Question 2: I am now a hospital website copy editor, I would like to consult the medical copywriting industry prospects? Career development path? 5 points copy editor, copywriting, development planning should be responsible for medical projects, activity planning this aspect. The copywriter must have the writing skills and planning ability, combined with other technical departments, master the hospital medical network marketing process, do a good job, you can be responsible for the project
Question 3: medical copywriting planning copywriting is an honorable profession, but also a humble profession, many of my friends have done the medical industry, I do this myself in other industries to start, good medical copywriting is very difficult, because there is no treacherous Not business, you are for the hospital owner services, are to make money, so a good medical copywriter / planner should have a conscience first, this point is difficult, oh, are all mixed up, as for other copywriting and planning skills, nothing more than all the same, may not necessarily have to be liberal arts origin, as long as there is a love of advertising people planners, there will be a craftsmanship, and then you'll be the only one to transport! Crap some, did not help what favor huh, full speak.
Question 4: Medical industry copywriting planning is specifically what to do 1, responsible for the annual publicity of the enterprise case of text writing.
2, responsible for the organization and writing of publicity materials.
3, with the media commissioner to choose the appropriate media.
4, responsible for external public relations information writing.
5, with the marketing department to write annual reports and speeches.
6, responsible for the corporate image of the plan writing.
(There are many medical institutions need to be responsible for the website and external publications of the organization and editing)
Question 5: What is the main specific work of the medical copywriter? Specific work is to write an article, some of the affairs of the hospital related reports, to increase the hospital's reputation, or there are some planning activities of the text, including what activities held specific arrangements, etc., follow the instructions of the leadership on the line, may not have a comprehensive work, you have just begun to take over, there is no hurry, take your time on the line.
Question six: engaged in copywriting planning class career prospects (if done than the copywriting this thing is through, write a good person, in fact, do not have to be divided into industries, do copywriting there are several ways out, the copywriting itself is just a foundation, do a good job, you can go to the market in the future to the direction of the manager or director of the direction of the development of the premise is that you write the quality of the writing, it is not to write a novel, but you are writing promotional advertisements or write a product for a certain brand! The ability to write promotional jingles or write product manuals, which requires you to have a systematic understanding of the height of the brand and the ability to drive. So according to my experience as a marketing planner for more than ten years, if you like this post, and really can write, do it well, the goal should be put a little higher, not only writing copy, but also to learn more systematic information on the brand level as well as marketing management, in the future in order to make their development more comprehensive, and the road will be wider and wider in the future.
Question 7: How is the future of copywriting An industry or a profession can exist, indicating that it is in demand, since it is in demand, let's talk about whether it has a future. In China, it is difficult to do pure copywriting.
Question 8: Is there a future for copywriting? Of course there is, the key depends on their own preferences. I am from advertising design to advertising planning; and then from advertising planning to marketing planning transformation; and then by marketing planning to marketing management development ~ ~ ~, and I selected the real estate industry to focus on planning their own career development space. Now I have become an excellent real estate professional manager, through 17 years of professional trials and tribulations and growth, has been the CEO of a real estate company, with corporate equity and very high treatment and salary.
So I suggest you to pick the right industry you like, start from the grassroots position don't be overly ambitious, as long as there is a start there will be opportunities!!!!
Question 9: What does the hospital planning copywriter planning copywriter strictly speaking, is an unprofessional statement, planning and copywriting are two kinds of work with essential differences. Often said copywriter from the advertising industry, is "advertising copywriter" for short, translated from copy writer. Mostly refers to the form of advertisement information content performance with rhetoric, there are broad and narrow sense, broad advertising copywriting, including the title, body, slogan writing and the choice of advertising image with; narrow advertising copywriting, including the title, body, slogan writing. Due to the different nature of the company, unit, engaged in planning copywriters have different work arrangements.
A hospital planning copywriter's main work is as follows:
1, responsible for the promotion of the hospital's image, the hospital's promotion of various specific products;
2, responsible for the market publicity and advertising publicity planning is responsible for;
3, organization and implementation of various market promotional activities;
4, the internal publications of various sections, newspaper editing, etc.;
5, responsible for the entire planning of the hospital website, including the planning of the page, the planning of activities;
6, independently complete the hospital website keyword landing page soft and website information of all kinds of copywriting;
7, can independently complete the brand, therapy technology and other types of network page topic planning, writing, arranging, and guiding the design;
8, do a good job of the existing Network maintenance of the project, to bidding, consulting and other positions to provide planning ideas and planning publicity and promotion proposals;
9, to complete the leadership of other work content.
Second, the hospital's planning copywriter job requirements are as follows:
1, college or equivalent education, advertising, Chinese, journalism, medical or marketing-related professional graduates;
2, have a good ability to express the written word and aesthetics, good activity planning ability, solid Chinese writing skills;
3, familiar with advertising and media publicity, has a strong Independent operation and understanding ability, strong logical thinking ability, clear writing ideas, rigorous structure and creative;
4, rigorous work, serious and responsible, have a strong sense of teamwork, good coordination ability and affinity, down-to-earth and willing to work, can withstand strong work pressure;
5, there are successful cases of copywriting and planning is preferred.
Question ten: to do copywriting planning has no future or money future Of course, there is, the key depends on their own preferences. I am from advertising design to advertising planning; and then from advertising planning to marketing planning transformation; and then by marketing planning to marketing management development ~ ~ ~, and I selected the real estate industry to focus on planning their own career development space. Now I have become an excellent real estate professional manager, through 17 years of professional trials and tribulations and growth, has been the CEO of a real estate company, with corporate equity and very high treatment and salary.
So I suggest you to pick the right industry you like, start from the grassroots position do not be overly ambitious, as long as there is a start there will be opportunities!!!!