Our company asked me to make an assessment plan for foreign trade salesmen, all of whom have just graduated and have no business experience. Please tell me how to decide this plan.

1. The number of potential customers found each month (the source can be the network promotion invested by the company);

2. The number of emails or phone calls with potential customers every week (this is to ensure that salesmen actively follow up new inquiries);

3. The amount of projects negotiated each month, or the amount of orders obtained, gross profit;

4. Monthly customer visits (this is very important)

There are some other small details, so I won't say them one by one. This still depends on what products you make to determine the specific assessment criteria.