Users choose an air conditioner, and get the product experience intuitively from the initial understanding of product functions to the demonstration. In Haier, creating the best user experience has shifted from the terminal store to the factory. On February 5, 65438, Haier Air Conditioning Wuhan Factory held an open day activity of "Entering Wuhan Haier to Witness World Quality", inviting more than 30 media reporters and Haier air conditioning users to visit the site. Different from the workshop of the traditional factory, Haier Air Conditioning Wuhan Factory parallelizes the whole process of user demand, product R&D and manufacturing, so that users can really participate in product R&D and manufacturing. At the same time, through the interactive demonstration of the product experience hall, users can experience the original technology and ingenious quality of Haier air conditioning at close range.
Wuhan Haier Industrial Park was established in 2002 and has a history of 16 years. It is the earliest home appliance industrial park in Wuhan Economic and Technological Development Zone. 20 15 Haier Air Conditioning Wuhan Factory launched a self-cleaning air conditioner, and innovative technology made the air conditioner clean. At present, the self-cleaning air conditioners exported by Haier Air Conditioning Wuhan Factory cover the whole of Central China, providing users with clean air and healthy living experience.
The first stop of the tour is Haier Air Conditioning Product Experience Hall. The media and users experienced interactive demonstrations such as "bathing" and "swallowing light" of Haier's self-cleaning air conditioner, and let users experience the original technology of Haier's air conditioner through scene simulation. In the self-cleaning demonstration area, the whole process of self-cleaning air conditioner frosting and defrosting can be clearly seen under the high-magnification lens: condensed water frosts and peels off dirt on the evaporator surface, and the evaporator of air conditioner is as clean as new with defrosting. At the same time, compared with non-self-cleaning air conditioners, it shows original technology and ingenious quality.
In the demonstration area of air conditioning "swallowing light" in Haier network, a closed and transparent glass room is filled with a large number of smoke simulating smog, and the light beam formed by the scattering of smoke particles is clearly visible. Haier net world self-cleaning air conditioner automatically turns on the air purification function after detecting that the concentration of PM2.5 exceeds the standard. In just 3 minutes, PM2.5 was cleared and the beam disappeared. Clean the world Haier's self-cleaning air conditioner shows rapid purification, and realizes the upgrade from clean air blown by air conditioner to fresh air breathed by users.
In the challenge impossible video played in the demonstration hall, Haier's online self-cleaning air conditioner successfully challenged 1 minute to swallow high-concentration "smog", and the video was also connected to Mohe Arctic Village. It can be seen that Haier air conditioner can still operate normally even in the extreme environment where the temperature is as low as -40℃.
The media and users also visited the intelligent manufacturing site of Haier air conditioning Wuhan factory to explore the "birth" of Haier self-cleaning air conditioning at close range. The whole process of Haier Wuhan factory adopts information monitoring and intelligent detection system, which makes all major customs and parts realize full inspection and information parallel connection, and maintains high consistency and stability of quality and performance. At the same time, through the zero-distance interaction between users in the whole process, the user's suggestions are transmitted to the terminal in time, so as to realize the quality ecological control mode of information to people, display to people, value to people and improvement to people in this intelligent system.
65438+February 5th is the opening day of the 6th anniversary of Haier Air Conditioning Wuhan Factory/KLOC-0. At the same time, it coincides with Haier Thanksgiving Month. In order to meet users' demand for healthy air, Haier Air Conditioning has comprehensively launched products such as clean boundary self-cleaning, comfortable air self-cleaning and intelligent self-cleaning in stores all over the country. Under the guidance of the "person-to-person integration" mode, Haier Air Conditioning has been iteratively innovating new self-cleaning products and completely eliminating non-self-cleaning to meet users' demand for intelligent and healthy air.
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