On the media stage, Liaoning Satellite TV has made great achievements in strategic transformation. From 2008 to 20 10, Liaoning Satellite TV achieved leap-forward development in three years and three steps, ranking among the top five provincial satellite TV stations in China, becoming the first satellite TV media in Northeast China and the leading satellite TV media in China. 20 1 1 year, Liaoning Satellite TV deepened its brand, strategized, deepened its system reform, optimized its resource allocation, and achieved sustained growth in various indicators such as ground coverage and operating income. On July 20 12, Liaoning Satellite TV blew the horn of reform and revision, and for the first time in history, it implemented a complete "channel system" management, with independent program production, program operation, program marketing, program coverage, advertising management and industrial development, independent accounting and self-financing. Liaoning Satellite TV has assembled eight departments of operation, special topics, literature and art, advertising, marketing, reporting, management and Beijing program production center, deployed Taiwan's elite and superior resources, and built a brand-new Liaoshi with the help of Taiwan's strength.
20 13, Liaoning Satellite TV will take "serving the people" as a brand-new call sign, an old friend and a new image, and set sail from the inner warmth. The channel positioning of "serving the people", the careful structure of brand columns and the comprehensive launch of seasonal broadcasting mode will fully open a new era of "serving TV". Information, public welfare, entertainment, health and wellness, workplace competition, youth inspirational, creative competition, all columns are service-oriented, high-quality communication, listening to the voices of the people, highlighting the power of the media, and casting a service brand. We will still stick to the northern style bred by Baishan Blackwater, and we will fully shoulder the media responsibility entrusted by the people's livelihood in a big country. Content is king, management wins, brand is built and fine products are produced. The new Liaoshi University will become a cultural industry platform that organically combines public welfare cultural undertakings and business cultural industries and complement each other.
The national exclusive TV service platform, the most intimate provincial satellite TV. Warm era, serving China Liaoning Satellite TV-serving the people! The pilot of Service TV is witnessed by you and me!