1. 11 golden week work summary
"11" golden week has ended successfully, in ** the municipal party committee, the correct leadership of the municipal government, in the city's various departments of the *** with the efforts of the city ** the "11" golden week. "Holiday Tourism Golden Week work was a complete success, to achieve the" health, safety, order, quality "four unified goal, ** City" 11 "Golden Week work summary. October 1 to 7, the city **** The city received 2,236,500 tourists, an increase of 65.76; of which, 524,700 overnight tourists, an increase of 6.58; 1,711,800 one-day tourists, an increase of 99.76. The total tourism revenue of 1,226,000,000 yuan, an increase of 18.35. During the Golden Week, there were no major tourism complaints, and the tourism market is in good order.First, the main features
1. "****" continues to be hot, become ** city tourism hotspot
"20XX China ** World Horticultural Expo" since its opening, has received nearly 12 million domestic and foreign Visitors, after nearly five months of success, "World Horticultural Expo" brand quickly formed, the Expo Park in the spring after the delicate, summer charm, into the fall of the intensity of the various landscapes into the ornamental season, the majority of tourists to Shen preferred tourist destination. In the Expo Park, 500,000 square meters, 150 kinds of chrysanthemums and 5 million chrysanthemums blossom and welcome the arrival of tourists from all directions. 10,000 chrysanthemums compete with each other like a sea of flowers, laughing and singing in the painting, and people swim in the Expo Park with a rich autumn rhythm and are relaxed and happy, and forget to come back to the park. Due to the National Day, Mid-Autumn Festival double festival celebrations, Expo Mid-Autumn Moon Festival was designed as a new tourist attraction, many visitors choose to drink wine and enjoy chrysanthemums in the Expo Park, very pleasant. "May Day" Golden Week tulip flower fragrance, "11" Golden Week 'chrysanthemum flavor is strong, "World Expo" continues to be a hot, in the fragrant Expo Park, whether it is the Jiangnan style pavilions, reflecting the northern style of yurts, or full of rich Guandong culture of the Northeast duo show, show the history of the Qing Dynasty Shengjing horse battle, etc., have attracted many tourists sightseeing tours, domestic and foreign travelers have flocked to the Expo Park, flowers such as the tide of the sea of people, the Expo Park has become this year ** "eleven" holidays Tourism Golden Week "hot" scenic spots. According to statistics, from October 1 to 7, the Expo Park received a total of 1.33 million visitors, ranked first in the national scenic spots. Among them, the Expo Park tourism peak, October 2 received more than 260,000 visitors.
2. The city's tourism activities are colorful, good show
The city's scenic spots, districts and counties (cities), are the Golden Week as an opportunity to organize a variety of tourism activities. Heping District, organized by the 20XX peace "eleven" Imperial Temple. Shenhe District held a central temple "auspicious temple fair", tourist commodities street activities, exhibition and sales, in the street tourism and leisure shopping street "every day to pay guests day" activities. Liaoning Provincial Museum held a "welcome to the Golden Autumn, Liao Bo seven high-quality goods exhibition". Zhang's Handsome House Museum held "General Zhang Xueliang 100 years of performance exhibition". **** launched the "longevity celebration" activities. Wulihe Park carried out the "20XX first Italian and Korean light sculpture art exhibition". Dongling Park held a performance of Emperor Kang Xi's ancestor worship, Manchu rice-planting song performance. **Science Palace held a French dome movie "Dance in the Air" observation activities. In addition, the World Expo Park also held the "first" Australian water stunts, "Russian National Circus" show, "Liu Laogan Stage green duo" show, "Sheng Shi Qi Long" fire dragon steel flower show, enamel boutique glaze exhibition, taekwondo show, Richard Clayderman piano recital, "about the Expo Park, *** enjoy the Mid-Autumn Festival Moon" TV evening and other activities.
