Catalog of Illustration
Concept and Evolution of Illustration
Application of Illustration
Function and Role of Illustration
Aesthetic Characteristics of Illustration
Forms of Illustration
Classification of Illustration
Status Quo of Illustration
In the field of modern design, the design of illustration is the most expressive.
In the modern design field, illustration design can be said to be the most expressive, which has a close relationship with the art of painting. Many expression techniques of illustration art are borrowed from the expression techniques of painting art. The marriage of illustration art and painting art makes the former, whether in the exploration of the diversity of expression techniques, or in the depth and breadth of design theme expression, has made great progress, showing more unique artistic charm, and thus more expressive. In a sense, the art of painting has become a basic discipline, and illustration has become an applied discipline. Throughout the history of the development of illustration, the scope of its application is constantly expanding. Especially in today's high-speed information development, people's daily life is full of all kinds of commercial information, illustration design has become an irreplaceable art form in the real society. Therefore, the purpose of this course is to learn, think and study about modern illustration in depth, so as to better serve the society.
[Edit Paragraph]Concept and Evolution of Illustration
Definition of Illustration
The Dictionary of Illustration explains "Illustration" as follows: "refers to the pictures that are inserted and attached to books and magazines. Some of them are printed in the middle of the text, and some of them are inserted in a way to supplement the content of the text or artistic appreciation." This explanation is mainly for book illustration as a definition, is a narrow definition.
Because of the advent of the age of intelligence, the development of modern society, the meaning of modern illustration has changed from the past narrow concept (limited to paintings and drawings) to a broad concept, "illustration" is what we usually read in newspapers, magazines, various publications or children's picture books, in the text of the pictures inserted between the collectively referred to as the "illustration". "Illustration". Illustration, in the Latin meaning of the word, originally means "to illuminate". As the word implies, it was originally used to increase the interest given to the text in a publication, so that the text could be more vivid and vividly active in the reader's mind. Nowadays, in all kinds of publications, the importance of illustration has far exceeded the status of "illuminating the text" as an accompaniment. It not only highlights the idea of the theme, but also enhances the infectious power of art.
Illustration is a form of art, as an important form of visual communication of modern design, with its intuitive image, the real sense of life and the beauty of the infectious force, in the modern design occupies a specific position, has been widely used in many areas of modern design, involving cultural activities, social **** cause, commercial activities, film and television culture, and so on.
Historical evolution of illustration
The development of the art of illustration has a long history. To you and me seems ordinary and simple illustration, but there is a great connotation. From the world's oldest illustration cave mural to the Japanese Edo period folk prints ukiyo-e, all demonstrate the development of illustration. Illustration first developed in the early nineteenth century with the change of newspapers and books. The real golden age of illustration began in the 1950s and 1960s in the United States. At that time, illustration was just separated from art works and was obviously colored by painting, and most of the authors engaged in illustration were professional painters, and later on, it was influenced by the Abstract Expressionist school of painting, and transformed from the figurative to the abstract. Until the 70s, illustration returned to the realistic style. Early Forms of Chinese Illustration
The earliest form of illustration in China was in the form of prints, which appeared with the introduction of Buddhist culture, and was used in the scriptures to publicize the teachings of the scriptures in the form of "disguised" illustrations. The earliest historical record of prints in China is the "Mantra of the Dharani Sutra" published by Emperor Suzong of the Tang Dynasty. The exact date of publication is the title page of the Vajra Sutra in the ninth year of the reign of Emperor Yi of the Tang Dynasty (868). In the Song, Jin, and Yuan Dynasties, book illustrations made great progress. The scope of application was extended to books on medicine, history and geography, archaeological atlas, daily encyclopedia, etc., and color overprint illustrations appeared. During the Ming and Qing dynasties, it can be said that the ancient art of illustration developed greatly, and there were book engraving industries all over the country. Different regions formed different styles. The form of illustrations are as follows: the first volume with pictures, illustrations in the text, on the map below or below the map above, the inside cover or title page painting and cards, and so on.
The historical evolution of China's ancient illustrations can be regarded as the history of the development of prints. At the same time, it is also the history of folk painting. Only the folk yearbook earlier independent of a commodity, it is the predecessor of commercial illustration.
The history of illustration in Europe is similar to that of our country, and it was first used in religious books. Later, illustration was widely used in publications such as natural science books, grammar books and collections of classic authors.
