Lengsuanling is one of the earliest domestic toothpaste brands in China, the leading brand in the field of dentin hypersensitivity in China and the first domestic toothpaste brand in China. Chongqing Dengkang Oral Care Products Co., Ltd., as the governing unit of China Oral Care Industry Association, has been taking "improving people's oral health" as its corporate mission and taking Lengsuanling as its main brand. We have always insisted on understanding the oral health needs of consumers, firmly positioned ourselves in the industry of "keeping teeth in the mouth", adhered to the social responsibility of national brands, conducted intensive research and devoted ourselves to the research and development of oral health in China. In order to create the professionalism and excellent efficacy of Lengsuanling, Dengkang Company has established a national first-class oral care research and development platform, and in 2009, under the guidance and support of authoritative institutions such as Chinese Stomatological Association, China Oral Care Cleaning Products Industry Association, and national famous stomatological hospitals, it established the first anti-dentin allergy research center in China-"Lengsuanling Tooth Sensitivity Research Center", focusing on professional research in dentin allergy and oral care. Concerned about consumers' oral health, we have a number of domestic advanced anti-dentin hypersensitivity patents, which have laid a solid foundation for developing and enriching a series of products, meeting the market demand, and strongly shaping Leng Suanling's "anti-dentin hypersensitivity expert image".
Since 1986 was put on the market, the series products of "Lengsuanling" brand have been famous for their many functions, such as solving dentin hypersensitivity and enhancing the tolerance of teeth to cold, hot, sweet and sour. Deeply loved and recommended by consumers, it has been selling well in China for decades. They are quality life partners of many families, accompanying the healthy growth of several generations. Its slogan of "hot, cold, sweet and sour, eat if you want" is a household name, and its value commitment of "relieving dentin allergy and enjoying life fun" allows consumers to enjoy life food and overall health, and has won recognition, trust and praise from consumers.
In the brand building of Leng Suanling, while continuously improving the anti-dentin sensitivity effect of Leng Suanling series products, we pay attention to the education and popularization of oral health for the general public, and are enthusiastic about public welfare activities to benefit the people: we have organized oral health education and donation activities in old revolutionary areas and "health care activities of Leng Suanling" for many times, and carried out oral health education and product donation in nursing homes and kindergartens in Chongqing, Hubei, Hunan and Beijing; Held the "China Anti-Dentin Allergy Expert Forum", published the first blue book of oral health-"China Oral Health Development Report", and committed to serving the general public with professional oral care knowledge.