A: Amazon store registration is more strict
Amazon registration is divided into two kinds, one is since the registration of a Merchandising Manager registration, the difference between the two of them lies in the fact that, if you register yourself through the chances are very low, basically accounted for fifty percent, once the registration fails to register a set of your registration materials can not be re-registered Amazon store, a waste of a set of materials is also the equivalent of less A registered store capital, so as a novice must pay more attention to these, so as to avoid registration failure.
Two: avoid account association problems
For the Amazon platform, a person can only open an Amazon store, can not be more than one person to open, once detected, then the consequences will be serious, generally once the detection of more than one person to operate the store, light seal a low weight store, heavy direct store all sealed, so the seller in the registration of the Amazon platform, we must ensure that the operating Equipment is clean, to determine the equipment above not logged into the Amazon account, do not underestimate the Amazon algorithm, their software and hardware can be detected, once found to be an operation, it will produce a correlation! This newbie must pay attention to.
Three: do not brush single
Compared to many friends do e-commerce have to know, that is, domestic e-commerce is basically brush single, because in the domestic e-commerce platform, if you do not brush single, the store basically will not have any traffic, but do Amazon must remember, that is, can not be brushed, even if the brush single, but also must be careful. Because once the Amazon platform to find your store there is the suspicion of brushing, then you will be closed to deal with your store.
Four: sell infringement
To sell products before, we must understand each other's products are registered trademarks and appearance patents, especially the logo of the product, do not take for granted, to the relevant trademark website to check out and then go to follow the sale. Once you receive a warning, you must immediately take down the Listings, it is best to write an email to the other seller to apologize. Once you're selling a trademarked product, you'll be accused of copyright infringement by the other seller, and you'll be blocked directly.
Five: too few positive reviews, too many bad reviews, fewer reviews, even fewer positive reviews
Foreigners don't seem to have the habit of leaving reviews, let alone positive ones. Too many bad reviews will remove the right to sell, or even block the number. If it's a few bad reviews and A-to-Z, it really can't be solved without affecting the ODR overrun it's recommended not to get too hung up on it, the key is to find a way to punch more orders to increase the denominator.
Sixth: the lack of product certification
Some products need to obtain the relevant certificates can be sold in certain countries, such as product authorization certification, safety certification. In the European site, electronic products, toys, medical devices, etc. need to obtain CE certification. Policy violations are cumulative and difficult to undo.
Seven: the product does not match the picture
In order to improve the conversion rate, we continue to optimize the product details, but be careful, in the follow up, remember not to exaggerate, according to the actual situation of the product description, uploaded pictures must be consistent with the delivery of the product, or else returned and bad reviews will be blocked.