Today, illustration is widely used in various fields of society. The art of illustration not only expands our horizons, enriches our minds, gives us unlimited space for imagination, but also broadens our minds. With the increasing commercialization of art and the emergence of new painting materials and tools, the art of illustration has entered the era of commercialization. In the era of commodity economy, illustration plays a great role in promoting the development of economy. The concept of illustration has gone far beyond the scope of traditional regulations. Throughout today's illustration world, painters are no longer limited to a certain style, they often break the previous single use of a material, in order to achieve the desired effect, a wide range of means, so that the development of the art of illustration has gained a broader space and unlimited possibilities. In China, although the development of illustration is relatively late, but tracing its origins, Fang Yuan has a long history. After the development of blackboard newspapers, prints and posters after the liberation of China, as well as the borrowing of international popular styles after the 1980s, with the popularization of computer technology in the mid-to-late 1990s, more new authors using computers for illustration design emerged
Illustration found a huge room for survival outside of books, the mother of all illustration art. The illustration has found a huge living space outside of books, the parent body of illustration. A rich variety of carriers continue to emerge with the advancement of technology and the needs of society.
[Edit]Application of Illustration
Application of Illustration
Publications:
Illustration is used for the cover of a book, the inside of a book, the jacket of a book, and the content of a book, etc.
Illustration is used for the cover of a book, the inside of a book, the jacket of a book, and the content of a book.
Includes illustrations used in newspapers and magazines.
Commercial publicity: illustrations
Advertising DD Includes illustrations used in newspaper advertisements, magazine advertisements, signboards, posters, leaflets, and TV commercials;
Commercial image design: product logos and corporate images (mascots);
Commodity packaging design;
Illustrations DD Consumer guides, product descriptions, and instruction manuals, charts, catalogs
Film and television multimedia:
Film and television dramas, commercials, games, networks and other aspects of the character and environment art settings or interface design.
Anything that is used for "explanatory" purposes is considered to be illustration.
The two main types of illustration applications
In the field of graphic design, we come across literary illustration and commercial illustration most often.
Literary illustration is a visual art form that reproduces the plot of an article and embodies the spirit of literature.
Commercial illustration - a form of image expression that combines art and commerce to convey commodity information for enterprises or products.
The author of an illustration receives remuneration for the work and gives up ownership of the work, retaining only the right of authorship, which is a form of commercial buying and selling.
[edit]Function and role of illustration
Illustration defined
Modern illustration is somewhat different from art illustration in the general sense. There are differences in terms of their functions, forms of expression, and media of communication. The service object of modern illustration is first of all commodities. Commercial activities require that the information carried be conveyed to the audience accurately and clearly, and that people receive and grasp the information correctly, and that the audience act in a way that enables them to get the feeling of beauty at the same time, so it is said that it is for the service of commercial activities.
Artistic illustration in general has three functions and purposes:
One, as a supplement to the text;
Two, to let people get the satisfaction of perceptual knowledge;
Three, to show the artist's concept of aesthetics, performance skills, and even the expression of the artist's world view and outlook on life.
The functionality of modern illustration is very strong, deviating from the visual communication purpose of pure art tends to weaken the function of modern illustration. Therefore, the theme of the illustration should not be designed in such a way as to give rise to ambiguity. It must be based on distinct, simple and accurate.
Modern Illustration Appeal Function
The basic appeal function of modern illustration is to convey the information to the audience in the most concise, clear and explicit way, arouse their interest, try to make them believe in the content of the transmission, and in the process of aesthetics gladly accept the content of the propaganda, inducing them to take the final action.
(a) Show vivid and concrete image of products and services, intuitively convey information.
(2) Stimulate consumer interest.
(3) Enhance the persuasive power of advertising.
(d) Strengthen the infectious force of the goods, stimulate the consumer's desire.
[Edit Paragraph]Aesthetic Characteristics of Illustration
Illustration design as a form of visual art, specifically as a part of practical art, has its own aesthetic characteristics. Among them, the most obvious ones are as follows:
Purposefulness and constraints
Practicality and popularity
Imagery and intuition
Fourth, aesthetics and fun
Fifth, creativity and artistic imagination
Sixth, diversification and plurality
Modern illustration has become more diversified due to the diversification of media, contents, expression methods and objects of appeal, and has become more and more important. and the diversity of the object of appeal, so that its aesthetic standard also has the characteristics of diversity and plurality. Illustration
[Edit Paragraph]Forms of Illustration
Modern illustration has various forms, which can be categorized by the media of communication or by function. In terms of media classification, it is basically divided into two major parts, i.e., print media and movie and television media. Print media include poster advertisement illustration, newspaper illustration, magazine and book illustration, product packaging illustration, and corporate image publicity illustration. Film and television media include movies, television, computer monitors and so on.
