Why can smart watches spread rapidly?

According to the latest statistics released by Counterpoint Research in March this year, the global shipment of smart watches increased by 24% in 20021year. Among them, the growth rate of China market is remarkable, making it the largest smart watch market in the world after the United States. Another set of China Wearable Device Market Quarterly Tracking Report released by IDC also shows that the shipment of watches in China market in 20021year was 39.56 million, up by 2 1.4% year-on-year.

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The data of Vipshop, a genuine sale platform, may be more intuitive. The data shows that since the beginning of 2022, the sales of smart watches with upgraded health functions on their platforms have been rising again and again. Like a smart watch with blood pressure measurement technology, the daily sales of Vipshop Superbrand reached an astonishing 35 times.

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Why are smart watches so popular with young people?

The reason is actually very simple, that is, contemporary young consumers are paying more and more attention to their health. A young man once made such a vivid metaphor. He compared his healthy self to 1 and compared his house, car, money and reputation. A series of zeros, 1 that we have been pursuing all our lives. There may be one or two zeros missing from the back, and the impact is not very great, but if 1 is dropped, everything will go up in smoke.

Therefore, in the cognition of many young people, having health does not necessarily have everything, and losing health will definitely lose everything. It is precisely because of this important factor that smart watches, which have a fashionable and technological appearance and can provide health data such as exercise, sleep, heart rate and blood oxygen anytime and anywhere, are precisely the strong demand of these young people to pay attention to the changes of health indicators at all times.

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Nowadays, more and more smart electronic watches are like "healthy housekeepers" on your wrist. When you sit for a long time, it will vibrate or make a "beep" sound to remind you to stand up and walk; When the noise is too loud, it will remind you to pay attention to protecting your hearing from damage; When your blood oxygen saturation, heart rate and other health indicators are abnormal, it will even issue an early warning to remind you to seek medical treatment in time.

The rapid rise of the smart watch market, in the final analysis, is that the mentality of young people has changed, and they have become more concerned about their health. Therefore, especially young people fall in love with smart watches, it is better to say that young people are more concerned about their healthy future.