spring Festival, the "Chinese New Year", the "Chinese New Year", the "Chinese New Year", the "Chinese New Year", the "Chinese New Year", the "Chinese New Year", the "Chinese New Year" and the "Chinese New Year". During this period, the May Day holiday, passenger flow increases, demand is strong. Tourism Festival, Horticultural Exhibition, economic and trade activities and the opening of the Shenzhen New One Supermarket are the new highlights of the market, in order to seize the favorable opportunity to integrate internal and external resources, set up a new image, grab the market momentum, and actively expand the sales, for the attraction of merchants to attract business and enhance the brand image of the enterprise, it is imperative.
Four activities:
1. Prize shopping promotion. All consumers in ** shopping, can with the day of the shopping ticket together with ID card number together, through the telephone service code and cell phone text message to participate in the lottery. Weekly draw once a week, the prize surface wide prize value is low, such as t-shirts, etc.; monthly compound draw once a month, the prize surface is relatively narrow, the prize value is high, the prize can be booster car. Prize ceremony in the ** Square site held to pull the publicity, stimulate the purchase. Phone bill income and telecommunications, mobile split, about xx yuan per month, can be used for prize expenditure costs. See the cooperation agreement for details.
2. "** picking the wind, refreshing this summer" --- Zibo ** the second air conditioning.
(1) Purchase lottery, mutual air conditioning. Users in the ** shopping plaza to buy a cabinet or hanging machine can enjoy the lottery complimentary preferential policies, that is, in your purchase of a cabinet if you win the prize can enjoy the gift of a hanging machine, in the purchase of a hanging machine if you win the prize can enjoy the gift of a cabinet. This activity is limited to some brand models.
(2) Sales Ranking. ** shopping malls and consumer associations and other relevant departments, between April 20 - May 20 ** shopping malls sold by the number of air conditioners purchased rankings, and will be released through the media to guide consumption.
(3) A series of essays on the theme of "Air Conditioning and My Modern Life". Customers can express their opinions about air conditioning through the article, but also before and after the purchase of air conditioning, the activities are designed to promote scientific consumption, promote the culture of air conditioning. Essay and Luzhong Morning News jointly organized, the best in the newspaper published
Shopping mall activity planning Part 6New Year's Day holiday is approaching, during the holiday period around the mall there will be a large number of people, the factories will be on vacation, the "factory brother factory sister" will be purchased for New Year's Eve to go home in new clothes, New Year's Day promotions is also the end of the year promotional activities of the extension of the promotional activities of the day to promote the atmosphere of the day. The new year's day to promote the atmosphere of the new year's day.
New Year's Day, the first floor merchants can basically ensure that the flow of customers throughout the day, how to guide the flow of customers dispersed to the second floor to the fifth floor, is the focus of the work.
On New Year's Day, there are prizes and joyful purchases, and good gifts are sent to the floor without stopping!
January 1, 20xx World Garment Center 1F-5F
Activity 1:
Northwest door for the drums and gongs show, to attract the north and west of the flow of customers into the market procurement!
Activity 2:
On New Year's Day, rent an "Old Beijing Sugar Painting Machine" and place it at the entrance of the south gate, using sugar painting as a gimmick to attract children to stop and cause memories of childhood in the 70s and 80s, so as to achieve the effect of attracting customers, and the effect of the finished product of the machine is shown in the attached picture:
The first activity is to attract customers to the market. Activity 3:
Wearing representative costumes (such as Pleasant Goat and Big Big Wolf), a person holding a customized wooden sign, a person is responsible for the distribution of balloons, in the west gate, the northwest gate to lead the flow of customers into the shopping mall, and through the escalator to lead the flow of customers to the 2nd floor -5th floor.
Note: Most of the people who follow Wolverine are children, so we should pay attention to guiding children to line up and pay attention to the safety of the escalator.
Activity 4:
By the Department of Development in the New Year's Day to open the township industrial parks Servcorp free shuttle bus, round-trip transportation "working girls" to the Servcorp purchase!
1. The east gate and west gate each erected an arch, the arch content: "New Year's Day awards happy purchase, the tour of the building good gifts to send non-stop!