Posters: also known as posters, posters. In the advertisement still mainly rely on the print media to convey the information of the times, it can be said that it is in the position of the dominant advertisement. But with the emergence of film and television media, the scope of its application has been narrowed.
Newspaper illustration: Newspaper is one of the best media for information transmission. It is the most popular, low-cost, large circulation, wide dissemination, fast, short production cycle and other characteristics.
Magazine book illustration: including the front cover, back cover design and the body of the illustration, widely used in all kinds of books. Such as literature books, children's books, science and technology books. This kind of illustration is gradually declining. In the future in the electronic books, electronic newspapers and magazines will still exist in large quantities.
Product packaging illustration: product packaging to make the application of illustration more widely. Product packaging design contains three elements: logo, graphics, text. It has a dual mission: one is to introduce the product, the second is to establish the brand image. The most prominent feature is that it is between flat and three-dimensional design.
Corporate image of the publicity materials illustration: it is the VI design of the enterprise. It is contained in the enterprise image design of the basic system and application system of the two major parts.
Film and television media in the film and television illustration: refers to the illustrations appearing in the movie, television. Generally appear more in the commercials. Film and television illustration also includes computer screens. The computer screen has become the space for commercial illustration, and many graphic library animations, game programs, graphic forms, have become a member of commercial illustration.
Expression forms of illustration
Figures, free-form, realistic, black and white, color, use of materials, photographs, computer generated ......
Figures, free-form, realistic, black-and-white, color, material, photo, computer-generated, whatever can be formed into a "graphic" can be applied to the production of illustrations.
Vector
[Edit Paragraph]Classification of illustration
Positioned according to the current market: vector fashion cartoon low-children realistic dimensional beauty Korean comic illustration concept setting and so on
Classified according to the method of production: hand-drawn, vector, commercial, emerging (2D graphic, UI design, 3D), pixel
Classification of illustration style: Japanese cartoon and illustration of Europe and America Hong Kong illustration. and illustration of Europe and the United States illustration Hong Kong illustration Korean game illustration Taiwan romance novel cover illustration, due to the style is now too diverse words so I just simple classification
Another style in foreign countries is broader there are handmade origami, cloth ah, a variety of styles have, and go hand in hand.
[Edit paragraph]Illustration status
Illustration of the most developed places: the United States is the illustration market is very developed countries, appreciate the illustration in society has become a habit. On the one hand, there are a large number of independent illustration products sold in the terminal market, such as illustrated books, magazines, illustrated greeting cards and so on. On the other hand, as part of the visual communication system (graphic design, illustration, commercial photography), illustration is widely used in the content of print advertisements, posters, covers and other designs. The illustration market in the United States is also very specialized, divided into children's, sports, science fiction, food, digital, pure art style, humor and other professional types, each type has a special illustration artist. The entire illustration market is very standardized, and competition is fierce, because the average income level of illustration artists is three times the average income of the average American.
Illustration in Japan, South Korea, Hong Kong and Taiwan: As we all know, Japan's commercial anime already has a huge market and operation team. And animation is an important branch of the illustration industry. Before CG technology (Computer Graphics, visual design and production using computer technology) entered the field of illustration, hand-drawn animation had already become a sunrise industry in Japan. Today's younger generation is increasingly inclined to use computerized digital technology.
In South Korea, as the game industry has risen to become the second largest pillar of the national economy in recent years, illustration, especially digital illustration, has risen to prominence, and game characters designed with digital illustration have gained more market space with the popularity of Korean games in China.
Meanwhile, illustrators in Hong Kong and Taiwan are still searching for their own way into the industry, even though their works show obvious traces of their Japanese counterparts. Illustration education: Beijing Institute of Printing, Beijing Institute of Fashion Technology, Beijing Broadcasting Academy, Tsinghua University Academy of Fine Arts, Central Academy of Fine Arts and other institutions have opened illustration or illustration-related majors in the past two years, but the content of the teaching tends to include only publication illustration rather than commercial illustration in the full sense of the word.
