The real estate industry is in a period of deep restructuring and transformation, and it has become a strategic choice for some industry head real estate enterprises to extend their business from pure housing to comprehensive services, and to cooperate in cross-fields with the levels of science and technology, health, and consumerism, as well as to lay out the whole industry chain. However, diversified transformation is a long-term, systematic project, in the market downturn, financing tightening environment, plus the diversification or will affect the liquidity of the enterprise security, therefore, only long-term stable performance, brand value of the strong real estate enterprises have the capital to continue to plough in the transformation and upgrading of the road.
On January 4, 2021, BGI Holdings Limited (02007.HK, hereinafter referred to as: BGI) disclosed its December 2020 and full-year unaudited operating data on the Hong Kong Stock Exchange. According to the announcement, for the whole year of 2020, BGI, together with its joint ventures and associates, realized contracted sales attributable to the company's shareholders' equity of about 570.66 billion yuan, an increase of 3.34% year-on-year, and continued to rank first in the industry.
At the same time, BGI was upgraded by a number of investment banks and research institutes, such as Moody's upgraded BGI's rating to investment grade Baa3, S&P upgraded its rating from BB+/Stable to BB+/Positive, and JPMorgan Chase even upgraded its rating in its research report to BB+/Positive. Chase even pointed out in its research report that BGI will still have good net profit growth in the next three years.
On the basis of steady growth in performance, in recent years, BGY has taken real estate, robotics, and agriculture as the new business structure, and put forward the vision of creating a "high-tech integrated enterprise that creates products for a better life for the world". Through continuous exploration and practice, the advantages of the whole industry chain have been further strengthened.
The Practitioner of New Urbanization
With real estate development as the main business of the Group, BGY has been y integrating into China's urbanization process by adhering to the corporate mission of "building affordable houses for the common people" in its 20 years of deep cultivation, which has helped develop 31 provinces and more than 1,200 housing estates across China. So far, it has helped more than 4.5 million homeowners in 31 provinces and more than 1,200 cities and towns to realize their dream of living in peace and security.
Under the background of the real estate market turning to refined development and winning in quality, BGI established a new product research and development base as early as 2015, launched the "Seiko" series, and continued to serve all those who pursue a better life, and made the product concept of "good house made by BGI" y popular. The product concept of "good house made by BGG" has been y rooted in people's hearts.
In 2020, based on the new demands of people for human needs in the post-epidemic era, BGI launched the upgrade of the healthy residential system once again to provide consumers with a better quality of healthy community life through better product design, product quality, community environment, community support, and property services. In BGG Healthy Residence, the scientific planning layout and house design effectively enhance the sunshine duration and ventilation efficiency to minimize the risk of epidemic disease transmission; realize the multiple protection of home life through the design innovation of separation hall, entrance hall and bathroom; and link the whole industry chain to introduce science and technology and intelligent facilities to open up the era of the new intelligent community, leading the frontier direction of healthy living.
Robotics to create a new application scenario
In the development process of Cinnamon, innovative thinking has always been an important awareness throughout. Driven by this thinking, BGI gradually realized the constraints of the traditional construction industry, such as high risk and low productivity, and took the lead in exploring the change of production methods, solving the pain points of the industry through the mode of "construction robots + assembly construction", and inserting the wings of technology for the modern construction industry.
In July 2018, Cinnamon announced the establishment of Bo Zhilin Robotics, and began to build a robotics valley in Shunde, focusing on the research and development of construction robots, food and beverage robots. To this end, BGL has recruited nearly 4,000 outstanding R&D talents from home and abroad, and has reached strategic cooperation with Tsinghua University, the Hong Kong University of Science and Technology, and many other institutions in the areas of artificial intelligence, intelligent manufacturing, and the development of core robot components. In September last year, the first batch of construction robots handover ceremony was held in Fengtong Garden Project of Shunde Bi Gui Yuan, and the man-machine collaborative operation construction system created by Bozhilin with construction robots as the core was officially put into use. When many people outside the industry will BGG robot program as a "fantasy", now, this "fairy tale" has dream come true.
