I have been a dealer for almost two years. A person also started from scratch.
The threshold is extremely low, and you can enter without knowing anything. But you must study. Because Taobao rules change very quickly, if you don't learn new things for about a quarter of the time, your original knowledge will fall behind.
The reason why I chose to issue it is simple. I have no experience, money and little time.
It doesn't matter if you lose, as long as you can learn something. Indeed, I also learned.
A person's energy is limited, you can't master everything, but you can be better than others in a certain way, which is enough.
Let's start assigning skill points. A little skill represents about a few days of energy or time, depending on individual learning ability.
You know nothing about distribution,
If you don't know how to decorate a shop, you can buy a decoration template, but you should know how to use the template+1
You can download the data package directly without knowing the baby's details. But if you can use data packets. + 1
You can use your template directly without knowing about inventory logistics. But if you can use the freight template. + 1
If you don't understand loading and unloading, you can use the software directly, but you should know the loading and unloading time and recommend the window. + 1
You don't have to ps, and you don't have to change the picture. But if you want to use the main picture of Meitu Xiu Xiu to add a postage label or something. + 1
You don't have to be proficient in the above, but you must understand it. Passing skills+1
Above, your Taobao shop has been basically opened. It's the same as a regular Taobao shop.
You can learn a basic video by yourself. I emphasize distribution.
Distribution and supply selection +5-+ 10. I have+15 here.
There are many suppliers, and the choices are: 1, and the product quality is excellent; 2. Stabilize the inventory and update it in real time; 3. Fast logistics. 4 others. The easiest way is to buy one and try it yourself. Experience it.
Choosing a good home is not a simple matter. I applied for more than 50 suppliers in one and a half years. When it comes to margin, margin has only two purposes. 1 There are too many distributors, so the sellers who play are automatically filtered. Anyway, supplier screening is new. Cheat you for the deposit. There are too many topics in this article, which can be classified as a kind of deception. In short, the deposit is not considered for the time being. Not suitable for beginners. And filtering novices.
4 Others are divided into: flagship store inline data package, flagship store promotion baby details, not after sale. The internal distribution price supervision is not strict, and the flagship store dumps the price limit of store C at a low price. There is no monopoly distribution customer service. Forget all this.
Even so, what good goods do you expect your dealer to sell?
Above, you can find problems by buying your own baby and checking yourself.
This is the most important thing for dealers!
Product Title Optimization +20 Proficiency
Up to now, we can still see that many people directly use the main picture and title of the supplier data package. Search 100 for more than one same commodity. It's strange to sell.
The only important skill that dealers should master is title optimization. This is the key point that distinguishes you from other more than 100 or 200 dealers. Among them, hot words, keywords, long tail words, holiday words, promotion words, attribute words, combination words, arrangement order and search habits are all worthy of our in-depth study. Read all the related tutorials of Taobao University.
Discover Taobao's best-selling goods and quickly find the source of goods. +5。
Distribution is not the same as inventory. The advantage is flexibility. If you don't know your own advantages, you will do it for nothing. You can directly take what others sell, pirate it and sell it on your behalf. Earn the price difference by using information asymmetry. There are many methods, such as price comparison, same paragraph search, picture comparison, 1688 comparison, Tmall distribution background comparison, etc. At least I can do it now. Give me a product link, and I can quickly compare the origin, ex-factory wholesale price and number of dealers of most products. Unless you are an exclusive item. The same product, someone sells it for 30, which I think is good. You can still sell it if you put it in my place for 50 pounds. Because most people can't do this. The ability to search information can't do what I said before. If you know the price, you can only buy expensive ones.
Sales operation ability +5 Keep up with the trend and see what others use to promote sales. Learn quickly, otherwise it will soon become obsolete. What Weibo WeChat Micro-Amoy? I know, Zhihu. It's quick to use. What ladder bidding, 0 sales are free, 9.9 is also included, the first 1 discount. Buy one and get three free. The coupon must be between 1 and 1000. You'd better send another lottery ticket if you buy fifty cents and return it. Various activities were reported in the newspaper. What's the special price for the 800% discount and 9.9% discount package? Send it to the whole store in three days, half price in five days, and vip in six days.
Exercise customer service ability+10
Distribution is actually a detailed division of labor, responsible for promotion and customer service.
Communicate with similar sellers more, because you are also a buyer, and see how they accept and talk. Just imitating.
Diligent advertisement+10
All of the above, except advertisements. The simplest thing is that each Want Want M will send about 100 copies, and one person will buy it. It's that simple. There are so many promotional activities that cost money. Who will talk about the through train? One wrong decimal point, ouch. Damn it, lie in the trough
Make a supplement after four years.
Now that I ask, is the distribution suitable for beginners? It must be that you don't have your own inventory to deliver. In retrospect, the most important thing for a novice Taobao is actually.
Choose a good supplier to deliver your goods, so that you can stick to it.
Many novices didn't die on the way to learn how to open a Taobao shop. Most of them died because they didn't deliver the goods on time, which led to return disputes and unstable suppliers. Especially when a novice encounters a dispute over a commodity for the first time, whether it is a return or a bad review, it is a fatal blow to the novice.
Even after I had been doing distribution for a long time, I still fell behind.
After all, your last supplier is in jeopardy. After a few years, there are very few Taobao shops that have survived.
Later, I rented a warehouse in Yiwu to do distribution and delivery. At most, it delivers goods to dozens of Taobao stores.
Later, there was a shop that was engaged in foreign trade, so I followed him to make lazada. Later, I kept burning through trains, changing platforms and engaging in traffic.
Now Taobao head sellers have basically taken shape.
Most C stores are actually distribution.
If you want to do distribution, you must understand.
A steady supply of goods
Is the most important thing. Novices should know their future path before making a distribution.
Distribution-self-inventory-self-selection-self-distribution-expanding process-integration of industry and trade
Doing distribution is the process of learning how to use Taobao as a traffic platform, and the time cannot be too long.
The platform is constantly changing. Only by studying more and constantly changing blood can we achieve sustainable development.
Let me give you two examples.
Nowadays, the emergence of many vibrato explosions is actually not accidental.
When there is a popular video, the first thing that comes to mind is whether there is a market for this thing and how many people sell it. Then I went to Taobao and found that I only sold one or two, that is, I can only buy the traffic from these two.
At this time, the seller can choose to follow up, make a time difference and make a small profit.
Another option is to copy this product and open the mold to produce it yourself.
It's like a little bubble plane that children play in the square. Sample purchase, reverse scanning modeling and injection mold processing will not exceed 1 week. The factory price of a small plane with a child's hand of more than ten dollars is so low that it is beyond your imagination. The cost of dancing flowers, decompression gadgets, fingertip gyroscopes and other commodities is also very low.
Behind every hot commodity, some people eat meat and some people drink soup.
What distribution should do is to keep up with those who can see the market demand and make products quickly, and drink soup.
Now relying solely on Taobao's natural traffic, after the novice's support period, if you can't find traffic, you are basically dead.
There are too many words about traffic. If there is demand, there will be traffic.
You can do self-media, pull WeChat groups, make videos, shoot Tik Tok and Aauto for live broadcast faster, and even do Baidu bidding drainage.
Many people have shops first, and then traffic, but more people have traffic first, and only have shops when they seek to realize traffic.
No matter which one you belong to, please remember,
Doing Taobao distribution is a way to let you know Taobao, a monetization tool and traffic platform.
Seven days is enough.
Put more energy into traffic and goods.