2. 6 air floats Text content: "New Year's Day awards joyful purchase, the good gifts sent non-stop!
3. East and West doors on both sides of the LED play store promotional information main text: "New Year's Day, awards and joyful purchase, the floor of the good gifts to send non-stop!
2 sets of cartoon costumes, 2 part-time workers, 2-4 drum performers
Customized wooden sign (KT board), content: New Year's Day prize joyful purchase, the good gifts sent non-stop! 2 arches 6 air floats
Rental of an automatic sugar painting machine (including a day of sugar painting materials, and sugar painting production staff) Expansion of the Department of procurement of shuttle buses (according to the expansion of the Department of planning to open)
★ Please complete the work of all departments according to the time nodes! Do the responsibility to the person.
Mall activity planning Part 7
April
Activity theme: spring flowers bloom at ease with the new hundred Activity time: March 29 - April 11 Activity content:
1. Activity 1, where in the boutique department store area of a one-time consumption of 288 yuan, you can get a complimentary kite.
2. Activity 2: Carousel, activities during the period where consumption in the department store full of 288, 488, 688 can participate in the lucky carousel activities, activities prizes 2 yuan -15 yuan prizes, the cost of the cabinet group
3. Activity 3: activities during the period of time you can participate in the ultra-low discount coupon lottery
Activity funding: 100 kites*. 15 * 4 = 6000 yuan, banners 80 yuan, the big carousel 70,000 yuan, x display frame about 150 yuan newsletter 5000 copies of about 5000 yuan. Total 81,730 yuan
May
Activity theme: colorful May, wonderful gifts in the new hundred Activity time: May 1 - May 3 Activity content:
Activity 1: model runway, is expected to model about 12 people. Where the purchase of 800 yuan, 500 yuan, 300 yuan in the boutique department store area can enjoy the lottery. Prizes: first prize TV, second prize induction cooker, rice cooker, third prize water dispenser, kettle. The prizes are 16 per day, and a souvenir cup with Xinhua Department Store icon will be given to the customers who draw the prizes.
Activity 2: During the event, the cabinet group according to their own brand, set up special promotional products Activity costs: stage 20xx yuan, rolling door 20xx yuan, host emcee 20xx yuan, billboard banners 880 yuan, x-exhibit 2 150 yuan, the atmosphere of the arrangement of 500 yuan, the prizes of three TV 3 3 * 3,000 yuan = 6,000 yuan, induction cooker 15 * 300 = 4,500, rice cooker 15 *300 = 4500 yuan, kettle 15 * 150 = 2250 yuan, 1000 cups about 10000 yuan, newsletter 10000 copies about 10000 yuan.
June
Theme of the event My June 1, I'm in charge of the event time June 1 - June 1 Activity content:
Activity 1: All children who enter the store have gifts to give, plush toys, masks, the main entrance to arrange for the three wearing a cartoon image of the clothes of the people send balloons, candy, balloons printed on the icon of the new hundred. New Hundred icon printed on the balloons.
Activity 2: Coordinate with the supermarket stall activities, can organize children to participate in painting, singing contests, awards: the value of 10-20 yuan painting tools children's regional clothing discounts. June 1 afternoon can organize the county's kindergarten dance competition.
Activity funding: cartoon image clothing 3 * 500 = 1500 yuan, balloons 100 yuan, toy masks about 1000 yuan, the field atmosphere 300 yuan, 5000 newsletters 5000 yuan
July: Happy summer comfortable New Hundred
Let the children choose their own favorite toys in the guide aunts ` accompanied by their own home to choose the items, the parents in the rest area. The parents are waiting in the lounge area to pay the bill. The first thing you need to do is to make sure that you have a good idea of what you want to do and what you want to do.
September:
Activity theme: Mid-Autumn Festival love is thicker
Activity time: September 19th - September 19th September 10th - September 10th Activity content: discounts on merchandise to send gifts
Clothing stores to launch the advertisement "bring a few dollars to come here, we guarantee that you will have a lot of money. Dozens of dollars to come here, we guarantee to give you a change of a person", to store customers to receive the store with the service, give a person a new feeling, and to receive the "change" sales of female customers appropriate to give some discounts and small gifts.
