The so-called healthy cigarette holder is to filter the substances contained in tobacco with activated carbon or fiber materials, which is similar to the function of gas mask. But for smokers, especially heavy smokers, the harmful substances filtered by the "healthy cigarette holder" are actually very few, and it is impossible for smokers to achieve the effect of "healthy smoking".
As for the market recognition, it is not necessarily completely linked to the actual effect, but depends on the advertising and hype ability of the merchants and the psychology of consumers. At present, the cigarette holders on the market have not been generally accepted and recognized by smokers, and the market is also chaotic.