What is better to open a brick and mortar store now? (What is better to open a physical store now)

The era of the new normal economy, the income of the general public is limited, the growth of consumer power decline, business into the winter, especially the physical store, in the e-commerce, rent, taxes, transportation, manpower and other costs of the multiple squeezes, can be used to describe the struggle. Of course, it is not to say that there is no way out of the brick-and-mortar stores, if you have to do, as far as possible to avoid the impact of e-commerce is relatively large industry, field. Such as:

1. Any time is just need, and more and more into people's lives. Towns and cities in the low-end restaurant, you can breakfast, meals, snacks, three shifts, to offset the pressure of rent, taxes, and survive in the cracks.

2. Medicine. People eat grains to get sick, hospitals to medicine, many people to save money, often hospital visits, pharmacies to buy drugs, and at present it is difficult to replace the e-commerce.

3. Fresh. Fresh agricultural products, non-standard, fresh, and people buy the randomness of the decision of the e-commerce is impossible to dominate the world; standardization of urban management, the accelerated pace of life, gave birth to the community fresh convenience stores.

4. Hosting. Population aging, the liberalization of the two-child policy, for the elderly, child care industry provides an opportunity for the development of the industry.

5. Beauty, hairdressing, fitness and other life services. As people pay more and more attention to the quality of life, has a certain development potential.

Of course, there are more, limited to space and insight, can not be listed, just for reference.

I am an entity store operators, about the entity store to do what is better, in the field of entity store, no good or bad, but in general now the entity store is indeed more than a few years before the downturn, and now things Internet society, we figure the convenience of the majority of people chose to buy online, coupled with the competition from all walks of life, high rent, do entity store is not stable.

Let's talk about myself, I am 2016 to start their own business, then chose and husband's work has to do with building materials, doors, windows, flooring, closet within the thing, just started the first two years, business is still relatively stable, the two years of the decline, the first few years, you don't have to go out to run the neighborhood, there will be a business to find the door, and now, if you don't go out to run the business, only to wait for the rabbits.

The emergence of the Internet, so that many of the industry's physical stores as virtual, for example: do clothing, Taobao, Vipshop, Mushroom Street, and so on platform. Doing restaurants, Meituan, hungry. Do electrical appliances, Jingdong, Suning many, many, do beauty, there are a variety of beauty online shopping platform.

No matter what aspect of the business to do in the entity, the first thing to do is to choose to do in their own development of the industry, although the Internet competition in the entity in a disadvantaged position, as long as they are willing to work hard, willing to work hard, the entity can still be accomplished!

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Open what store good, the proposal according to their own conditions to, the following mention some programs for your reference!

One, if the strength of the strong wealth greater than 10 million or more

1, you can invest in a large flagship store, especially well-known brands, this kind of store audience, high profits, and competitors less! As long as there is a demand, this kind of rich people will go straight to this kind of big store consumption!

2, the national nature of the chain store, such as Haidilao, a variety of home stores, similar to Ikea and so on

3, mega-superstore, this kind of store actually occupy a large number of residents around the consumption

4, education, health care, fitness, beauty, leisure, etc., there are also a large number of industries have the strength of the opportunity!

Second, if the strength can still probably wealth 1 million to 10 million

1, open a special food and beverage stores, stores do not have to be particularly large, the main features, local flavors and so on can

2, open a child's training stores, regional education is still a certain market, the special literacy classes, calligraphy, music, etc.

3, open a small Amusement park, this kind of can find a super, buy some children and adults like equipment, 5D games, carousel horse, VR game equipment, etc., there are still a lot of people to spend!

4, of course, there are more projects can be done, the scale of the moderate can try!

Three, if the strength of the general about 100,000 to 1 million

1, or preferred advice to do food and drink, eat this piece is always people's hard needs, as long as the heart of the business should not be too bad

2, to do the services, such as housekeeping, driver's license training enrollment, etc., a lot of service market is always in

3, the product of the subdivided store, such as home furnishing stores, selling wallpaper, flooring, door locks, etc.,

3, the product of the store, such as home store, sell wallpaper

Four, if the strength is not strong, not much savings, less than 100,000

suggests that try not to do entity, entity costs, in fact, a lot of expenses, utilities, store rent, transfer fees, tea fees, stores, all kinds of decoration, signboards, wages of the staff are all the money to spend, less money to do up to the tight, very difficult to let go of the hands and feet, the majority of the business is very difficult!

If you must do, it is recommended that the buns, pancake store, beverage package store, milk tea and so on, have the technology to engage in a maintenance, second-hand recycling can also be! The general principle is better from the needs of life!

Lastly to summarize, this problem, in fact, you ask what store good, I estimate that no one can give you the right answer, your situation, your city's consumer population, consumer structure, competitors, and a lot of useless information, doing business than the integrated thinking, simply put, any entity has a money-making store, but other people make money, does not mean that you do to make money, and here there are a lot of integrated nature! Deciding factors! It is recommended that you choose one you want to do, and then subdivided into a survey, after all, the situation, the consumer population, the store in which to open, but also to consider the budget is not enough, I hope you can be relatively comprehensive consideration of the clear, and then decide what to do!