3. "Rural tourism" closely follow the theme, distinctive
This year, **** City, closely follow the "China Rural Tour" theme of the activities, and actively develop rural tourism products, launched a colorful "Rural Tour" project, so that tourists into the nature, enjoy nature. Puhe New City held a "Hui Shan orchard picking festival" activities, tourists can pick apple pear, pear, pear, pear, small white pear, grapes and other fruits, enjoy the scenery of Hui Shan, experience the farmhouse, fishing and other activities, the night can also be in the farmhouse on the kang beautiful sleep, and feel the silence, no disturbances in the night life. You can look at the moon, enjoy the starlight, listen to the frogs in the water, recite the best lines of the peach garden, taste the farm wine, and taste the rare food. Faku County in the Wulong Mountain Scenic Area launched Wulong Mountain ecological tour, allowing tourists to enter the primary secondary forests, experience the forest oxygen bar, viewing the treasured wildlife, into the garden picking fruits, tasting farm meals. *** District in the Mare Mountain ecotourism area launched the "Mare Mountain Picking Festival", visitors can hand-pick a variety of vegetables and fruits, climbing Shennan Peak - Mare Mountain, fishing for wild fish, ** National Forest Park organized the "Eleventh Golden Week, the forest mobilized! ** National Forest Park held the "Eleventh Golden Week, the forest mobilization" activities, free for tourists to make forest souvenirs, held a lawn soccer tournament, bamboo dance, forever bonding and other large-scale entertainment and interactive games, so that tourists can fully feel the breath of the forest and the beauty of nature. Geban Mountain Tourism Development Zone also held a "golden autumn fishing tour" and "golden autumn fruit garden tour" activities. Other districts and counties (cities) are also combined with their own resource characteristics, vigorously carry out rural tourism activities.
4. "One-day tour" doubly favored, "self-drive tour" has become a new tourism fashion
"11" Golden Week, the city's tourism business units have launched the "World Horticulture Park", "World Horticulture Park", "World Horticulture Park", "World Horticulture Park", "World Horticulture Park" and "World Horticulture Park". Have launched the "World Horticultural Expo boutique tour", "reward shopping joy tour", "rural farm tour", "fall picking tour ", "one palace, two mausoleums world cultural heritage tours", "industrial tours", "peculiar landscape tours", "leisure Vacation Tour", "Culture and Art Tour", "Science Tour" and other "one-day tour" tourism products, providing the general public with a set of sumptuous tourism feast! The city's "one-day tour" tourism products provide the general public with a set of sumptuous tourism feast. The city "one-day tour" lines are: Expo Park, ** Ocean World, Glacier Animal Park, Qipan Mountain, strange slopes, ** National Forest Park, Mare Mountain, Bird Island, ** Water Cave and other routes; provincial one-day tour routes are: Fushun Royal Polar Ocean World, Benxi Water Cave, Thousand Hills, Dandong Wulongshan, Tianqiaogou and other routes. Tourists have to ride in the Wulihe Stadium and City Hall Square, "one-day tour" vehicles to the province, the city's one-day tour scenic spot sightseeing tours. In addition, ** neighboring cities such as Benxi, Tieling, Liaoyang, Fushun and other places of travelers also come to Shen to participate in the "one-day tour" travel and tourism.
The vast number of tourists in addition to traveling by "day trip" vehicles, many car people are driving their own tours. According to statistics, Geban Mountain, Huishan Orchard, Baiqingzhai farmhouse, Dongling Park and other scenic spots "self-driving tour" has accounted for more than one-tenth of the total number of travelers, and "self-driving tour" is increasing, "self-driving tour "Flexible time, not subject to itinerary ****, very popular with tourists, become a new tourist fashion.
Second, the experience and practice
1. Strengthen the leadership, to ensure safety
This year, "11" is the implementation of the long vacation system of the 18th tourist golden week. In order to allow the general public and tourists to spend a "happy, harmonious, safe" "11" holiday. Before the festival (September 23), the municipal government held a special **** office meeting, a special study on the deployment of "eleven" Golden Week work, the city's relevant departments are required to strengthen the leadership, put the responsibility in place, and do a good job in key areas, industries, positions of hidden security risks investigation work. At the same time, drawing on the successful experience of the "May Day" Golden Week, for the "World Expo Park" new park peak, and effectively do a good job of traffic organization, vehicle management, park services and other work, improve a variety of contingency plans, to ensure that the work of the World Park will be carried out smoothly. September 28th Song Qi, deputy **** led tourism, public security, transportation, urban construction, health, safety supervision and other members of the Holiday Office of the city's tourism market safety inspection, the City Holiday Office also held a number of meetings on holiday tourism related work to deploy to ensure that the preparations are in place. Municipal Tourism Bureau before the holiday seriously formulated the "on the 'Eleventh Golden Week' tourism safety inspection notice", requiring all districts and counties (cities), development zones and tourism business units to strengthen tourism safety production work, the organization of the districts and counties (cities) Tourism Bureau of tourism business units to carry out a careful, comprehensive and thorough field inspections, timely detection of problems, and Take effective measures to eliminate potential safety hazards, Municipal Tourism Bureau leadership led by the organization of the whole bureau organs and cadres divided into eight inspection teams on the ** City Tourism Market Order inspection, *** inspection of tourism units more than 130, more than 170 cases of tourism advertisements, 43 tourism teams, tour guides 48 people. Through the above work, for the ** City Golden Week tourism market to achieve safe, healthy and orderly development to create the necessary conditions.
