Market demand of knitwear in Europe and America

Knitwear is an indispensable fashion item in Europe and America.

Americans are very interested in the leisure, comfort and health of clothes. In addition to formal occasions (meetings, dinners, and work in big companies), men must wear suits, while women wear suits or dresses, which are more casual in general occasions. Knitted clothes are loved by people from all walks of life because they are elastic, comfortable and not afraid of deformation. So there are more and more people wearing knitted clothes in America. It is understood that in the clothing market, the sales volume of knitted clothing has surpassed that of woven clothing, accounting for half of the country.

The reason for the rapid development of knitted clothing is that its processing technology is simpler than that of woven clothing, mainly due to the development of outerwear. At present, in the United States, except vests and underwear, most knitwear is worn as a coat. Because American families (including apartments) have central air conditioning all year round, the temperature difference does not change much, so the market share of cotton sweaters, pants and thermal underwear in the United States is very small, which is very different from domestic knitwear. At the same time, in recent years, the variety and quality of knitted garments in the American market have also been greatly developed and improved. Take the reverse collar T-shirt as an example. At present, there are many kinds of T-shirts on the market, including men's wear, women's wear, children's wear, long sleeves and short sleeves, collared T-shirts and collarless T-shirts (round neck and V-neck). There are many weaving techniques used, such as weft knitted single-sided and double-sided fabrics, beaded mesh fabrics, colored horizontal stripes, vertical stripes and computer jacquard fabrics. Processing methods include printing, jacquard, embroidery, patchwork and so on.