The physical store does not have the best business, there is no worst business, if you are still in accordance with the traditional thinking in the physical store, and ultimately is sure to end in failure. Any industry of physical stores, there are doing well, there are also struggling to struggle, operating difficulties in the physical stores are in accordance with the traditional thinking in the operation, so more and more difficult.

Now a lot of entrepreneurs, the beginning of the business are thinking of opening a store, keep the store, every day can have income into the account, this is the state of affairs many years ago, and now if you still think like this, immediately stop your imagination, such a brick-and-mortar store a year is very difficult to adhere to.

What to do in the physical store, such a problem is difficult to answer, the physical store is not can not do, with new business thinking to do the physical store, or very potential. For the physical store I give you a few suggestions:

One, the physical store marketing diversification, online and offline combination of ways to do the physical store, there is a physical store can at least give your customers a trust.

Two, no matter what the industry, the impact of the physical store model in the shift, there are people in order to have sales, leaving aside the profits, you can guarantee that the number of your daily store. So the marketing strategy is also very key.

Three, the physical store is just the carrier of the business, not by the physical store to make money, but by your loyal customers to make money, to the physical store as a backing, vigorously develop your online customers, naturally able to bring profits.

Four, profit rationalization, any industry is transparent, reasonable profits, customers are able to accept, if you want to earn your brick and mortar store through the profit of goods, it will lead to unreasonable profits of goods, customers are also difficult to develop.

Fifth, if you do not have any knowledge of the new retail, first fill up the new retail knowledge in deciding whether to open a brick-and-mortar store, which will help you a lot. As long as there is money to open a physical store is very easy, the key is the operation of the future.

Six, since the physical store, it is best not to choose to join the form of joining, joining the pit is too much, the last are working for others, do their own advantage, online and offline combined operation.

The above suggestions, I hope you can help!

In this peak Internet era, there have been more and more physical stores are forced to close their doors and stores, especially cell phones clothing and some other daily necessities of the physical stores, so if you want to open a physical store now, what is a better store?

Personally, I think it is more suitable to open hotels, restaurants and some other food stores, for the following reasons.

Now the food and beverage stores, although very much, take the school next to the example. Every day after school cafeteria full, a large number of students choose to eat off-campus, the main location is better, is definitely a booming business. For off-campus restaurants, the most important thing for students is whether the food is healthy. So the first point to protect food hygiene, so that people can eat at ease, the turnover rate is naturally high.

In the physical industry, the restaurant is the most independent of the outside world, even if the technology is more developed, people have to find a place to eat, and now just a reunion, birthday party and so on, most people choose to eat a good restaurant to get together to eat a meal, so the restaurant will never be out of date. Even if this area has a lot of these restaurants, the main your store taste is good, good reputation, customer traffic will not be disturbed.

Entering the catering industry to open a store must be in-depth to understand the food they do, more to find people to taste, must listen to the views of others, some things are really not good, but you are hard to invest in you do not shut down who shut down. Secondly, the way to retain customers is to be innovative, constantly learning to try new flavors, KFC has accumulated so many customers it is still innovative.

Personally, I think, now to open a physical store, the most important thing is to open a restaurant and other stores, do a good job of food safety, taste innovation, business naturally fire up.

What kind of store is more stable? Doing business, business is good or bad depends entirely on your ability, who also do not have the ability to suggest that you can make money or capital, everything ultimately depends on your ability.

The physical store is now subject to the impact of e-commerce to seek change in the critical period, and the future direction of the physical store is mainly:

This category is always impossible to be completely replaced, such as catering is not only for food, or for the dining environment and experience, the need to socialize, out of the need to travel, the pursuit of special diets, which ensures that catering physical store Necessity. Similarly, people are increasingly pursuing health, fruit and fresh food stores are opening more and more.

Modern people are increasingly pursuing diversified entertainment, KTV, party venues, escape rooms and so on, these are e-commerce can not provide the experience.

The concept of new retail was first raised in 2016, and in the past two years, whether it is doing entity or e-commerce, whether it is doing retail or commercial real estate, new retail is the hottest topic. In the last decade, consumers were used to one-stop shopping in shopping centers, and in this decade, consumers feel that since they can stay out of their homes, they are happy to buy on their phones. But online shopping, after all, can not see and touch to try, consumers now want both the quality of the physical store, there want to online shopping convenient and cheap, so the concept of new retail came into being - to break the online and offline, entity e-commerce clear-cut business, make full use of big data, like the box Ma Fresh Life, but also will be the restructuring of the supermarket and catering. This trend is bound to usher in a further take-off of new retail in the future.

