1. What is the golden pyramid principle?
The golden pyramid principle is a method and tool to organize thoughts. Many related things can be organized ideologically, and a central argument can be summarized, supported by several arguments and expressed clearly. Because every argument can be used as an argument, supported by several arguments, and a graph similar to a pyramid structure can be drawn on paper, it is called the golden pyramid principle.
1. The golden pagoda principle emphasizes "conclusion comes first", that is, you give priority to your conclusion when expressing your views.
This has something to do with the way the human brain works. If the brain knows a conclusion in advance, it will automatically summarize the information obtained next to the conclusion and find the connection.
If we don't know what the conclusion is when listening to other people's opinions, our brains will be confused. If we always try to figure out what the opinions want to say, it will be difficult to understand.
2. Don't have more than 7 arguments under each argument, generally 4 to 5 arguments are enough.
This is because the brain cannot accommodate more than seven short-term memory events at the same time. After more than five, we should classify them to help us remember.
Every argument must be meaningful and thoughtful.
When we write articles, sometimes the following sentences appear: There are three problems in our company now, or there are three reasons for the success of our previous projects. The author thinks that such sentences are meaningless and lack of thinking. Because others can't get useful information in this sentence.
We can change this sentence to: the main organizational problem of the company is that it is not fully authorized. In this way, the argument will be much clearer, and others will know what you want to express immediately.
Second, the method of organizing ideas.
1, chronological order
It is to analyze according to the sequence of events and come up with a solution.
2. Spatial order
It can also be called structural order, for example, according to the region and department to which things belong, different solutions are obtained respectively.
3. Order of importance
Divide different things according to their importance, and consider the ones with strong importance first.
4, deductive order
It's the three major paragraphs, major premise, minor premise and conclusion. For example, everyone will die, Socrates is a human being, and the conclusion is that Socrates will die. The author suggests that you try not to use deductive argument, because you need the attention of the audience to understand what you are saying.
With the above four methods, the audience can basically understand our ideas easily. But sometimes there may be no conclusion at first, but there are all kinds of ideas and clues in our minds, and we can still sort them out and use MECE law to quickly adopt one of them to draw a conclusion.
The so-called MECE rule means that the arguments supported under each argument should be independent of each other, but completely exhausted. In other words, if the argument is not omitted, we can't delay the work, and if we don't overlap, we can't do useless work.
Third, how to make others interested in ideas?
If you want to influence others, you must first make others interested in the quantity we put forward. The author puts forward a SCQ method, that is, setting background assumptions, complicating conflicts and making problems, and eliciting opinions by telling stories.
S background refers to introducing the background information that everyone agrees with before giving each other a point of view or analyzing a problem, thus leading to the topic.
C conflict is a process of ups and downs of views and arouses readers' interest.
Q-question is to use conflict to make readers question and make them interested in listening.
For example, if you want your leader to give you a raise, you can use the SCQ method. First, set the background. First, tell the leaders that the company's attendance rate has dropped significantly recently, and the work efficiency of employees is also decreasing. We need to find a way to boost everyone's morale. After the leader agrees with your point of view, set conflict C, and then say: What kind of method to motivate employees is actually a very important issue. Then, it leads to the question Q: So it is necessary for us to find out what causes everyone's low work efficiency now.
It is very difficult for leaders to get a raise, but it is much easier for leaders to listen to your arguments and arguments patiently and solve problems by using SQC method and organizing convincing materials with four ideological organization methods.
Of course, the golden pyramid principle is not omnipotent. When there is no obvious causal relationship between arguments and arguments, there will be great limitations and more methods are needed to deal with them.