2. Attaches great importance to, closely cooperate
In order to do a good job of the "11" Golden Week, to ensure that the "World Park" to recruit 12 million tourists target, the relevant units attach great importance to, closely cooperate with, and do a lot of thorough and Detailed work. During the Golden Week, the Municipal Tourism Bureau every day to send inspection teams to check the ** city tourism market. Public security and transportation departments in the Expo Park around the implementation of traffic control, to ensure the smooth passage of vehicles on the Shenqi Road, and the addition of two temporary parking lots, to avoid a shortage of parking spaces in the Expo Park. Railroad department by opening more temporary trains, set up a special waiting area, greatly facilitating the travel of tourists. Public security departments in the Expo Park and the city's major scenic spots to increase police force, security. The news media actively used radio, television, newspapers and magazines and the Internet to inform the market situation of the "11th" Golden Week, provide practical information for tourists to travel in a timely and effective manner, and comprehensively publicize and report on the "20XX World Horticultural Expo in ** China" through multi-channels and multi-methods. Through multi-channel, multi-means comprehensive publicity and coverage of the "20XX China ** World Horticultural Expo", attracted the majority of foreign countries, provinces and cities, ** other six cities in the economic zone and ** neighboring districts and counties tourists come to visit, tour. And closely around the "20XX Chinese rural tourism" tourism theme, widely publicized "Nongjiale", "picking festival" and other activities, attracted a large number of urban tourists.
3. carefully organized, well-arranged
In order to do a good job of the "11" Golden Week, to ensure that the "11" Golden Week work can be carried out in a safe and orderly manner, the City Holiday Office in accordance with the national and provincial Holiday Office documents, and combined with the actual situation in ** City. And combined with the actual situation of ** city drafted "on the conscientiously do a good job ** city 20XX "11" golden week tourism work notice", and issued in mid-September, the city's various departments and units to conscientiously implement the spirit of the document, do a good job during the golden week of the work arrangements, make work plans, carry out self-inspection before the Golden Week Self-inspection work, so that the work is put in place, the responsibility is realized. The units to strengthen the organizational leadership, sound organizational structure, strengthen the tourism safety operation management, rectify the market order, improve the quality of service.
2. 11 golden week work summary
In the county party committee, the county government under the strong leadership of the county holiday tourism coordination leadership group attaches great importance to the "11" golden week tourism development and management. Members of the unit of sincere cooperation, close coordination, careful deployment, strengthened scientific scheduling, pay close attention to the service guarantee, smooth and smooth through the 21st Golden Week, the indicators hit a record high during the same period, October 1 -7, the county **** reception of tourists 153,000 people, an increase of 198%, to achieve a comprehensive income of 61.2 million yuan of tourism, an increase of 205%. The county did not occur a tourism safety accidents and tourism complaints, to achieve the "safety, order, quality, efficiency" four unified goals.First, the main features
This year's "11" Golden Week results, outstanding features, mainly reflected in the following five aspects.
(a) the source market to further expand
With the increasing visibility of the county's foreign, tourism products are increasingly mature and tourism promotional activities in-depth, the source structure of a change in the past Su Zhe Shanghai alone support the situation, the middle and long-distance tourists increased significantly, Beijing, Guangzhou, Hubei and other places unprecedented growth of tourists, foreign tourists have begun to come to the county sightseeing tours. During the Golden Week, our county **** received more than 200 foreign tourists, compared to the same period last year, to achieve a zero breakthrough.
(B) casual driving tour into the main theme
With the Jixi County tourism traffic road increasingly perfect and people's living standards continue to improve, driving tour began to sing the main role, become the main theme of Jixi tourism, accounting for 80% of the total number of visits. In many scenic spots in Jixi, especially Longchuan, the Grand Canyon of the Barrier Mountain and the Little Jiuhua Scenic Area, the Golden Week ushered in a lot of family trips in the form of a huge fleet of self-driving tours. County hotels, parking lots, Nongjiale courtyard and even country roads are parked a lot of self-driving cars. In order to ensure the safety of self-driving tour, the county of road safety hazards have been eliminated, improve the road signs and guide signs.