If the e-commerce monopoly of standardized or semi-standardized products, then brick-and-mortar stores can deepen the customization service, to seize the young people's pursuit of unique psychology, for example, you can do high-quality clothing customization and so on.

Direction as much as possible, can capital preservation, can be stable, can be profitable, the key lies in your ability.

I am a migrant laborer "head of understanding" Li Hewei, more than 20 years of entrepreneurial experience, non-famous angel investors, entrepreneurial mentor. For more about entrepreneurship, please pay attention to the headline number: Hewei said, with me to talk about entrepreneurship those things!

I am also a recent entrepreneur in the entity business, the earliest to do the Internet, and then began to do the entity business, but recently the Internet and entity together, after all, the eggs can not be put in a basket.

I'll talk about what I do, and then analyze what my friends are doing.

Currently I am doing B&B in Xinjiang, now it seems that this decision is still correct. Although the physical economy has been hit hard by the Internet in the past two years, but you go out to play, accommodation is still impossible to live in the virtual bar.

Lodging this piece, I do not recommend doing hotel, B&B, apartment hotel, youth hostel is what I recommend. Reasons for the following:

1. Low cost

Now the land price is too expensive, you do a conventional hotel investment is too huge, the cost recovery cycle is too long. And B&Bs are usually remodeled using unused old houses, the cost is very low and the rent is not high. And tourists do not have as high a demand for B&Bs as they do for regular hotels.

2. Self-driving tours increased

Previously, travel is to go out with the group, and now young people are inclined to self-drive tours, play more free. Especially to some of the national characteristics of the attractions, are willing to try the B&B or youth hostel, so more unique, more lively. I myself travel to Chengdu, are staying in the B&B, the room is big enough, and cozy.

3. Small risk

Being a B&B, even if you don't succeed in opening one for some reason, or if you don't have a good stay, you won't lose much money, so the risk is more bearable.

I also know that some of the more famous B&Bs that are doing very well have booked rooms lined up for months. That never happens with hotels.

This is the process of opening a B&B, I know a lot of friends in related industries, one of the more lucrative, should be even car rental.

But this line of work is not recommended inside the big city, or in the more famous tourist attractions is more appropriate. For example, Yunnan, Xinjiang, western Sichuan, Tibet and other places. Because the most beautiful scenery in these places is on the road, if you do not rent a car, it will be difficult to travel.

I went to Yunnan before to play, rent a car in Kunming, the scene is really crowded, gongs and drums. It took me about an hour to get the car checked out, and that was before I booked in advance, so I couldn't rent a car on the spot.

Now most of the real estate to neighborhoods, business buildings, from these two aspects, you can list the following modes of physical stores:

1, breakfast store

Now few young people burn breakfast at home, most of them will be near the home or near the company to buy breakfast, bought on the road to eat or to the company to eat, both time-saving and convenient. So generally near the neighborhood or business building near the breakfast store business will be better.

2, convenience stores

In recent years, there are a lot of convenience stores gradually spring up, such as the whole family, Rosen and so on. Let's take a look at the distribution of these convenience stores, neighborhoods near very few, mostly distributed in subway stations, commercial buildings and other places where more people work, most of the convenience stores now have packaged fast food, can be eaten at lunch for office workers. There are also breakfast and snacks to fully satisfy people's appetite. Coupled with occasional activity discounts, more popular with young people nowadays.

3, beverage store

Drinks are a must for afternoon tea. Every afternoon, coffee can be said to be the first choice of the office workers refreshing, Starbucks is also popular in China has its own reasons; a variety of new and strange tea drinks are quite popular with young people's love, maybe it is a good sense of view, colorful, maybe it is the taste of good, so that people can not forget, or maybe it is a Netflix store, people rushed to the fame and tend to rush. Anyway, the beverage store business will not be bad right.

Not many brick-and-mortar stores are doing well these days, and going out for a stroll is a woeful experience.

Before the e-commerce came out, the profits of the physical store is still quite good, so there will be high rent, but since the Internet, only do the entity simply can not survive, you have to combine online and offline.

For example, Huaqiang North near this side of the underground stores, many people will not shop there to go, but I happened to have a meal past a store selling milk tea and cold drinks, where the takeaway boys are lined up to receive goods to send takeaways, can be described as a beautiful scenery. Imagine, without the Internet, his location that small store simply can not be maintained.

We now do cell phone cases, are self-produced and self-sales, profits are relatively speaking still can, but this year the customer sales a huge drop, but also in the sloppy to maintain, before the day profits of one or two thousand, are now 1,000 or less, the U.S.-China trade war is relatively large impact on us to do foreign trade. I believe that after this year should be much better.

100,000 or so of investment, for people to serve food, clothing, and daily consumption projects, should be able to. This type of entity, can _ long time business, camping can be, but difficult to get rich.

Electricity is developing rapidly, but individuals can not reach.

Material processing or business, 100,000 not _, individuals are also difficult to do.

If you have a certain specialized skill, and there is a demand in the society, you can consider in this direction.