Create perfect household appliances, improve the quality of human life, and * * * rush to the better life marked by Pentium.
Shanghai Pentium Enterprise (Group) Co., Ltd. is a comprehensive high-tech enterprise integrating R&D, household appliances manufacturing and sales. It owns five subsidiaries: Zhejiang Pentium Electric Appliance Co., Ltd., Wenzhou Pentium Electric Appliance Co., Ltd., Wuhu Pentium Electric Appliance Co., Ltd., Jiaxing Changjiang Electric Appliance Co., Ltd. and National Electric Appliance Manufacturing Co., Ltd., with a total area of 250,000 square meters, forming a development pattern with Shanghai as the center and Zhejiang and Anhui as the wings, and becoming one of the fast-growing enterprises in the industry.
On October 20 1 1 July11day, Philips Electronics announced the acquisition of China kitchen appliance company Pentium Electric (Shanghai) Co., Ltd.
POVOS has the largest R&D department and professional research team in the industry. Through close cooperation with multinational companies, famous universities and research institutions, a new product research system synchronized with the international market has been established. POVOS has 185 national patents, and its products include induction cookers, rice cookers, electric pressure cookers, water dispensers, humidifiers, soymilk machines, yuba, range hoods, razors, hair dryers and other products. ? POVOS has an advanced modern production workshop, 14 microcomputer-controlled auto production line, and perfect self-management ability of plastic, sheet metal and spraying. The annual production capacity of various small household appliances exceeds120,000 units. The enterprise has passed ISO900 1 quality management system certification, ISOI400 1 environmental management system certification, OHSAS1800/occupational health and safety management system certification, and established a series of supporting information management systems such as ERP/PCP/PDM/HR.
POVOS has an excellent marketing team and a nationwide marketing network. Seven regional marketing centers and 36 marketing business halls have been established, and more than 20 first-class agents have been developed. With more than 3,000 retail terminals and more than 600 after-sales service outlets, it has become one of the channel distribution institutions with large scale, high operation efficiency and standardized management in the domestic small household appliances industry. Achieving "synchronous growth of domestic and foreign sales" is the market strategic goal of Pentium Electric. In the future, overseas markets will become another rapid growth point, and POVOS has achieved initial results through continuous investment and expansion in overseas markets. Products are mainly exported to the United States, Germany, Italy, Japan, South Korea, India and so on. In the future, Pentium will take Shanghai's international metropolis as the platform, adhere to the business philosophy of "creating perfect household appliances and improving the quality of human life", build an international small household appliance industry base by relying on the three core capabilities of strategy, products and team, and strive to build a global famous brand of household appliances, create value for customers, and strive to become a global small household appliance brand operator.
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The meaning of perfection.
Our goal: to pursue perfection, strive for perfection, move towards a world-class modern enterprise, build a strong brand that can stand on the top of the world, improve the quality of life with the power of science and technology, and give back to the society with sincere dedication; Open-minded our attitude: open-minded, good at absorbing new ideas and concepts, keeping keen, and exploring new fields with a positive attitude; Cherish our ideals: contribute value to the beauty of life and the progress of the times; Origo our philosophy: every progress is a new starting point, every success is a new starting point, and the end point is always on the other side; Meet our pursuit: to create satisfactory products and services.
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1. or the day after tomorrow
Pentium electric, which is about to become a member of Philips, is about to start a layoff drama. Philips' wholly-owned acquisition of Pentium Electric Appliances has been basically finalized, and the two parties will formally sign the contract in the next few days (June 5), with the acquisition capital of about 2.5 billion yuan, mainly targeting the full range of small household appliances and equipment, brands, marketing network and operation team of Pentium Electric Appliances. Previously, the "land property right and factory building of Pentium Electric in Songjiang, Shanghai" that Philips took a fancy to was not within the scope of this acquisition. On June 2nd, the reporter of China Enterprise learned from people familiar with the matter that the exclusive disclosure of "Philips' acquisition of Pentium Electric Appliances" on May 6th was confirmed. Pentium Electric will become a wholly-owned subsidiary of Philips in China, and Liu Jianguo, the founder of Pentium Group, has also turned to other fields. Zhang Yongtao, the current president of Pentium Electric, will be fully responsible for the operation of the new company, and Philips will send teams and managers from finance, procurement, quality control and marketing departments to the new company. Surprisingly, on the eve of Philips' acquisition of Pentium Electric, the company's existing domestic marketing team suddenly "resigned", and Feng Xinhua, the general manager of the domestic marketing center, was dismissed for "spending too much money and the price was too high", and a new round of personnel adjustment within the company will be fully kicked off. According to the above-mentioned insiders, when the acquisition of Philips was about to be completed, the management team of the new company headed by Zhang Yongtao began to operate in the domestic marketing center at the front line of the market, and a new round of layoffs was about to begin. "Zhang Yongtao is seeking to maximize its own interests, which makes us shudder." The appellant said. It is reported that the acquisition of Pentium by Philips is a project introduced and promoted by Zhang Yongtao. After the cooperation between the two parties was confirmed, Zhang Yongtao began to integrate the internal marketing team. In an open letter written to Liu Jianguo and Liu Dong in the name of the domestic marketing center of Pentium Electric, the reporter of China Enterprise saw that at the beginning of this year, in order to get a better bargaining chip with Philips, Pentium Electric asked the company to achieve the sales target of 250 million yuan in February-April this year, and finally the domestic sales team led by Feng Xinhua achieved the sales target of 280 million yuan. According to the above-mentioned open letter, the domestic sales of small household appliances business of Pentium Electric during the period of 2011-May was 400 million yuan, an increase of over 39% compared with 280 million yuan in the same period last year. In 20 10, the sales of small household appliances (water-containing machines) of Pentium electric appliances were 790 million yuan, and the sales of the above-mentioned businesses were 590 million yuan in 2009. At present, Pentium Electric's domestic marketing team requires the company to issue rewards for excess tasks in its domestic headquarters and other regions, 20 1 kloc-0/domestic sales in February-April, 201domestic sales in April-May, and domestic sales team severance payment. Feng Xinhua and regional market leaders signed the above open letter. Market analysts pointed out that "on the eve of Philips' entry into Pentium Electric, it is not excluded that the layoffs from the domestic marketing team have been decided by both Pentium and Philips in negotiations. This will avoid the pressure of layoffs and integration after Philips enters the company. " "However, this is not wise. For Philips, Pentium is bought to realize value-added. This simple and rude way of layoffs will eventually make Philips spend a lot of money to buy a package. Home appliance analyst Zhang said.