Activity funding: gifts borne by the merchants themselves, the field atmosphere of 500 yuan.
October
Activity theme: show beautiful, show the beauty of the new hundred Activity time: October 1 - October 3
Activity content: modeling show, is expected to model about 12 people. Where in the boutique department store area to buy 800 yuan, 500 yuan, 300 yuan can enjoy the lottery. First prize TV, second prize induction cooker, rice cooker, third prize water dispenser, kettle. The prizes are 16 per day, and a souvenir cup with Xinhua Department Store icon will be given to the customer who draws the prize.
Activity costs: stage 20xx yuan, rolling door 20xx yuan, host emcee 20xx yuan, billboard banner 880 yuan, x display 2 150 yuan, the atmosphere of the arrangement of 500 yuan, prizes TV 3 3 * 20xx yuan = 6,000 yuan, induction cooker 15 * 150 = 2,250 / rice cooker 15 * 100 = 1,500 yuan, kettle 15 * 80 = 1,200 yuan, cups 500 about the third prize water dispenser, water kettle. 1200 yuan, 500 cups about 1300 yuan, Express 10,000 copies about 10,000 copies. Total about 29,780
November
Activity time: November 2 - November 8 (a week) Activity theme:
Activity content: Sale, clearance sale.
Activity funding: stage fee 20xx yuan, the door display rack 2 * 200 = 400 yuan, 500 yuan of large advertising signs, 500 yuan of the site atmosphere layout. Express 5000 5000 yuan
December
Activity time: December 23 - December 25 Activity theme: send a piece of peace to the world as far as in the New Hundred
Activity content: the first floor lobby elevator to buy a 6-meter Christmas tree (which can be used for a long time), there are six Santa Claus in the store to send candy gifts balloons.
Activity costs: Christmas clothes 6 * 100 yuan, candy gifts, balloons: 800 yuan, the field atmosphere of 500 yuan, Christmas tree 3,000 yuan, 5,000 newsletters 5,000 yuan
Shopping mall activity planning Part 8Time: May
Theme: Romantic May warm Jindi
content:
I. "May Day" will be the second sales season we face. During this period, the May Day long vacation, increased passenger flow, strong demand. Tourism Festival, Horticultural Exhibition, economic and trade activities and the opening of the Shenzhen New One Supermarket are new highlights of the market, in order to seize the favorable opportunity to integrate internal and external resources, set up a new image, grab the market momentum, and actively expand the sales, for the attraction of merchants to promote the brand image of enterprises, is imperative.
Four activities:
1. Prize shopping promotion. Where in the Golden Emperor shopping consumers, can be based on the day of the shopping ticket together with ID card number together, through the telephone service code and cell phone text message to participate in the lottery. Weekly lottery, prize surface broad prize value is low, such as t-shirts, etc.; monthly compound lottery once, the prize surface is relatively narrow, the prize value is high, the prize can be booster car, etc.. The prize ceremony is held at the Golden Emperor Plaza site to pull the publicity and stimulate the purchase. Income from phone bill and telecom, mobile split, about 20xx yuan per month, can be used for prize expenditure costs. See the cooperation agreement for details.
2. "Jindi wind picking, this summer refreshing" --- Zibo Jindi second air conditioning.
(1) Purchase lottery, mutual air conditioning. Users in the Jindi shopping mall to buy a cabinet or hanging machine can enjoy the lottery complimentary preferential policies, that is, in your purchase of a cabinet if you win the prize can enjoy a free hanging machine, in the purchase of a hanging machine if you win the prize can enjoy the gift of a cabinet. This activity is limited to some brand models.
(2) Sales Ranking. Jindi shopping mall and the Consumer Association and other relevant departments, between April 20 - May 20 Jindi shopping mall sales of air conditioning according to the number of purchases ranked, and will be released through the media to guide consumption.
(3) A series of essays on the theme of "Air Conditioning and My Modern Life". Customers can express their opinions about air conditioning through the article, but also before and after the purchase of air conditioning, the activities are designed to promote scientific consumption, promote the culture of air conditioning. The essay and Luzhong Morning News jointly organized, the best in the newspaper published
shopping mall activity planning Part 9First, the supermarket "five excellent" solemn commitment
1, elegant shopping environment: the layout of the major stores, to create a bustling atmosphere and environment of stores.
