Crest health expert series, the "health expert" oral care series, applied the breakthrough stannous fluoride system to toothpaste for the first time. This series includes professional oral care products such as toothpaste, toothbrush, mouthwash, etc., so that consumers in China can enjoy comprehensive daily oral care without leaving home and fight against the seven most common oral problems in China.
Clinically and experimentally, Crest's "health expert" toothpaste (including Crest's all excellent seven effects, Crest's anti-allergy care and Crest's gum care) is a revolutionary product, which effectively combats the seven most common oral problems of China people.
According to the survey, the seven most common oral problems in China are dental caries, gum problems, dentin hypersensitivity, dental calculus, dental plaque, halitosis and teeth. The accelerated pace of life makes it impossible for everyone to go to the dentist's office for necessary routine oral care. Therefore, once the simple problems in the early stage are ignored and turn into oral diseases, it will bring more pain and worry.
A large number of clinical trials show that the brand-new stannous fluoride system contained in the series of oral care products of "Health Experts" has brought the formula from professional oral care to people's daily life, and provided China consumers with a powerful weapon to effectively fight against seven common oral problems, which not only helped us improve our oral health, but also brought us a brighter and more confident smile.
The revolutionary innovative technology of Crest's "health expert" toothpaste leads the family oral care revolution.
1955 crest has been committed to the development and research of professional oral care technology and daily application since it launched the world's first fluoride toothpaste which has been verified by clinical trials. Crest's "Health Expert" series products adopt a brand-new stannous-fluorine system, which embodies the efforts of nearly 1,000 R&D personnel around the world and is the crystallization of scientists' painstaking research in recent ten years.
Experts believe that the popularization and application of this technology, which is highly expected by the stomatology community, will greatly help to improve the level of oral care in Chinese families, effectively fight against the seven common oral problems of Chinese people, and provide practical and effective help for China consumers who are troubled by oral problems. "Home care is the most important means to fight the oral health crisis," said Professor Li Gang of the School of Stomatology, Fourth Military Medical University. "The stannous fluoride system provides professional guarantee for winning this oral health battle."
Crest's "health experts" series of toothpaste has been recognized by many dental experts.
Crest's "health experts" oral care products met with consumers, and dental experts from all over the country became the first users and experienced this brand-new oral care product. After understanding and using the product, many experts gave unanimous recognition and recommendation to Crest "Health Expert" toothpaste. Of the nearly 2,000 dentists who tried this product, 97% indicated that they would consider recommending Crest toothpaste to patients, and 76% indicated that they would definitely recommend this toothpaste to patients. 97% dentists said they would choose this toothpaste as their daily household.
As a well-known expert and scholar in the industry, Professor Peking University and Professor Wang Weijian, vice chairman of the Chinese Stomatological Association, said, "As dentists, we are very much looking forward to the upgrading of family oral care products, improving oral health through daily family oral care, and solving oral health problems in the bud."
Since 2007, Crest has also sponsored a laughing group composed of netizens, and conducted a laughing tour in more than ten cities across the country, which was well received.
In 2009, Crest launched the first online oral health knowledge popularization activity "Crest Health Talent Challenge" to spread and popularize oral health knowledge through the Internet.