Specific Day Work Plan Part 1
Nursing Department around the hospital's comprehensive development purposes and standardized management goals, the main thrust of routine nursing management, combined with modern marketing concepts, to strengthen the Oriental brand of nursing care service awareness and improve the quality of nursing services. Now the plan is proposed as follows:
First, strengthen the construction of the system to protect patient safety
To protect patient safety as the goal, the establishment of a sound system and norms, such as: the core system of nursing, nursing emergency preparedness, nursing care safety management regulations, nursing service procedures, disease care routines and so on. Each nursing unit to improve the duties of each class and process, a variety of instrument operation process, etc., the head nurse to lead the Department of nursing staff to comprehensive study, implementation.
Second, to strengthen the management of nursing staff, improve the quality of service
1, to strengthen the business learning, improve theoretical knowledge and skills: the development and implementation of nursing staff at all levels of business training and the three basic assessment program (including laws and regulations, rules and regulations, professional theory, professional skills operation), the hospital training and departmental training combined, Combining hospital-wide training with departmental training, and combining theoretical assessment with operational assessment. The department set up a weekly morning lecture and question system, according to the department's work characteristics to start learning.
2, the organization of nurses etiquette and code of conduct training: the implementation of the "patient-centered" idea, to strengthen the sense of active service, to meet the patient's requirements in a timely manner, to improve the service attitude, focus on nurse-patient communication, to enhance the quality of service. Production of nurses and medical guides etiquette and standard of conduct training materials, regular theoretical studies, watch the actual exercise DVD, combined with the work of each section of the characteristics of the details of the requirements, regular inspection and assessment.
3, strengthen nursing risk education and training: for the nursing team rejuvenation, new nurses are not skilled in technical operations, explain the problem is not in place, the lack of self-protection intention, lack of specialized knowledge, the development and implementation of new nurses pre-service nursing training and departmental practical training, carry out nursing risk education, to encourage the reporting of adverse events.
Third, strengthen the hospital infection management
1, according to the Shanghai disinfection isolation quality standards for the development of disinfection isolation of each section of the work rules and requirements and assessment standards, the establishment of a variety of test records, regular training organizations and theoretical assessment of knowledge related to hospital infections, and the monthly quality control inspection, analysis and discussion of existing problems.
2, departmental environmental health management: the department for thorough cleaning, clean environment, the requirements of the orderly arrangement of goods, all kinds of accounts are classified and stored, divided into contaminated areas, clean areas and sterile areas. The person in charge of each section supervises the habit.
Four, medicine goods management
Each section to establish a medicine goods handover register, instrument repair and maintenance registration. According to the Dongguan City, the quality standard of rescue medicines and goods to develop oxygen equipment, attraction device, rescue car, rescue instrument management standards and requirements: oxygen part of the function of the good humidification bottle regular disinfection of the spare parts complete; attraction function is complete bottle and pipeline without leakage no aging after immersion disinfection; rescue car with a diagram, the number of medicines and goods in line with the schematic, no expiration date and the lack of items, the implementation of the management of the five.
Fifth, combined with modern marketing concepts, to strengthen the Oriental brand care service consciousness.
1, the Department of Nursing will be held through the mobilization to reach **** knowledge, put forward the service program to strengthen the guidance, the establishment of moving funds to recognize and reward the development of new areas of nursing services, and to find new highlights of the service.
2, timely collection of patients' opinions and suggestions, in the personalized service excellence: the opening of communication with the patient through train, in the wards set up a special "Green Leaf Mailbox", the fastest speed to understand the patient's needs and wants, and as soon as possible to help patients contact to solve.
In short, the nursing department will be under the command of the leadership of the hospital responsible for the overall nursing work, the formulation of the hospital's nursing work plan, in the leadership of the full implementation of the audit, and regular inspection and assessment, summarize the results of the assessment feedback to the leadership. Usually in-depth department of the rescue of critically ill patients for technical guidance, grasp the hospital nursing staff work, thinking and learning dynamics, strengthen the team cohesion, to create a technical mastery, operation standardization, high cultural literacy, good professional ethics nursing team.