2. Formal acquisition
Philips announced the acquisition of Pentium Electric, and the financial details were not disclosed. The transaction is expected to be completed by the end of this year.
The news that Philips acquired Pentium Electric Appliances was confirmed. Yesterday, the reporter learned from Royal Philips Electronics that the company has agreed to acquire Pentium Electric (Shanghai) Co., Ltd. (hereinafter referred to as "Pentium"), a domestic kitchen appliance brand. Financial details of the acquisition were not disclosed. Philips said that the acquisition is expected to be completed in the fourth quarter of 20 1 1 after confirming the due diligence review and other customary closing conditions. Kong Xianghui, Chairman and Executive Vice President of Philips Greater China who acquired kitchen appliances, commented on the acquisition yesterday, pointing out that through the acquisition of Pentium, Philips is vigorously expanding its product line in China and enhancing its ability to lead innovation in the global kitchen appliances market. He said, "At the beginning of this year, Philips has moved the global headquarters of the Home Care Division to Shanghai. Pentium's advantages in development, design and manufacturing, coupled with Philips' strong brand and distribution network, can accelerate the growth of our vibrant kitchen appliance market in China and Asia as a whole, and help us better meet the changing needs of consumers in China. "Earlier this year, Philips acquired Preethi, an Indian kitchen appliance company. Philips said that the acquisition of Pentium further shows that Philips attaches importance to building business strength in the growing market. The embarrassing newspaper "sell as soon as it is strong" has previously disclosed that Philips will fully acquire the Pentium electric team, sales channels and brands at a price of 2.5 billion yuan, but it does not include land and factories. The reporter learned from the source yesterday that the marketing team of Pentium Electric did have some turbulence, but the adjustment peak of employees has not yet arrived. Hong Shibin, an observer in the home appliance industry, commented on the acquisition, pointing out that from the current pattern of small household appliances, the winner is either an all-round player like Midea or a single champion like Jiuyang, which emphasizes the comprehensive strength of the enterprise and the integration ability of the industrial chain. At present, Philips is still limited to fine small household appliances, facing the situation of "encirclement and suppression", and the acquisition of Pentium Electric just makes up for this shortcoming. Industry point of view: the living space of small household appliance brands is getting smaller and smaller, but many people in the industry still express "pity". Just at the beginning of this year, when Xinhuadu acquired a 9.9% stake in Pentium Electric/KLOC-0, a subsidiary of Pentium Group, for US$ 32 million, Tang Jun, president of Xinhuadu, publicly told the media that Pentium turned to focus on personal care appliances in order to gain market share of PK Philips or Panasonic. Pentium Electric is about to "commit itself" to a foreign-funded enterprise in a blink of an eye, and it seems that the small household appliance market has not got rid of the embarrassing situation of "selling one strong and selling one weak". As one of the few profitable fields in the home appliance market, after a round of brand acquisition and integration, the oligopoly situation will gradually form. With the efforts of foreign-funded enterprises such as Philips and domestic group-type integrated household appliances enterprises such as Midea and Haier, the living space of pure small household appliances brands will become smaller and smaller. PS: From Guangzhou Daily.
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No.999 Hu Song Road, Songjiang District, Shanghai.
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Direction of Songjiang City: Take Husong Line, pass 1 1 station, walk to Longshuan Station for about 200 meters, and arrive at Shanghai Pentium Electric Appliance Co., Ltd. Direction: Take Railway Station 1 line to Xujiahui Station, transfer to Line 9 to Songjiang New Town, then take a taxi to Songjiang Ledu Bus Station, then take Husong Line and walk to Longshuan Station for about 2000 meters.