(C) "Nongjiale" tourism is very popular
This year, the county has organized the "rapeseed viewing festival", "An Miao Festival" and "Hickory Picking Festival". "Pecan Picking Festival", a series of festivals, deep excavation of rural tourism products with local characteristics. Around the "harmonious urban and rural tourism" theme year activities, the County Tourism Bureau developed a "Nongjiale" tourism operators 43 households. During the Golden Week, "Nongjiale" reception quickly warmed up, eat farm food, live in a farm house, buy farm specialties, the scene is hot. County "Nongjiale" **** reception 29,000 people, "Nongjiale" hotel occupancy rate of up to 85%.
(D) experience adventure tour by tourists Qing Lei
During the Golden Week, Hui-Hang Ancient Road, Qingliang Peak exceptionally lively, visitors reached 28,000 people. Bicycle, motorcycle adventure tour team to become the Hui-Hang Ancient Road, Qingliang Peak, the barrier mountain Grand Canyon and the small Jiuhua a bright landscape.
(E) tourism driven role highlighted
High popularity, business is a major feature of the Golden Week. During the Golden Week, the county's hotels and restaurants rental rate reached 98%. The county's hotels and restaurants catering business is booming. Nutritious and delicious and authentic Jixi Hui dishes, listed shortly after the miniature Huizhou wood carvings and other tourist commodities by the majority of tourists love and favor; buses, cabs, tour buses and other tourist transportation during the Golden Week income; major souvenir stores sales increased substantially; major shopping malls carried out a variety of forms of "eleven "promotional activities, turnover than usual have a substantial 'growth.
Second, the main practice
This year's "11" Golden Week, our county tourism healthy and orderly, to achieve the expected goal of the two prosperous people and money. The key is to pay close attention to the following aspects of work.
1, strengthen leadership, improve the mechanism. Set up a Jixi County Holiday Tourism Coordination Leadership Group; developed a "11" Golden Week tourism program, plans; held a series of "11" Golden Week tourism work conference. On the basis of summarizing the experience of the previous golden week tourism work, improve the command and liaison mechanism, emergency response mechanism, market comprehensive management mechanism, the establishment of a 24-hour duty system, accountability system. Requirements related to the unit's main leadership and related personnel must maintain smooth communication links to ensure that a variety of problems during the Golden Week can be resolved in a timely and effective manner.
2, highlighting the focus, pay close attention to tourism safety. The entire golden week fully embodies the core of tourism safety, before the festival in accordance with the county party committee, the county government's unified deployment, the eve of the golden week, the county holiday leading group members of the various travel-related enterprises to carry out a comprehensive, net-type safety inspection. The existence of hidden security problems ordered rectification. Holiday Office member units, travel-related enterprises to develop a thorough and detailed golden week tourism work program and emergency response plan. Due to strong organization, measures in place to ensure that the "11" Golden Week tourism safety work normal and orderly operation.
3, up and down linkage, synergy. Holiday Office in the county under the leadership of the Holiday Coordination Leadership Group, the effective performance of their duties in the service of tourists, coordinating left and right, contact up and down, communicate with internal and external and organize and promote the Golden Week tourism in all aspects of the role of the actual scheduling. During the golden week, tourism, public security, transportation, industry and commerce, travel-related townships in a joint law enforcement approach, in the Longchuan scenic area, the barrier mountain Grand Canyon set up a comprehensive duty post. Public security departments in the maintenance of tourism order to do their best; transport management departments in the water village set up posts to guard the pass, blocking, discouraging black car more than 10 times, checking and dealing with has entered the scenic area of the black car 1; industry and commerce departments in the Longchuan scenic area on October 4 to carry out the water street stalls remediation activities. County Tourism Bureau and in the Longchuan scenic area held a "civilization and tourism counterparts," the tourists signed a large event, so that civilized tourism, honesty and integrity of tourism has become the majority of tourists and tourism practitioners a wide range of **** knowledge and conscious behavior.