Specific Day Work Plan Part 2
In order to better carry out and implement the spirit of the new curriculum, update the teaching concept of teachers, change the role of teachers in the classroom, change the backward mode of teaching, promote the overall development of students, effective and orderly teaching of the curriculum reform, we summarize the past year's teaching work on the basis of the special book. The next semester's teaching work plan, in order to maximize the benefits of teaching.
First, strengthen the theoretical study, clear course objectives
1, every two weeks collective study of the new curriculum standards for physics, to understand the essence of the spirit of the new curriculum, all-round, multi-level, multi-angle interpretation of the concept of the new curriculum, the exchange of their views, to improve the level of understanding of the use of the new curriculum.
2, choose to study the theoretical books: "Physics New Curriculum Standards", "Secondary School Physics", "Teacher Psychology", "Educational Psychology" and "Student Psychological Guidance", etc., in order to a higher level of professionalism incompetent teaching work.
3. Clearly the basis and meaning of the three-dimensional objectives of the new curriculum, and firmly grasp the "student development as the center, scientific investigation as the fundamental" of the two main lines of teaching.
Second, play the role of set preparation, clear teaching ideas
1, regular analysis of the situation. With the new semester teaching progress, students in the process of accepting new knowledge, there are bound to be a variety of problems; through the set preparation of multi-angle, multi-directional, multi-level discovery of the existence of student problems, as the basis of teaching work and teaching design, and timely to be resolved.
2, clear teaching ideas. Teaching the "big idea" refers to understand the concept of junior high school physics textbook writing, writing style, writing content and organization of the system. Teaching "in the idea" refers to determine the key points of each chapter, difficult points and key points, how to allow students to have the ability to build knowledge independently. The "small idea" of teaching refers to a more accurate positioning of the teaching objectives of each section, how to highlight the key points, breakthroughs in the difficult points, and reasonable teaching design. Ideas clear, teaching and learning will be easy; to avoid its faint, show its clear.
Third, the development and utilization of teaching materials, expanding teaching resources
1, the development and utilization of teaching materials. We can not dogmatize the material, the teaching objectives, teaching content can be adjusted appropriately. The new textbook must have a personalized interpretation, and gradually formed a clear goal, the situation into the sense of method, the process of understanding and application of migration teaching set.
2, expanding teaching resources. Teaching materials as a carrier of teaching and learning, but not the only carrier; you can hunt for different versions of textbooks, online resources and related resources, especially the creation of scenarios to introduce the concept of, to compare and contrast.
Fourth, build teaching design, show teaching style
1, build teaching design. The new semester, we must be from the static teaching design to the dynamic teaching design transition, the students classroom generation as a teaching resource supplement, to avoid not divided into classes, not divided into students, dull according to the pre-programmed teaching.
2, learning a fixed chapter; teaching is not fixed. Through regular teaching, open class and lecture or teaching competition, according to the teacher's quality to show the individual teaching style, the teacher for a fair, open and impartial process of evaluation.
Fifth, play the role of multimedia, focusing on physics experiments
1, play the role of multimedia. Our school has five multimedia classrooms, it is expected that each teacher can be 20 multimedia lessons. Requirements for selected courseware, adapted courseware.
2, focus on physics experiments.
(1) The use of multimedia playback combined with hands-on experiments.
(2) Prepare two or more sets of experimental equipment for students to experiment and explore.
Sixth, the learning mode diversification, grasp the cultivation of excellence to assist the poor
1, the student learning form: listening to lectures, questions and answers, group discussion; experiments, argumentation, production, competition and lectures. The above learning links, to point, guidance and evaluation; the establishment of the student subject growth file bag.
2, the cultivation of excellence to support the poor. The development of excellence and support programs, to achieve the goal, target, subject, time and place, long-term tracking, strict inspection.
Specific Day Work Plan Part 3
I. Purpose of internship
Internship is an important way to combine theory and practice, is to improve the level of political thought, business quality and hands-on ability of the students an important part of the cultivation of ideals, morals, culture and skills. Discipline of both moral and talent skills, applied talents has a very important significance.
