The minimum area of maternal and child products franchise stores should not be less than 30 square meters, and it is difficult for stores below 30 square meters to make enough profits. Let's take a 30-square-meter storefront and see how much it costs to open a pregnant and baby shop:
1, rent
Under normal circumstances, the rent of a 30-square-meter storefront is about 20,000-35,000 yuan a year, with slight differences in different regions.
Step 2 hoard
Summer storage 10 square meter is 5000 yuan, winter storage 10 square meter is 7000 yuan, and storage of 30 square meters is about 15000 yuan to 2 1000 yuan.
Step 3 decorate
The renovation cost of a square meter is between 250 yuan and 350 yuan, and the renovation cost of a 30-square-meter storefront is about 7500 yuan-10500 yuan. Depending on the grade and effect of your decoration, the detailed cost needs to be discussed with the decoration company.
4. Personnel salary
A 30-square-meter shop is not big, and generally 1-3 two people are enough. If the family members take care of themselves, there is no need to calculate. If you are too busy to ask someone to take care of you, the salary plus commission, welfare and other expenses will range from 0.6- 1 10,000 yuan per month. Of course, the higher the employee's commission, the better the store's sales performance, and this part of the cost increase is exactly what many shopkeepers want to see.
5. Joining fee
Maternal and child franchisees definitely need to consider the franchise fee, and when calculating the cost, they should consider the franchise fee, brand use fee, deposit and other expenses. Many maternal and infant store brands in the market cost tens of thousands to hundreds of thousands, which greatly increases the cost of investors and requires investors to plan for themselves.
6. Asset liquidity
In addition to the above capital investment, the owner of the maternal and infant store needs to keep some working capital on hand, which is about1.5 ~ 20,000 yuan, for water and electricity taxes, in-store reserve fund, publicity and promotion expenses and other daily management expenses.
Matters needing attention in signing maternal and infant store joining agreement
1, verify the relevant documents.
Joining the maternal and infant store means that the headquarters authorizes the brand to be used by the franchise store. Therefore, when signing the agreement, we should verify the business license and trademark registration certificate of the headquarters company, and make clear the legality of the right to use trademarks, trade names and other marks.
2. About the membership fee
The charging standards of the joining fee, brand use fee, deposit, rights fee and other fees in the maternal and infant store joining agreement, as well as whether there is a relevant return policy, should be clearly stated to avoid the phenomenon of wrangling.
3. Terms of the agreement
The term of the agreement is the duration of the relationship between the mother and baby store. This time is long or short according to the policy of maternal and child stores joining the headquarters, and there is no specific standard. However, it should be indicated in the agreement whether the franchise stores have the priority to renew the contract after the expiration of the agreement without breaching the contract.
4. Service support
In the agreement, it should be clear what services the headquarters of the mother-baby products store will provide to the franchise stores, including the initial service before opening and some follow-up service support after opening.
5. Management
The agreement should indicate the degree of control of the franchise headquarters over the franchise stores, such as whether the door decoration and container image are unified, whether the products operated in the store are beyond the business scope or approved by the franchise headquarters, and whether the maternal and child franchise stores can purchase goods by themselves.
6. Regional protection
Usually, the headquarters of the maternal and child store will have a regional protection policy to ensure that the franchisees of maternal and child products under the same system will not affect each other's interests and avoid competing for customers. Therefore, franchisees should be clear about the scope of protection in their own areas.
7. Settlement of agreement disputes
If there is a dispute between the two parties, it is usually settled through consultation. If the negotiation fails, legal proceedings will be taken. Therefore, the way and place of dispute resolution should be indicated in the maternal and child store joining agreement.
8. Keep a copy for the record.
After the signing of the maternal and child store joining agreement, each party holds one copy. Franchisees must remember to keep a copy, so as to clearly understand the contents of the contract and ensure their rights and interests.
How about a maternity store?
superiority
1. Joining a good maternal and infant franchise store brand will help to eliminate consumers' strangeness to the newly opened maternal and infant store, and the brand strength should not be underestimated. A well-known maternal and infant franchise store brand is easy to get people's support and recognition.
2. The risk that entrepreneurs need to bear is definitely much lower, so don't worry about the unpopularity of their products, because since they are brands, they already have a large number of supporters, and brands can also provide exchange services, which greatly reduces the risk of inventory.
3. Joining the maternal and infant store will have many guarantees in decoration, commodity display, promotion and regional protection. Not only do you not have to worry about the decoration effect, but you can also get the guidance of commodity display skills, improve the influence of the store and create a good atmosphere for the store.
Disadvantaged
1, brands of maternal and infant stores join the market in an endless stream, which requires you to polish your eyes and compare in many aspects, and choose those truly powerful maternal and infant stores to join the brand cooperation.
2. Some people will worry that the joining fee of famous brands is too high, which will increase the cost of opening a maternal and child store. In fact, many excellent maternal and infant franchise brands will have some preferential policies, so we should carefully collect the information of well-known maternal and infant franchise brands and analyze their choices.