But in foreign countries, illustration education and the market are very closely integrated. Many famous illustrators are guest teachers at universities, and they bring the most fashionable and cutting-edge business sense to schools. Today, commercial illustration in foreign markets includes four forms: publication illustration, cartoon mascot, movie and game art design and advertising illustration. In fact, in China, illustration has spread to print and electronic media, commercial venues, public organizations, commodity packaging, film and television performance posters, corporate advertising and even T-shirts, diaries, and New Year's cards.
What are the types and roles of illustration in graphic design?Illustration in China is commonly known as illustration, extending to the current network and cell phone platforms on the virtual goods and related visual applications. So today, Qingteng Xiaobian will give you a graphic design illustration type and role of the relevant content.
In the field of graphic design, we have the most contact with literary illustration and commercial illustration. Literary illustration is a visual art form that reproduces the plot of an article and embodies the spirit of literature. Commercial illustration - for enterprises or products to convey commodity information, a combination of artistic and commercial forms of image expression. The author of the illustration receives the remuneration associated with it, gives up the ownership of the work, only retains the right of authorship, belonging to a kind of commercial buying and selling behavior.
The basic appeal function of modern illustration is to convey the information to the audience in the most concise, clear and explicit way, arouse their interest, try to make them convinced of the content of the transmission, and in the process of aesthetics gladly accept the content of the propaganda, inducing them to take the final action. Show vivid and concrete image of products and services, intuitively convey information. Stimulate the interest of consumers. Enhance the persuasive power of advertisement. Reinforce the infectious force of the product, stimulate the consumer's desire.
The three-dimensional illustration is applied to billboard advertising in a very expressive form of illustration, in the country is still relatively rare, but from the international development of billboard advertising, has been an inevitable trend. Its production method is: according to the advertising idea to do a three-dimensional composition form of works, and then photographed, used in billboard advertising screen. This requires poster designers and illustrators not only to have good graphic design capabilities, but also have a solid foundation in three-dimensional composition. Another method of three-dimensional illustration is to depict the three-dimensional image, which is the illusion of three-dimensional space shown on two-dimensional paper. In short, modern illustration is no longer limited to two-dimensional performance space range, only two-dimensional performance techniques are not adapted to the requirements of modern illustration design.
The above is the global Ivy editors on graphic design of illustration type and role of the relevant sharing, I hope you learn to design partners to help, want to know more about graphic design-related content, welcome to pay attention to this platform.
illustration is how to draw,a _寤茉谥缴匣痪托辛寺? Why do you need to learn the software? It's a lot of work, isn't it?
Illustration on paper, that is a traditional illustration painting method, using paper and paint, this is what we usually say hand-drawn illustration, and learning software to draw illustration, refers to the digital board illustration, or called the board illustration, that is, in the computer for an illustration of the drawing, and this form there is no necessary to learn it? Of course there is a need, now online orders about manuscripts, basically require the use of digital board for painting, because of the convenience of modification, painting efficiency is also fast, is the mainstream demand of the current market, so we are very necessary to carry out an illustration through the software. You can understand the following board is how to draw, you know why the illustration to use the software.
Panel painting is commonly understood in electronic devices on the digital board for painting, painting effects on the computer to present, will use ps software and sai software, rather than using traditional brushes and paper. Board painting as a product of technological progress, the very obvious advantage is very convenient to repeatedly modify and adjust to help the painter to save a lot of time and energy, the board works are also convenient to save, and do not use paint and paper, basically 0 cost. The following picture is the effect of painting with a digital board rendering.
Two___Another thought of the boy boy tanned ê Xiang Xiang gadfly, but will be difficult to think of the software design.
Many partners will wonder, the software operation method I will ah, why when I go to paint, feel very overwhelmed, can not draw any decent works? Painting works is simply miserable ah, on the one hand, because of the use of software you are not skilled, on the other hand, you do not have the design thinking through the software, and not from the true level of mastery of the software, we usually say that to learn things from the two levels to start, the level of the Road and the art, the art is the method, the Road is thinking and fundamental. Just like with the same seasoning, the chef fried dishes, is more than we do incense, this is the chef has a kind of fried food thinking, know how to use the proportion of seasoning, in order to achieve just the right state.
