Prospect and trend analysis of healthy pension industry in the next decade

1. The healthy pension industry will usher in rapid development opportunities. The number of elderly people over 60 in China has reached 222 million. According to the results of the fourth national sampling survey on the living conditions of the elderly in urban and rural areas, the young (60-69 years old) elderly population accounted for 56. 1%, reaching125 million. Among the 222 million elderly people in China, there are at least 654.38+0.5 billion middle-aged and active elderly people in China, excluding 40.63 million disabled and semi-disabled elderly people and 365.438+0.00 million elderly people. Different from the disabled elderly, the needs of the healthy and active elderly are more multi-level and diversified.

Judging from the expenditure structure of the elderly, the transformation and upgrading of the consumption structure of the elderly in urban and rural areas has emerged. Daily living expenses account for 56.5%, non-recurrent expenses account for 17.3%, medical expenses account for 12.8%, family transfer expenses account for 9.0%, cultural activities expenses account for 3.2%, and other expenses account for10.2%. In 20 14 years, the per capita consumption expenditure of the elderly in urban and rural areas was 14764 yuan. Based on this calculation, the annual consumption market for the elderly will reach 3.28 trillion yuan, of which the expenditure on cultural activities alone will reach 654.38+004.8 billion yuan, and the huge demand market will be ready.

From the central documents such as 20 16 "Healthy China 2030" planning outline, "People's Republic of China (PRC) Law on Traditional Chinese Medicine" and the "Thirteenth Five-Year Plan" documents issued by Heilongjiang, Sichuan and Guizhou, it can be found that after the integration of health concept, the pension industry will usher in rapid development opportunities. 20 17 with the penetration and development of the internet in the life field of the elderly, the lifestyle and expenditure structure of the elderly will also undergo new changes. This change will further stimulate the development potential of the healthy pension industry.

2. The historic turning point of the golden blowout period of the aging industry around 2025. At the beginning of the concept of aging industry, the rigid and effective market demand of aging industry in China was mainly limited to a few fields such as health care and medicine. After more than ten years of accumulation and development, while maintaining a strong momentum in the above-mentioned fields, the rigid and effective market demand for electronic products, walking AIDS and elderly rehabilitation nursing equipment has shown a good development trend. Hospitals for the aged, nursing homes for the aged and home-based service institutions for the aged have become new growth points for the development of the old-age industry, and positive progress has also been made in the fields of insurance, wealth management and long-term bonds in the old-age finance.

This is mainly due to two aspects. First, the increasing elderly population has brought the market demand for the aged industry. Second, the overall income level of residents, including the elderly and their children, has been greatly improved. At the same time, the construction of social security systems such as old-age care and medical care has also been substantially promoted, making the market demand brought by the elderly population increasingly transformed into effective rigid demand. With the implementation of the residents' income multiplication plan and the acceleration of the financial system reform process, considering that some people retire early before the age of 60, especially the young and middle-aged and mature people have increased their awareness of preparing for the old-age financial management in advance.

It is estimated that by 2020, there will be a huge amount of effective rigid demand for middle and high-end aging industries. The blowout of the industry depends on many factors, but the fundamental factor is the substantial growth of middle-income groups. It is estimated that by 2025, the middle-income elderly population in China will increase substantially, accounting for more than 60% of the total elderly population, which indicates that the historic turning point of the golden blowout period of China's aging industry will be around 2025. Prior to this, all efforts to develop the aging industry can be regarded as the preparation period for this golden blowout period.

3. The construction of the old-age service system will remain the focus of future development. According to the relevant data of the fourth national sampling survey on the living conditions of the elderly in urban and rural areas, there were 40.63 million disabled and semi-disabled elderly people in China in 20 15 years, accounting for 18.3% of the elderly population. The elderly population (80 years old and above) accounts for 13.9%, reaching 3 1 10,000. At present, their demand for old-age services has been highlighted, and higher requirements have been put forward for a series of old-age services such as old-age facilities, medical care and nursing. It is estimated that by 2026, with the young people born in the forties and fifties of the last century collectively moving towards the old age, the old-age care industry in China will face unprecedented nursing pressure. However, judging from the development status of China's old-age care system, it is still quite weak, and the old-age care institutions maintain the traditional pattern of ensuring basic living, giving priority to health of the elderly and ensuring the poor.

By the end of 20 15, among the 358 1000 beds in China's old-age care institutions, 2147,000 elderly people were admitted at the end of the year, and only 637,000 disabled and semi-disabled elderly people were admitted, accounting for only 29.7% of the total number, indicating that nursing beds are still insufficient. At the same time, in terms of talent team construction, there are only 300,000 nursing staff in China.

According to Huilao Platform, according to the requirements of the document "Several Opinions of General Office of the State Council on Fully Opening the Aged Care Service Market and Improving the Aged Care Service Quality" (Guo Ban Fa [2016] No.91), China will also implement active aged care resources in 20 17 years. Accelerate the construction of an old-age care service system with the contents of old-age care personnel, old-age care education and training, old-age care technical standards, old-age care facilities, old-age care policies, old-age care management system and operation mechanism to meet the nursing needs of the elderly.