In 2007, Hengli Group ranked 70th among the national private enterprises, and its products won the titles of "China Famous Brand", "National Inspection-free" and many other honors; the enterprise has made significant achievements in energy conservation and emission reduction, and the construction of water reuse project has realized the zero-discharge of wastewater, and the development idea of building "Green Hengli and Ecological Hengli" has been fully affirmed by the provincial government; the harmonious labor-management relations we have constructed have strengthened the harmonious labor-management relations among enterprises, and have strengthened the harmonious labor-management relations among enterprises, and have strengthened the harmonious labor-management relations among enterprises. Harmonious labor-management relations, enhance the cohesion of enterprises and team spirit; domestic sales and international trade channels have been further broadened to establish a good business reputation and international image of the Hengli Group; scientific research and development results are encouraging.
Hengli Chemical Fiber C super bright silk project was successfully put into production on January 18, 2007, has been widely recognized by domestic and foreign customers; Boyada Textile after just five months of hard work, successfully put into production during the National Day; Tiancheng real estate development of "Royal Leadership" to lead the process of urbanization in Shengze, and get a very good social effect and economic benefits; as one of the key construction projects of the North-South linkage in Jiangsu province Hengli (Suqian) Industrial Park is under construction; Huayi machinery independent research and development of a variety of looms have been praised by the industry; Su Sheng thermoelectric energy-saving efficiency achievements ......
Over the past ten years, Hengli adhere to the implementation of the brand strategy and market strategy of the two major projects, and adhere to independent innovation, and adhere to the introduction of the digestive re-innovation, with management innovation, scientific and technological innovation continue to be the most effective way to improve the quality of life. Hengli's goal is: to create a world-class chemical fiber enterprise, create an internationally renowned brand, and strive to be the national textile industry's "leading sheep".
Focus on scientific and technological innovation. We have set up "Hengli R&D Center" in Frankfurt, Germany, Osaka, Japan and other famous cities with Gemma of Germany and TMT of Japan, and hired senior experts in chemical fiber industry from Germany, Japan, South Korea, Taiwan and other places to carry out R&D of high-end differentiated products for the enterprise. Hengli has established "Hengli Production, Study and Research Base" in cooperation with many famous universities in China, such as Donghua University. The self-developed moisture-absorbent and sweat-absorbent functional fibers have been adopted by Nike, Adidas and other international brands; "ultra-fine denier polyester low elasticity yarn" and "polyester drawstring" have been recognized as provincial "high-tech products". Recently, we have developed "Bright Silk Long" super bright polyester filament yarn, which has been recognized by China Textile Association as a domestic "leading" product. In the twelve years of Hengli's development, we y realize that focusing on scientific and technological innovation and new product development is the basic guarantee for our enterprise to be better and stronger.
Emphasis on technology and equipment. Hengli Chemical Fiber has introduced a full set of melt spinning equipment with an annual capacity of 600,000 tons and 200 sets of German original high-speed elasticizers from German Gemma Company to win an important share of the market with world-class equipment, technology and modern management mechanism, of which 37% of the products are sold abroad. At the same time, the company's product testing center according to international advanced standards, the use of Germany, Switzerland, advanced testing instruments for various indicators of testing, product quality has been recognized by the majority of high-end customers such as circular knitting machines, warp knitting machines, shuttle looms and so on. (National Textile Association to develop standards, this year we have participated in the Hengli)
Implementation of modern management. In recent years, Hengli Group has strictly implemented and passed ISO9001 quality management system certification, ISO14001 environmental management system certification and ISO10012 measurement and testing system certification, and the production site strictly implements 5S management in order to ensure the high quality and stability of products. The Group has implemented ERP system management in all aspects of procurement, production, sales, finance and office, and barcode tracking in the whole process of raw material procurement, production inspection and after-sales service. Group middle and senior management hired in large state-owned enterprises as well as leadership positions for more than 5 years cadres as the backbone of the enterprise, college graduates in my group has accounted for more than 25%.
"Blue Ocean" to develop the market. We reasonably use the "avoid the red sea, open up the blue sea" strategy, relying on advanced equipment, innovative management system and new product development, increase the technological content of products, and actively develop high-end market areas, avoiding the increasingly fierce competition in the low-priced market, and really make our textile enterprises to embark on the intensive, technological and scientific development road.
Constructing a harmonious enterprise actively return to society. Hengli Group has always regarded the contribution to the society as an important and indispensable part of the enterprise development, actively participated in the national "Hope Project" and "Guangcai cause", established Hengli Guangcai Hope Primary School, set up a number of Hengli Education Fund in Nanshida University, Zhenze Middle School in Jiangsu Province, Shengze Middle School, Shunhu Elementary School; support for the development of philanthropy, help the disadvantaged groups, and donate huge amount of money and goods to the Red Cross Foundation and various kinds of charitable organizations. charitable organizations. In recent years, the funding of various causes **** amounted to more than 65 million yuan.
One is to seriously grasp the implementation of national projects. 2007, the company declared the "melt direct spinning ultra-fine denier fiber series of products development project" was approved by the National Development and Reform Commission, the Ministry of Finance as "accelerate structural adjustment, change the mode of growth," the special funds project. The company has formed a strong working team to ensure the timely completion of the special funds project, the formation of independent innovation capability of melt spinning production of ultra-fine denier, differentiated, functional series of products scale, to solve the textile industry chain of the main links in the key technologies, to achieve the industrialization of the product one-stop development.
The second is to strive to build bright silk production base. With a total investment of 1.8 billion yuan of the second phase of the project - an annual output of 200,000 tons of ultra-bright silk project formally put into operation as a new starting point, to build a world-class ultra-bright silk. Industrial base, rewrite the current market in mainland China is difficult to buy high-quality bright silk and even downstream textile factories do not dare to take high-grade export orders situation. Drawing on the refined production management model of advanced Japanese enterprises, the strict implementation of ISO9001 quality control standards, to achieve a doubling of production capacity, quadrupling the output value, and plans to spend a year, and strive to capture more than 80% market share in the domestic market of high-grade glossy filament, and at the same time, efforts to develop the foreign high-end market, with 50% of the output of the main attack on the high-end markets in Europe, the United States, Japan and so on.
Third, further large-scale. Plans for another set of 200,000 tons of differentiated fibers, 120,000 tons of high-performance, functional fibers, so that Hengli chemical fiber production capacity of 920,000 tons.
Fourth, continue to do a good job of environmental protection. 2007 Group polyester filament through the European green certification as a new starting point, further focus on saving energy and resources, strengthen the awareness of environmental protection, and increase environmental protection investment, to achieve zero discharge of sewage treatment.