Through this internship, students can deepen their understanding of the theoretical knowledge learned in the classroom, understand the law of development of the market economy, familiarize themselves with the actual work of the relevant financial system, regulations, and the internal management system of different enterprises, master the basis of economic operations, procedures and methods, and have the ability to engage in the actual work of accounting, so that after graduation, they can adapt to the employer and the needs of the community. Internship can make the internship investigation report writing have more adequate, more realistic basis. For the future to the community, to serve the community to do ideological preparation and business preparation. In order to strengthen the practical teaching link teaching, training students to analyze problems, problem solving ability and practical operation ability, training professional quality, morality, teamwork spirit and learning to use, flexibility and adaptability, so that the students become qualified to adapt to the needs of the community, according to the requirements of the College's teaching program, special arrangements for students to carry out a period of two weeks of professional research internship.
Second, the content of the internship
In the internship unit under the guidance of the guidance of the teacher, in-depth investigation, familiar with the business situation of the internship unit, according to the professional knowledge of the study, combined with the current accounting reform and the internship unit of the actual work of financial accounting, the selection of the topic of my special research report on the subject of the topic of the internship and the investigation of the topic of the targeted and master a wealth of first-hand information. According to the selected topic, the internship and investigation, to grasp a wealth of first-hand information for the writing of the internship research report to lay the foundation. The content of the internship mainly includes:
Students according to the actual situation of the internship unit, complete the professional research:
1, a comprehensive understanding of the basic situation of the unit;
2, job setup and division of labor and so on;
3, the characteristics of the management;
4, familiar with the core business and business processes;
5, the management and business success experience;
4, the management of the unit and the business of the unit;
5, the management of the unit;
5, the management and business success experience;
5, the management and business success experience. Business success experience;
6, accounting information technology and enterprise information technology to carry out the situation, the use of software, the main application module, the application of the effect;
7, financial control and so on.
Three internship requirements
(a) Preparation for internship
1. Each student should review and recall the knowledge they have learned before the internship in order to achieve the purpose of consolidation of the knowledge they have learned, and in particular to have a more comprehensive and systematic understanding of the knowledge of the profession.
2. Each student should have a full estimate and grasp of the focus of their internship before the internship. That is, to determine a prior interest in their own, but also to learn a solid subject, so that in the internship purposefully collect information, select material for the internship summary and professional research report writing preparation.
(B) internship method
The main decentralized internship, centralized internship as a complementary way, the two supervisors at any time to supervise and guide, and timely in-depth internship site guidance. For the student internships in individual provinces, guidance and supervision are mainly in the form of telephone inquiries or emails. The two teachers **** together to complete the review of the internship report and the evaluation of the internship results.
(C) Specific Requirements for Internship
In order to achieve better results, each student is required to determine a relatively fixed internship unit in accordance with the relevant requirements of the school, and to return to the school to go through the procedures of change if any change occurs. In order to control the process of internship, the school will carry out random checks on students at appropriate times and contact with the supervisor.
Each student should have a correct learning attitude, clear purpose of internship, under the guidance of the internship teacher, study hard professional skills, and excellently complete the internship task. To this end, students must abide by the rules and regulations of the college and the internship unit in the process, and shall not be absent, late or leave early without reason, and shall respect the teacher, listen to his/her instructions, study hard and get excellent results.
During the internship period, students should obey the arrangement of the internship unit instructor, abide by the discipline and regulations of the school and internship unit (such as labor discipline, confidentiality system), and pay special attention to safety. To take the initiative to make good relations with the internship unit and individuals, to be modest to the internship unit of professional and technical personnel to learn, and constantly improve their professional level and business capacity.
Throughout the process, students must be interned under the guidance of their supervisors and meet the following requirements:
1. Understand the basic situation of the unit;
2. Familiarize themselves with the unit's job setup and division of labor;
3. Understand the characteristics of the unit's management;
4. Familiarize themselves with the unit's core business and the handling process;
5, summarize the unit's management, business success;
6, familiar with the implementation of unit accounting information technology, under the guidance of the instructor, learning computer operating techniques, processing business, preparation of accounting vouchers and accounting statements;
7, understand the unit's financial management and control related issues;
8, encountering difficult problems, humbly ask the teacher for advice;
9, during the internship, students must write internship diary (Zhi), record the daily internship of the brief situation (such as experience, harvest, found problems), as a check of the actual implementation of the internship program based on, and for the preparation of the internship summary and professional research report to accumulate information. The internship diary involves confidential materials, must be properly preserved not to lose, in order to prevent leakage. The record should be complete and the content should be accurate.