In order to help you enhance the technical operation of learning illustration software, as well as the enhancement of design thinking, really improve their ability to master the software, students can go to a master teacher to get experience, enrich themselves, broaden their horizons, he every night at 8:00 p.m. will be on the Internet for free to speak live illustration illustration of the original course, even if it is a lot of zero-basic students are also very much like to go and listen, because the teacher said easy to understand, but the teacher will be able to help you to learn how to use the ingredients to achieve the right state. Because the teacher said easy to understand and quite humorous, the thinking of everyone to improve, there will be a very good role in guiding, to learn to really useful board illustration, the master teacher to find a continuous learning, which is the true meaning of learning. Want to learn the students can go to the Fei Rou teacher's Wei Xin (harmonic): ranked in the front is: w9, ranked in the back is: kaka, the above two groups of letters in order to combine the order can be.
Success in life is not a success for no reason, there is no pie in the sky success, only through continuous learning, constantly refueling themselves, replenishment of energy, you can really open the clouds to see the moon. The things in other people's heads, into their own heads, so that they are more powerful, this is a wise man.
Three_Commonly_used_three_computer_illustration_drawing_software.
1._S:
PS is recognized as the most powerful image editing software, because it is powerful, so many features lead to too much bloat, the drawer can use the function of the function in fact only accounted for a very small part of its function, the advantages of a powerful deformation tools, layer mode, curve adjustment tools, etc., of course, the shortcomings are also very obvious, first of all, a lot of operations must be combined with the keyboard shortcuts. First of all, many operations must be combined with keyboard shortcuts to use, a large number of operations away from the keyboard will need to enter into the re-entry, for the digital screen patients is not friendly, software layman learning cost is higher; Secondly, the update to the 2019CC, a thousand calls for jitter correction (anti-slip) is still very difficult to use, the color fusion is still difficult to use. His strong brush production and popularity of the decision of most of the painting workers are in the ecology of PS, so PS is called image editing or production of the necessary software.
2. SAI2:
Note, is SAI-2, on the basis of SAI to complete a sea change, make up for the many shortcomings, but also the perfect inheritance of the many advantages of the former, the line is still as smooth as silk anti-shake, color fusion is still natural and touching, which is a dedicated to the painting of people who are designing the painting of the class of special software, to knock on the point, it is painting software! PS is an image editing software, PS the big brother is just editing the picture at the same time incidentally do some of the functions of the painting, and SAI2 is specialized in painting a small and refined software.
3. CSP:
is a cartoon has a strong advantage of drawing software, with all the advantages of SAI, but also has some of the functions of PS, of course, even the PS bloaters to improve efficiency. The birth of this software really shows that only the Japanese engineers can make a real service for the painter's software, it is the cartoonist and Japanese illustrator of the heart of the white moonlight, the choice.
Summary of the three software:
(1) PS is good at thick paint, the performance of heavy real texture and light and shadow, or with a powerful brush to expand the imitation of paper or cloth texture of the paintings, curves tools to adjust the picture is also very good to use, even if it is to other painting software as the main tool, PS also needs to be used as a draft of the final adjustments of the auxiliary tools, must be learned refers to dozens of stars. (Main tools)
(2) SAI2 advantage is to draw celluloid illustration, line smooth stretch, color bright and clean, SAI2 itself is a pure and lovely little girl.
CSP, needless to say, drawing comics, choose him right.
Four _ also only milling S Rose Curtain Bitch want
IPADiOS system on the best two APP: Procreate, ArtstudioPro
Procreate easy to learn, simple layout, for beginners is very friendly, the iPad is currently one of the best use of the APP, I know my circle of friends with the iPad, the basic default use of this software. I know a circle of friends with IPAD is basically the default use of this software. The biggest problem is that it can not import third-party brushes, so accustomed to PS and SAI old bird will inevitably be a little overwhelmed by the chagrin of the commonly known as not lifted in the heart of the rummage.
ArtstudioPro is currently the closest software to PS on the IPAD, from the layout and functionality of the layout are very similar, and even PS brushes and brush presets can be imported directly into the APP, the default grouping is very acidic. This goods even anti-shake are perfect inheritance of the PS of the chicken ribs are not available, but its deformation tools have not yet done PS as imaginative, the big brushes of the sense of delay is actually better than PS, if not all English, this is undoubtedly the best APP on the current IPAD, no one. It is said that immediately ArtstudioPro to launch a Chinese version, Procreate has been crying in the toilet, it is said that the full-blooded non-emasculated version of the PS will also be logged on the IPAD, IPAD all the painting APP together crying in the toilet.