2, high-quality goods quality: during the event, where in the store to find expired goods as well as quality problems with the goods, you can get a small gift.
3, excellent service quality: 3.15 day, all customers shopping in the supermarket can go to the service desk to get a "service quality prize survey activities" form, fill out and return, you can get a good with "good mouth cup" one.
4, bargain sale activities: during the event, the launch of a number of special goods (to ensure quality and quality), ultra-low price promotions.
5, generous promotional content: the launch of a number of department stores and small food for buy 3 get 1 free activities.
2.
The supermarkets and supermarkets in good faith - with you interacting with the consumer rights day.
1, consumer law consultation: the morning of March 15, by the Municipal Consumers Association in front of the first shopping plaza to set up a consultation table, to publicize the relevant provisions of the Consumer Protection Act to consumers, and on-site acceptance and processing of rights complaints.
2, please supervise: advance recruitment of consumer representatives 50, the afternoon of March 15 in front of the first shopping plaza to hold an authorization ceremony, to hire them as a good with the company's supervisors, responsible for good with the supervision of the quality of goods in supermarkets, the company regularly put forward a variety of corrective actions and suggestions, according to the adoption of the value of the proposal, good with the value of 20 to 100 yuan, etc., good with the value of the souvenir provided to the company.
Three, really give back to consumers
1, your new clothes my heart
① "Farewell to winter" apparel sale: Where a one-time purchase of all the special winter casual clothing, suits, trench coats, down jackets, cashmere sweaters full of 80 yuan are available! Get a pair of gloves worth about $ 10 or a beautiful scarf; full of 120 yuan to get a pair of cotton slippers worth about $ 30 or a scarf; full of 160 yuan to get a set of warm underwear worth 50 yuan. (Buy more, send until the end)
② "Into the spring" new hot sale: a one-time purchase of the brand new spring, casual wear, footwear full 120 yuan can be given a gift worth 10 yuan; full 180 yuan was given a gift worth 20 yuan; full 220 yuan was given a gift worth 30 yuan. (Buy more, get more, buy more, get more. (Buy more, send until the end) ③ children's clothing show release: in the era of the store to organize children's fashion shows, boutique children's clothing show, showing children's interest, to promote sales.
Anyone who buys the children's clothing on the model can be presented with an exquisite kite; purchase of other children's clothing can also get an exquisite gift. (Buy more, send until the end)
2, the Year of the Rooster has a good taste and good for your stomach
① food area: a number of casual snacks shocking price promotions. ② fresh area: (1) where a one-time purchase of fresh food over 20 yuan will be given 3 fresh eggs. (Buy more, get more)
(2) limited time special price fruit 1 yuan 1 catty. (3.15 day 9: 00 -- 10: 00 in the morning, 3: 00 -- 4: 00 in the afternoon, 8: 00 -- 9: 00 in the evening; each person is limited to buy 2 catties)
4. Fourth, the special program: love surging Liu Bei supermarket - shopping for gold in Liu Bei Come to Liu Bei supermarket, the lucky prize: 3.15 day, in different places in the supermarket placed 10 sets of computer prints stamped with the seal of the good (good with the integrity of the purchase of peace of mind), if you can find all a set of computer prints (good with the integrity of the purchase of peace of mind), you can go to the supermarket, you can find all a set of computer prints. If you can find a set, you can go to the service counter to exchange for a prize worth 50 yuan. (Each person is limited to find a set) activities with: merchandise administrative department to arrange the details of promotional activities Purchasing Center to organize products and contact the supply of goods to arrange promotional activities Operation Department to implement the activities of the plan of the Planning and Development Center to formulate the plan and implementation of the advertising project advertising support: 1, Liuzhou radio and television newspaper (1 issue) 2, Liuzhou Daily, Evening News in the middle of the sewing (3 issues 2 days ahead of time) 3, Liuzhou Daily and Evening News (3 issues published 2 days in advance)