Special note: pay attention to safety!
(D) after the internship requirements
1. Please internship unit of the internship students in all aspects of performance during the internship to fill out the "student internship assessment form" (this form by the internship unit in the end of the internship unit stamped with the official seal);
2. Write a no less than 3,000-word internship summary, handwritten! On a4 paper (2.5 cm on all sides). The student internship summary report in accordance with the requirements of the syllabus, focusing on writing their own harvest, experience and their own analysis, views and other practical content.
3, part of the ability of students can be collected through typical cases, submit a professional research report. Requirements a4 paper, 4 margins 2.5 cm. The general structure of the professional research report is as follows:
First, the case applies to the course, knowledge points, such as financial management courses, working capital management.
II. Background of the case company
III. Case description, providing a description of the basic facts of the case company.
Fourth, the discussion and analysis of the problem
Fifth, the revelation and harvest
4. Retained during the internship transportation vouchers, the end of the internship for the collection of typical cases, write a research report on the students, after the College review and approval of the subsidy, the amount of subsidies to be determined.
Fourth, the schedule
1. Internship time: 20xx.7.11 - 20xx.7.24 (****2 weeks).
2. As required by the University, the graduation internship report, internship diary and appraisal form, and professional research report (optional) will be submitted in the second week after the beginning of the next semester.
3. In order to ensure the smooth progress of the internship, the college leadership conducts random checks on students at appropriate times and strengthens contact with the supervisor.
Five, internship grades
After the end of the internship, by the instructor of the student internship results of a separate assessment, and is included in the graduation results of students. Internship results based on the following aspects to assess:
(1) internship unit identification; (2) internship summary and internship log and submit professional research reports; (3) internship spot checks.
Sixth, the instructor's contact information:
Instructor: xxxxxxxxxxxxxxxxxx
Specific day work plan Part 4
20xx year nursing work plan will be closely around the hospital management plan to consolidate the "three A". "Three A" on the basis of the results, pay close attention to the construction of the wind, shaping the hospital's good image, strengthen the management of patient safety, to protect the safety of patient care, strengthen the training of nurses, improve the skill level of nurses at all levels, to carry out the satisfaction of the service, improve the quality of nursing services and other aspects of the work, the plan is as follows:
< strong> A comprehensive and in-depth implementation of the "people-oriented" service concept
Nursing Department in the humanization of services, carried out a positive exploration, the development of a "people-oriented, patient first, caring for life, integrity service Nursing Department will strengthen the nursing humanized service concept of education, health education knowledge penetration in every link of nursing work, the details of each job in the process, so that patients can feel convenient, fast, safe, comfortable all-round, multi-level quality nursing services, so as to meet the patient's health needs.
Second, strengthen the nursing team construction, realize the reasonable allocation of nurse human resources
According to the needs of clinical nursing work, the reasonable setup of nursing positions, co-ordination of human resources, to increase the number of clinical first-line nursing staff, to ensure that the clinical nursing positions of nurses equipped to improve the situation of the shortage of nurses of the first line of the hospital clinical nurses, so that the bed to nurse ratio Gradually reach the minimum requirements of the Ministry of Health 1:0.4, icu bed-nurse ratio of 1:2.5-3, ccu bed-nurse ratio of 1:1.5. On the basis of reaching the prescribed standard of nurses, implement the method of nurses' allocation based on the actual needs of nursing work and follow the principles of people-oriented, reasonable structure, dynamic adjustment, according to the tasks of nursing positions, the required level of business skills, the actual nursing workload and other elements to reasonably allocate the nursing positions with various titles, the actual nursing workload and other elements to meet the needs of clinical nursing staff.
