1. User demand analysis: Understand demographic characteristics, psychological preferences, pain points, etc. Target users, in-depth grasp of the demand status of target users, so as to evaluate users' needs and expectations for psychological APP.
2. Content positioning and classification: According to users' needs and related knowledge in the field of mental health, the contents in psychological APP are classified and summarized according to different themes, forms and forms, so as to make them more in line with users' actual needs.
3. Data analysis and feedback: Through data collection, analysis and user feedback, we can understand the user's usage and feedback, adjust and improve the contents and functions in the psychological APP in time, and improve user satisfaction.