Logo is an iconic expression of a brand. Not only does it represent a ****same motivation, but it is also the essence of a brand's behavior and core philosophy. Who is this? What does it symbolize? What inspires you? The best logos give a company a unique edge and better connect the core idea of the brand with the desires of consumers. A logo is the core fundamental point that connects business and culture, so to speak. Small businesses, often very responsive, are reshaping the world economy, and this trend is becoming more and more apparent in other areas as well. A new cultural macro-transformation is taking place in many areas, from fashion to food. This shift is emphasizing craftsmanship, culture, and freedom of expression, and is more representative of the future of brand design. The logos below all highlight brands through innovation and excellence in design. This shows that every company, by its very nature, wants to connect its soul with its commitment to the consumer. 1. GOTHAM BOOKS The logo of this publishing house combines the New York alias Gotham with the image of its iconic building, the Empire State Building, which not only looks simple and clear, but also powerfully demonstrates the company's commitment to its mission and vision of the future. It is also a strong statement about the company's strong position in traditional publishing. 2. OPTUS (related article) Optus Australia's new logo consists of fun and approachable glyphs that express the personalized nature of the telecommunications industry and its commitment to customer service. The brand tagline "YES" emphasizes Optus' positive attitude and emotional connection with consumers, assuring them that they are in good hands. 3. SPEAK UP AFRICA (Related Article) Nonprofit organizations are often short on funds and don't have a lot of money to spend on logo design. design. But Speak Up Africa, a children's health communication and advocacy organization, has received tremendous support in this area, with a clear and impactful logo whose sonic pattern in the shape of the African continent directly communicates the brand's mission. 4. GINGER & JAGGER This is a furniture design brand. Its logo design is inspired by nature and the beauty of organic materials, the geometric shapes taken from nature are interlaced and overlapped, conveying to people from raw materials to the finished product of the process of change.5. AUGUSTA VENTURES The logo of financial institutions is often relatively monotonous, there is nothing distinctive. As a lawsuit financing firm, Augusta Ventures broke away from the traditional image by using an effective, professional, and bold logo. The logo has helped the company stand out from the industry and build relationships with its client base.The letter A on either side of the logo and the letter V in the center form a neat and coordinated combination of graphics that symbolize collaboration and victory.
6. SUNFEEL The Russian company Sunfeel specializes in the production of fruits and vegetables grown under natural sunlight. It is the very design wisdom of the logo to make the company's sales of canned food looks less boring. sunfeel logo has a strong recognizable, with sunglasses on the food picture on the canned bottles, seemingly lifelike. While similar companies often appear as "challengers" in terms of brand positioning, aiming to stir up the market, this bold logo has clearly succeeded in helping Sunfeel to stand out from the rest of the market. 7. PARC OLYMPIQUE (related article) 40th Anniversary of Montreal's Olympic Park The logo, inspired by the letter O in the English word Olympics, is meant to symbolize the five rings of the Olympics and the shape of its arena. The four colored circles represent the four main components of the park, and the logo is layered enough to represent the dynamic system of communication and identity of the Montreal Olympic Park. 8. THE GUILD OF FOOD WRITERS The logo makes clever use of white space to make it clear that the brand combines the writing experience with the promise of food and drink, resulting in an excellent and seamless integration of the brand's message. The logo emphasizes the premium quality of the product, with a golden box in the shape of a honeycomb, and the honeycomb is y imprinted on the beautiful wooden packaging. 10. 10. SLICE This logo was designed for a company that produces innovative cutting tools. Its bold and simple design intuitively conveys the brand's mission, so that people from the company's logo will be able to feel their production of cutting tools is very sharp. 11. BRICOS This logo has helped Bricos rebranding, which shortened the gap between this Mexican appliance company and its competitors. logo glyphs are very clean, so people feel that the brand is trustworthy, and the intersection of red and blue graphics is a good expression of the brand's brand. The intersecting red and blue graphic is a good representation of the heating, energy, plumbing fixtures and electrical systems that Bricos produces. In addition, the movement of the logo is reminiscent of travel, expressing the company's ambition to expand its customer base globally.12 KNOW CANADA (Related Articles) The new logo uses the red bar of the Canadian flag as a frame, rather than the traditional maple leaf, to express Canada's positive, diverse character. In addition, the changing logo also conveys the meaning of colorful, dynamic and innovative. 13. SHATTO MILK COMPANY Over the past 10 years, this dairy company based near Kansas has used this simple logo to illustrate its brand concept and help their FMCG premium products win the favor of consumers. The simple, clean image of a cow etched into the bottle emphasizes freshness and sustainability. This is a great example of a company that has thoughtfully and successfully interpreted the idea of simplicity as a winning brand identity. 14. WILLIAM GRAY This shirt company's logo is a clever balance of classic and modern, incorporating the founder's family name and using the letter W and the shape of a needle and thread, along with a modern typeface, to succinctly represent the brand's identity and the concepts of the products William Gray offers. The artisanal branding within William Gray's products is succinctly captured in the letter W and the shape of a needle and thread, along with a contemporary typeface. 15. WHITE KNIGHT Laundry Services The logo for this British company is clearly inspired by the industry in which it operates, but at the same time, it demonstrates the prestige of the Royal Warrant, which is granted exclusively to companies that provide services to the Royal Family. The logo is a symbol of the Royal Warrant. The folded fabric forming a knight's helmet expresses the brand's insistence on professional-grade products and quality. The royal purple background makes White Knight visually striking and makes the White Knight laundry service brand the standard for professional laundry. This sense of dignity makes consumers feel that White Knight's competitors are nothing more than mediocre laundry practitioners.16. SEAO It is indeed surprising that the company that owns this beautiful logo is a company that produces, cleans and rents out textiles. The simple logo elegantly expresses the feeling of the intertwined transformation of cotton swabs and textiles. 17. MY CUISINE CANARY WHARF The owner of the logo is a hotel located in London. The whole logo is both simple and exquisite. The designer utilizes the concept of negative space, using white space to symbolize the architecture of Canary Wharf, and incorporates the image of a knife and fork into the background, making it very distinctive. Please respect the fruits of other people's labor, and please don't copy and paste Logo Intelligence articles to create Internet garbage.