The hospital nursing unit, according to the department of patients and nursing workload reasonable distribution of human resources, the implementation of flexible scheduling, increase the number of peak work, the hospital nursing staff to do the work when needed, on call, in order to achieve quality and quantity for the patient to provide satisfactory nursing services. In order to stimulate the clinical front-line nurses to work actively, plans to apply for an increase in the night shift fee for nurses, the economic treatment continues to clinical front-line nurses tilt, and further dissolve the nurses are not willing to do clinical, unwilling to go on the night shift contradiction.
Three, strengthen the nurses on-the-job education, improve the professional quality of nursing staff
1, strengthen the learning of relevant knowledge mastery, the regular organization of the nurses, the implementation of the implementation of the Shanxi nursing expert lecturer and the hospital business learning and self-study combined with the way to carry out the rules and regulations and professional training.
2, focusing on strengthening the assessment of nurses, to strengthen the learning consciousness, the nursing department plans to strengthen the "three basic" nursing knowledge and specialty skills training, the nursing department issued a question for the examination, the results are included in the personal file, as a personal evaluation of the objective basis for the mutual competition, until the standard.
3, do a good job of hiring nurses rotation, so that young nursing staff theory and practice, mastering multidisciplinary knowledge and ability. Strict pre-service training for new staff, low seniority and recruitment of nurses for nursing technical operation training, assessment, requiring everyone to participate, everyone passes, the operation of the assessment of unqualified nursing staff, directly linked with their personal bonuses.
4, strengthen the nursing backbone and specialist nurse training, planned to send some of the nurses to go out to study, the form of learning to short-term training and further training in combination with the main, through learning, and constantly update the nursing knowledge, improve the quality of nursing staff, optimize the nursing team. This year, the number of nurses to be sent for training is 50, of which icu, ccu, emergency department, neurosurgery, orthopedics, neurology, pediatric care unit and other key specialties are mainly for further training, and it is planned to send 1 to 2 nursing backbones to XX hospital, XX hospital, XXX hospital and other higher hospitals to study; 12 nurse managers to participate in XX provincial nursing management personnel training; according to the meetings and training programs of the Chinese Nursing Association and the Nursing Association of XX province, we will send some nurses out to study, combining short-term training and training programs. According to the meetings and training programs of the Chinese Nursing Association and XX Provincial Nursing Association, combined with the actual work of each department, 30 head nurses or nursing backbones will be sent to participate in short-term training.
Four, strengthen the nursing quality management, to ensure the safety of nursing
1, the nursing department will be rigorous attitude to grasp each nursing work throughout the quality management, that is, the quality of the basic quality, link quality, end quality. Monthly organization of nursing quality inspection once a month, the implementation of the second level of quality control, found that the problems in the nursing work, put forward corrective measures, and in the regular meeting of the head of the nurses will be the results of the inspection and bonuses linked to the quality of the annual nursing care of various departments will be used as one of the indicators of the year-end selection of the first.
2, strengthen the nursing process of safety management. Continue to strengthen nursing safety education, prevent errors and hidden dangers, require each nursing unit to carry out a monthly nursing safety education, and the key links, key departments, key time (such as holidays) safety supervision and guidance, as well as to do a good job of nursing errors and defects, the attribution of nursing complaints analysis, from their own and departmental point of view to analyze, analyze the reasons for the occurrence of the lessons learned, and put forward preventive and improvement measures; Strictly implement the checking system, emphasize the implementation of secondary checking in place, strengthen the responsibility of safety management, and eliminate the occurrence of serious errors and accidents. On the basis of safety to improve the quality of our care; strengthen the head nurse to the department of hardware and facilities of the routine inspection, usually strengthen the performance and safety checks, timely detection of problems and timely maintenance, to maintain equipment intact.
Fifth, do a good job of teaching, research
Nursing Department according to the plan to complete the xx City Vocational and Technical College, xx Provincial College of Traditional Chinese Medicine, xx University and other institutions of the teaching task, the designation of nurse with the title of nurse is responsible for the work of internship tutoring, held regularly to evaluate the evaluation of learning and evaluation of the Church, listen to the views of the teachers and internship tutors, the various departments. The head nurse for the importance of teaching work, often check the attitude of teaching teachers teaching, responsibility and business level, arrange small lectures, to understand the completion of the internship program, do a good job out of the theory and operation of the examination, the Department of Nursing from time to time to check the quality of the teaching, the end of the student internship before the organization of an excellent teaching teacher selection activities.
