1, search engine login
According to analysis, a lot of traffic of small and medium-sized websites comes from search engines, and more than 80% of traffic of some websites comes from search. After the website is built, you can log in to major searches, and customers can search the websites of online enterprises on Baidu and other searches.
2. Search for bidding advertisements
At present, the most commonly used advertisements of enterprises are search bidding, Baidu bidding and Google keyword advertising.
3. Search engine optimization
This is the common SEO. According to the analysis of enterprise websites, related keywords can be optimized in search engines, which can rank in front of major searches and bring relevant transformation to enterprises.
2. Corporate website promotion links
1, friendship link
Making friendly links can also bring relevant traffic and rankings to the website. Enterprises should pay attention to the relevance of each other's websites when making friendly links, and it should be related to the content of their own company's websites.
2. Website links
At present, there are many websites such as Hao123,265, but it is difficult for most enterprises to join. You can find an industry website to join.
3. Buy an external chain
Now, in terms of the weight of the website in the search, if the website has enough excellent external links, the ranking of the enterprise website will be high, and the search will be more and faster. When buying an external link, you should pay attention to the relevance of the website and whether it is included normally.
Third, offline promotion of corporate websites.
1, logo promotion
Website appears at the same time as the company logo, such as business cards, envelopes, vehicles, etc.
2, advertising incidental
Attach the corporate website to other print and media advertisements of the enterprise.
3. Offline promotion
The website of the enterprise is printed on clothes or some gifts.
4. Enterprise website promotion information release
1, forum
Select some related forums, post them, and publicize the information that enterprises want to publicize.
2. Blog
You can set up multiple blogs and join related circles to publish information.
3. Yellow Pages and Classified Information
These websites are platforms for publishing pure information, on which enterprise product information can be published.
5. Corporate websites promote QQ groups.
1, QQ group chat
Join the related QQ group to chat and discuss, and send some related content.
2. QQ group * * *
You can upload some company brochures and other information to QQ.
3.QQ group email
Many QQ groups have set up the group sending function, which can be used to send related content in groups.
4, self-built QQ group
Enterprises can also open multiple QQ groups and then publicize them at any time.
6. Watermarking technology for enterprise website promotion
1, image watermark
The pictures promoted by enterprises should be watermarked by enterprises. The pictures published in other places and reproduced on other websites are all publicity for enterprise websites.
2. Video watermarking
At present, there are many video sharing websites, and enterprises can watermark some related videos and upload them to them. If they are particularly wonderful, I believe many people will pay attention to them.
3. Data watermarking
Some written articles are marked with the original website, and some information brochures, such as PDF and e-books, are made, and the website of the enterprise is added.
VII. Corporate Website Promotion Group.
1, send a mass email
What is emphasized here is the mass mailing of permission, not the mass mailing of spam and mailing list subscription.
2. Forum group sending
3. Blog group sending
4. Guest book group.
Eight. Promotion and recommendation of enterprise websites
1, net pick
At present, there are many websites, such as 365key and Sina vivi. , you can add some content related to corporate websites.
2, bookmark collection
Baidu's collection, QQ bookmarks, etc.
3. Top Guest Website
Digg website top customer promotion, using corporate websites to submit some articles for promotion.
9. Advertisements promoted on the company's website
1, soft text advertisement
Publish corporate news on related websites and promote corporate websites.
2. Bidding advertisement
Baidu, Google, sogou, Yahoo, etc.
3. advertising alliance
Now Ali Mama, TV Easy, etc. are popularized in advertising alliance.
X. web2.0 promoted by enterprises
1、RSS
You can submit website content, blog and other related content to the website included in RSS sharing.
2. Instant Blogging
QQ is surging, and there is no food to eat. You can search and add some related personnel, and then post information.
3. Encyclopedia website
Know, love to ask, knowledge hall, answer questions on it, and leave your own website.