JJ Lin came to Zhenjiang for a solo concert, and then there was a flood of news on the Internet that someone was selling JJ Lin's infusion needles. It turned out that after the concert, JJ Lin had a bad cold, so he went to the local hospital in Zhenjiang. Unexpectedly, the staff in the hospital found that JJ Lin, a big star, came to see a doctor, so someone posted the news online, and then there were videos of JJ Lin infusion needles and hospital nurses taking turns taking pictures in JJ Lin's hospital bed, such as idolization.
Zhenjiang Hospital also responded to this matter, claiming that idolize, a hospital staff member, took video photos and sent them to a circle of friends after Mr. JJ Lin left, and was reprinted by others, claiming to sell medical supplies used by Mr. JJ Lin; At the same time, the hospital has suspended the relevant staff and insisted that there is no loss of medical waste after verification!
JJ Lin also responded to this matter, questioning the professional ethics of hospital staff. Hospitals should ensure that patient information is not leaked. Although JJ Lin is a celebrity, he is also a patient when he goes to the hospital, and he also needs to ensure his privacy.
In fact, what happened to JJ Lin happened to Karen Mok before, and personal information was also maliciously leaked. Without my knowledge, someone used the celebrity effect for malicious marketing!
Karen Mok, a famous Hong Kong singer, came to Enshi, Hubei Province to hold a solo concert, during which she stayed in a very famous local hotel. For Karen Mok's concert, it must be very successful and smooth. Over the years, wherever he went, Karen Mok always got the support of loyal fans and fans, and so did Enshi concerts. The scene was packed, and enthusiastic fans witnessed the charm of the goddess. In order to thank the fans for their love, Karen Mok specially put on clothes with local ethnic characteristics in Enshi.
Karen Mok ended the Enshi concert trip, and after checking out, the hotel in Karen Mok actually auctioned Karen Mok's online? Remaining greenhouse? The leaflets are all designed, and the propaganda words on them are explicit? Goddess Mo has left Enshi, but the room where she lived is still there. The temperature is still there and the fragrance is still there. Waiting for you tonight? And the price is very high, or in the form of auction, the highest bidder can not only stay in Karen Mok Yuwen room, but also take away the second-hand disposable goods in Karen Mok! The hotel's practice is really bottomless and malicious marketing celebrities!
After the incident was exposed, it attracted hot discussion from netizens and condemned the hotel's practices. The hotel also responded immediately, saying that this practice was the personal behavior of employees and had nothing to do with the hotel, and apologized to Karen Mok. Fortunately, Karen Mok was generous and didn't hold the hotel accountable!
Judging from the two incidents in Karen Mok and JJ Lin, it is actually the same problem. Some people try to make huge profits from the celebrity effect, but this is only a superficial phenomenon. These two incidents reflect the blind idolization of fans. Because the blind idolization of fans has formed the market demand, some people will make this bottomless malicious marketing star behavior! If idolatry, a fan, is rational, there will be no market for infusion needles in JJ Lin! So idolization is ok, but please don't idolize blindly!