Further improve the scientific research ability of the hospital's nursing staff to actively absorb new knowledge, new theories, grasp the new dynamics of nursing development, and actively carry out nursing research, new technologies, new business, and strive to carry out this year's new technology projects 5, the key departments at least complete a new technology, nursing staff to actively write papers, and strive to publish papers in the provincial and above 10 papers published in the core journals of the specialty. 4, requiring neurology, cardiology, neurosurgery, orthopedics, icu and other key departments in the core journal must publish a paper, the general department must be published in the provincial level or above, in order to speed up the construction of nursing disciplines, improve the level of nursing science.
Six, nursing indicators to complete the target
1, nursing technical operation qualified rate of 100%.
2, basic nursing pass rate of 90%.
3, critical patients (special, first-class care) qualification rate of 100%.
4, nursing document writing pass rate ≥ 95%
5, first aid items intact rate of 100%.
6, 100% of sterile goods qualification rate
7, nursing staff "three basic assessment" qualification rate of 100%.
8, patient satisfaction ≥ 95%
Specific day work plan chapter 5
20_ years, is the company's marketing department of the fastest growing year, especially in the second half of the year the company equipped with a number of new colleagues in place for the department, my department of outreach and internal affairs equipped with the incumbent of the staff has amounted to 10 people, each position has the backbone of the staff. Each position has a backbone of the staff in the post. Over the past year, my department in the company under the correct leadership of the leadership team, seriously implement the company's relevant provisions and decisions, adhere to strengthen their own business quality enhancement, standardization of departmental housekeeping, and actively expanding the outreach work of the service purpose, fully cooperate with the company oriented decision-making as well as continue to look for a suitable for the company's various stages of the marketing strategy.
Looking back to 20_ years, because the marketing department did not have a standardized statistical system, and I to the post inauguration only one month, coupled with the achievements in the department before the effective extraction of accurate operational data, unable to statistically 08 years of work, but after a period of time inauguration, our experience and practice is:
First, vigorously standardize the department's operational operations, and actively for the company's overall operational management to set an exemplary example. Management to set an exemplary rate.
1, clear work responsibilities, standardize the institutional setup.
Due to the marketing department service post point wide, long line, more points, management difficulties. We focus on continuously improving the quality of service and expanding outreach business starting point, the Marketing Department set up two functional groups (outreach, housekeeping), the implementation of the Department of the players according to the person, the rational arrangement of the more appropriate jobs, duties to the individual, efforts to complete the tasks and indicators issued by the company and efforts.
Which outreach business team directly to the department manager is responsible for, the main work of outreach business development, according to the department issued by the various work tasks and indicators to constantly visit the maintenance of customer relations, the continuous development of new customers, with excellent business knowledge and then through the mutual orientation of the customer communication to attract more guests to my store consumption, collection of different channels of information, customer feedback, such as classification and statistical analysis will be accurate and reliable. After classification and statistical analysis of accurate and reliable data will be timely feedback to the department and the company, taking into account the current level of business familiarity with the staff in place is not high and the lack of independent work ability and other factors, we take a one-to-one approach to help each other to facilitate progress. The team members are mainly composed of Dai Caiyun, Wu Xianjie, Yao Chunlan, Liang Jinhua, and Nong Yiling;
The housekeeping team is directly responsible for the department manager, and the main work is the arrangement of the team's booking and reception, the reception process and the company's coordination with other departments, the quantitative standardization of the details of the service, the collection of guests' opinions and suggestions, the collection of feedback, the handling of the general guests, the monitoring of the company's state of the room, and the provision of comprehensive advice to the guests. Provide guests with comprehensive counseling work, etc. The team consists of Huang Enzhen, Li Lian and An Shiling.
The department manager is responsible for conscientiously implementing the company's relevant regulations and decisions, and is fully responsible for the effective operation of the department, accurately analyzing the market dynamics in order to formulate a reasonable overall marketing strategy suitable for the company's various phases, and constantly providing reasonable training for the department's employees to improve their business skills, to create an active and efficient front-line marketing team, and to ensure that the company leadership of the completion of each of the work tasks and indicators issued.