At the beginning of 2019, with the upgrading of the group's positioning as a high-tech integrated enterprise, BGG set up the Thousand Seals Robotics Group to extend its business to diversified food and beverage services with intelligent technology as the core driver. After the outbreak of the new crown epidemic last year, BGI donated the first batch of containerized boiled rice robots to the frontline of the anti-epidemic at the first time, providing free 24-hour contactless cyclic production and meal distribution for the frontline medical and quarantine personnel; in the middle of last year, the Chixi Robotics Group created the opening of the Skyfall Gourmet Kingdom Robotics Restaurant, with more than 20 kinds of catering robotic equipment "on duty
At present, Qianxi Group to create a "5 +1" new intelligent catering business has been successfully operated in Foshan, Guangzhou, Jiangmen and other places 18 robotic restaurants, more than 300 units of various types of catering robot stand-alone equipment in Beijing, Jiangxi, Shaanxi and other more than 10 provinces and cities, hospitals, commercial centers, scenic spots, universities and government and business units to achieve the operation. The company's products and services have been widely recognized by the public.
Boosting the transformation and upgrading of modern agriculture
"I planted fields 42 years ago, and I'm still planting fields 42 years later." These words of Yang Guoqiang, Chairman of the Board of Directors of BGI, may just explain the position of modern agriculture in BGI's diversified business structure.
The important role of agriculture in China's economic development is self-evident. 2020 central "No. 1 document", once again focusing on "three rural", and emphasized that we must "continue to grasp the stable agricultural production and supply and farmers to increase income, and promote the development of high-quality agriculture. Farmers increase income, promote high-quality development of agriculture, and maintain social harmony and stability in rural areas". BGY's emphasis on agriculture stems from its unchanging public welfare sentiment and corporate responsibility over the years. 2018, Yang Guoqiang gave birth to the idea of "going back to farming". This year, Cinnamon officially entered the modern agriculture, actively layout of the agricultural industry chain, committed to become a modern agricultural system program providers and service providers.
In October last year, the world's first unmanned farm of over 10,000 acres built by BGI in conjunction with Beidahuang Launch*** lifted the veil of mystery. In the first unmanned operation of agricultural machinery concentrated demonstration, from domestic and foreign 17 head of intelligent agricultural machinery manufacturers, 44 sets / pieces of agricultural equipment, to complete the corn, soybeans, rice three major crops of unmanned more than 20 test demonstration of the operation of the project, to the world vividly interpreted the "high-tech agriculture". Professionals pointed out that the project will drive the accelerated development of China's modern agriculture, the transformation and upgrading of China's agriculture, and the realization of high-quality development to inject a strong impetus, which in China's modern agricultural science and technology development process has a milestone significance.
At the same time, Cinnamon agriculture has also expanded overseas large-scale agriculture, R & D services, intelligent seed industry, modern agricultural industrial parks, community fresh stores and other boards, the construction of the "Wuhan Seed Valley", Guangdong Deqing Gongguan Industrial Park, Yunnan Baoshan Agricultural Science and Technology Park and a large number of high-quality projects. As a member of the National Committee of the Chinese People's Political Consultative Conference (CPPCC), Yang Guoqiang submitted a proposal for the development of high-tech intelligent agriculture in the "two sessions" last year, in his view, the trend of agricultural technology, intelligence is the general trend to comprehensively enhance the level of automation of the agricultural industry chain, to occupy the commanding heights of the future development of the global agricultural industry. And this is exactly the direction that BGI is currently focusing its efforts.
Comprehensive consideration of the business chain of BGIYuan this "Troika", they are not isolated, but with high technology as a link, in the development process of mutual promotion, mutual empowerment, in the comprehensive enhancement of the core competitiveness of BGIYuan at the same time, but also all point to its ultimate corporate mission and value-oriented, that is, to improve people's service experience and corporate productivity, for the benefit of society as a whole, to improve the quality of service, to enhance the quality of service and the productivity of the company. While enhancing the core competitiveness of BGL, it also points to its ultimate corporate mission and value orientation, i.e. to improve people's service experience and enterprise productivity, and create a better life for the whole society. Entering the opening year of the "14th Five-Year Plan", BGY has once again taken the lead in building a sustainable development path with diversified synergies, and has once again taken the lead in sprinting out of a brand-new starting line.