The leader of health management discipline in China, the chairman of the Health Risk Assessment and Control Committee of Chinese Preventive Medicine Association, and Academician Chen Junshi of China Academy of Engineering pointed out that "the effective means to curb the rapid spread of chronic diseases is health management". "Health management is a management process to control the health risks of individuals and people. Its purpose is to mobilize the enthusiasm of individuals and collectives, effectively use limited resources, and achieve maximum health effects. "
In order to reduce the risk of diabetic complications and prevent the risk of chronic diseases in the "three highs" population. As a hospital physical examination center that provides health examination services to thousands of clients every year, it will undertake the sacred mission of health management in the face of patients with chronic diseases and high-risk groups screened out. It has become a brand-new measure for more and more hospital physical examination institutions to improve service quality, create high value-added benefits and build disciplines. It is a solution for hospital physical examination center to gain market competitive advantage.
The traditional significance of health examination is to maintain health through early detection and early treatment. However, people are often unaware of their own health risks without knowing the clinical indicators of diseases, and it is difficult to manage their own health risk factors in a targeted manner, leading to the occurrence of chronic diseases. At the same time, the physical examination data of the physical examination center are not fully utilized, and it is difficult to implement personalized health tracking after the examination, which may easily lead to the loss of customers due to poor service experience after the examination. With the continuous improvement of people's demand for health, more and more customers began to change from single physical examination consumption to health management consumption. With the arrival of the logistics network era, digital healthy consumption will become the main behavior of people to maintain health. How to provide digital health management service in physical examination center will become a brand-new challenge.
Second, Huier Health Management Platform Solution
A large number of market application cases show that Huier health management platform is the best solution to help hospital physical examination center realize digital health management service.
As the main position of disease prevention, the hospital physical examination center has been widely recognized by governments at all levels and society. With the increasing demand for health management services in more and more enterprises and institutions. It has become a development trend to carry out post-examination health management services in hospital physical examination centers. Wheeler Health Management Platform helps individuals to quantify health risks and health risk factors through scientific disease risk assessment based on physical examination data and related lifestyle information of individuals and groups, and provides personalized health risk management programs. Through quantitative diet prescription and exercise prescription. According to the PDCA cycle management theory, through the step-by-step intensive management of 12 weeks, customers can easily obtain the healthy weight after examination and effectively reduce the risk factors of "three highs".
Wheeler's health management platform mainly includes eight systems: digital health records, lifestyle disease risk assessment, key health monitoring, health management prescriptions (diet prescriptions and exercise prescriptions), psychological stress management, health knowledge management, doctors' careful guidance, and crowd risk grouping management. The application of health management platform has the following significance to the hospital physical examination center:
1. One-time investment and long-term income
The hospital physical examination center only needs to invest once to establish a digital health management platform, and it can obtain a long-term, unlimited three-step health management service technology of "health assessment-health plan-risk intervention" to provide extended services with high added value for people after physical examination.
2. Constantly create high added value for hospitals.
○ On the basis of health examination data, provide disease risk assessment report and quantitative health management prescription for all people after physical examination. It is an extended service for the physical examination center to realize "zero operating cost and high return income". According to 50 yuan's calculation of each disease risk assessment report, a physical examination center with 20,000 clients per year can get 6,543.8+0,000 yuan of high value-added benefits from this project.
○ On the basis of disease risk assessment data, provide metabolic syndrome management services for key management groups of "three highs and two diseases". According to the service fee standard of 1.200 yuan for one year, a high value-added income of 1.20 million yuan can be realized by serving 1.00 people for one year. These include: cholesterol management, weight management, fatty liver management and metabolic syndrome management;
○ For patients with hypertension and diabetes who have been screened by physical examination, they can also provide chronic disease management services with a value ranging from 1800 yuan to 3,000 yuan by virtue of the health management platform.
3. Enhance the academic status of the physical examination center.
Wheeler's health management platform is based on Guidelines for Prevention and Treatment of Adult Dyslipidemia in China, Guidelines for Prevention and Treatment of Adult Hypertension in China, Guidelines for Prevention and Treatment of Overweight and Obesity in China, American DASH Dietary Guidelines, American Diabetes Dietary Guidelines, Hypertension Prevention Campaign Guidelines, Diabetes Prevention Campaign Guidelines, Cholesterol Prevention Campaign Guidelines, Dietary Guidelines for China Residents (2007 Edition) and China Food Composition Table. 004 edition, ATPⅲ-America, JNC7- America and other authoritative guides, combined with the research results of long-term clinical nutrition intervention in hospitals, developed a quantitative management tool that is completely suitable for chronic disease risk intervention in China. At the international advanced level. It is suitable for the hospital physical examination center to carry out academic research on the prevention and treatment of chronic diseases and comprehensively enhance the academic status of the physical examination center.
4. Enhance the core competitive advantage of the market.
With people's increasingly weak consumption psychology for health checkups, more enterprises and institutions began to pursue health management services after health checkups. The sooner the health management service is carried out, the sooner the service brand of the hospital will be formed, thus gaining a competitive advantage in the health management market.
5. Increase stickiness and improve customer loyalty.
Doctors in the hospital physical examination center provide detailed health guidance on the lifestyle of customers after examination through the health management platform, which can increase the online interaction between customers and doctors and establish a "doctor-patient" friendly interface. Thereby increasing the stickiness of physical examination clients; The extended service with high added value will help the high-end VIP customers in the physical examination center to rely on the hospital's health maintenance and tracking platform for a long time, and greatly improve customer loyalty.