2.
2, strive for excellence in the department, set up the company's model department labeling.
Considering that many departments of the company's current work is not on track, we continue to improve the departmental procedures in addition to flaunting good manners and instruments, a positive attitude towards the work of the guests to reflect the meticulous humane service to the company's other departments to make an example of the current also requires that the department of the staff in the case does not affect the work of the department must be actively cooperating with the work of other departments. Such as other departments need to assist the situation, the marketing department for its first consideration of the object of help, including the marketing department colleagues take the initiative to request to other departments on duty, drive the other front-line departments of the enthusiasm of the spirit of mobility, such as requiring the marketing department of the staff every day in the front of the concentration of guest flow time will take the initiative to the front to assist in the work of the front desk, in order to physically exemplary action to drive the front desk staff's motivation and communication skills, and so on. The company's website has been updated with the latest information about the company's website, including the latest information about the company.
Second, there are still problems
1, the lack of change of mind, found the error of timely correction of the lack of awareness.
20_ years due to the lack of change in my department's thinking, in the strategic marketing mistakes blindly apply to live experience, in the absence of accurate market information oriented to the development of marketing strategies and the marketing work carried out by the company failed to align with the strategic thinking, resulting in the marketing department can not be timely and smooth with the company to complete the established goals.
2, the department's employees in the early stage of the active service consciousness is not strong, independent of the development of innovative consciousness is not enough, seriously affecting the efficient operation of the marketing department, the ability of each person can not be played, and failed to complete the work of the company's tasks.
3, business skills are not skilled
Because most of the employees belonging to my department have not been exposed to marketing work before joining the marketing skills and psychological quality of the lack of formal training and guidance, so in the process of carrying out the work of the phenomenon of doing and not up to the results can not be effective in guiding the customers to consume.
Solution: At present, a series of duties have been subdivided, training gradually in place, outreach and internal affairs to help one to one, one to one way to gradually eliminate the above problems.
Third, 20_year work points
1, 20_year, the company issued the annual target task of 15 million. My department in addition to actively continue to improve in all aspects of the standardization of departmental systems to maintain a healthy operation, the department of each position employees must be given by the company and the department of the task indicators to successfully complete their work.
2, marketing strategy on the shape of the change
20_ years, we developed a marketing strategy for the spread of compound marketing its performance:
a: our outreach salesman in May 2009 before the "best health mineral hot springs," the main features, no longer locked in a certain region, but in the Pan-Pearl River Delta region, all travel agencies have visited. Pan-Pearl River Delta region, all travel agencies have visited once, door-to-door distribution of our promotional materials, informative and produce a cooperative relationship;
b: line string of points on the way to change, no longer confined to the Yangjiang Yangxi area, but to open the Yangyang Expressway, Western Coastal Highway, Yangmao Expressway and other three axes as a lead, and all along the value of scenic areas (points) to develop a good relationship,**** the same! Launched a number of Yangxi salty water mineral hot springs as the destination tour line with the various cooperative customers to promote.
c: attaches great importance to the market of Yangjiang ground, and every door travel agency in Yangjiang in-depth cooperation, in all aspects to be its preferential to vigorously seize the market share of the ground in Yangjiang.
d: In each month, take turns in different areas to launch a preferential activities, co-organized businesses to carry out various forms of promotional activities, in order to continuously improve the company's visibility.
e, the development of appropriate incentives to encourage full marketing, through the company's relationship with all employees marketing, in order to open up the company's revenue channels.
3, market positioning and publicity strategy:
a, 20_ years the company's overall facilities have been equipped with more perfect, it is recommended that the company formally positioned as a four-star standard hot springs tourism resort, the introduction of four-star management system.
b, the publicity strategy is not rigidly forced in the media carrier on the substantial publicity, but the flexibility of the multi-channel to find the price is appropriate, targeted and cooperation to expand the degree of wide carrier to help the company for publicity and packaging. Style and theme around the "health", "dynamic", "natural" and "exclusive private" as the main. This requires the strong support of the late publicity and planning department, the program was discussed with the company's leadership and publicity and planning department after the schedule to show the General Manager's Office.