4, strengthen the service, effectively strengthen the publicity, statistics. Requirements of the travel-related enterprises during the Golden Week to service-centered, from the height of the maintenance of Jixi tourism image, for the Golden Week to our county tourists to provide patient, thoughtful, honest and civilized service; County Tourism Bureau in the hotels and restaurants set up a service advisory post, the implementation of the day and night duty system for tourists to provide food, accommodation and excursions and other services. At the same time, the publicity throughout the whole process of the Golden Week, on the form of a series of reports, daily to the provincial and municipal tourism network, the county party committee, the county government to report dynamic information. Provincial tourism network published 16 Jixi tourism information within 7 days. County radio and television stations closely cooperate with the golden week tourism, tracking reports on the comprehensive benefits of the golden week tourism and the results of the work. The County Tourism Bureau clearly specializes in daily tourism statistics, timely and accurate to the provincial and municipal tourism authorities to report statistics, comprehensive analysis of the daily tourism dynamics, an all-round understanding of the development of the Golden Week tourism situation, to accelerate the county tourism development of the people to provide a basis for decision-making.
3. 11 golden week work summary
This year is the city's creation of "China's excellent tourist city" important year, the "10 - 1" golden week, in the municipal party committee, the municipal government of the city's leadership and the city tourism industry development leading group. Leadership and municipal tourism industry development leading group under the unified guidance, in accordance with the "carefully deployed, well-organized, stand firm, go all out, pay close attention to the implementation of" the overall requirements of the municipal tourism industry development leading group of members of the units and the tourism industry cadres, workers, close cooperation, *** with efforts, hard work, to achieve a "Health, safety, order, quality" four unified goals, promoting the development of the holiday tourism economy. The city received a total of 320,100 domestic and foreign tourists, an increase of 13.27%; the city's tourism revenue of 41,167,700 yuan RMB, an increase of 10.42%; now the main situation is summarized in the report as follows:First, carefully organized, carefully deployed
The municipal party committee and the municipal government attaches great importance to the "ten - a "Golden Week tourism work, to do the early arrangements, early deployment. The city was held on September 16th Luzhou City, "ten - a" Golden Week holiday tourism work conference. My bureau chief **** on the "ten - one" golden week made specific arrangements and deployment, the municipal government in charge of the vice mayor **** at the meeting made an important speech, asked the counties and districts, the travel department should be combined with the creation of China's excellent tourism city this year Luzhou actual, raise awareness, strengthen the leadership, each in its own way, k kdr, close cooperation, well thought out Layout, seriously do a good job of the work of the Golden Week, to create a joyful, peaceful, safe, warm tourism environment, to ensure the realization of "health, safety, order, quality" four unified goals.
Second, the leadership attention, pay close attention to the implementation
September 22, Vice Mayor *** rate of public security, safety supervision, transportation, health, urban construction, tourism and other departments on the other side of the mountain, Zhangba, Yangqiao, Tianxian hole and other key scenic areas of the comprehensive management of the tourism market inspection, requiring the various departments, scenic areas in accordance with their respective functions, to increase the supervision and control efforts to prevent the death penalty, and found that the problem is rectified in time to eliminate all kinds of safety hazards nipped in the bud, and the quality and safety of the work of the Golden Week. All kinds of security risks nipped in the bud. During the festival, the main leaders of the departments, counties and districts personally on the front line, focusing on checking the safety of the tourism business units and the quality of service, to ensure that the work of the Golden Week has been put into practice.
Combined with the city's creation of China's excellent tourist city this year, the city's news media increased publicity and reporting efforts, focusing on the city's main tourist areas (points) and out of the tourist information, such as reporting, and actively guide tourists to travel and consumption. By convening meetings, issuing relevant documents, distributing promotional materials and organizing travel agency promotions and other forms of strong create a golden week tourism atmosphere.
For the "10-1" Golden Week may appear during the problem, the travel unit is required to actively prevent, strengthen management, do a good job in advance of the various contingency plans, prevention is better than cure. To further improve the understanding, eliminate boredom and laxity, and invigorate the spirit, carry forward the work style of not afraid of fatigue and continuous combat, adhere to their positions, adhere to the duty and leadership system. City tourism complaints hotline "96927" to keep 24 hours a day, timely acceptance of tourism complaints, consulting, and try to solve problems for tourists. During the Golden Week, the city has no major tourism safety accidents and major tourism complaints occurred, the tourism market order is normal.
Third, this year the city's "10-1" Golden Week presents the main features
(a) Combined with the **** China Red Tourism Year, Luzhou "red tourism card"
This year, the National Tourism Administration focused on the launch of the red tourism, the city's Gulin Red Army, the red tourism, the city's Gulin Red Army. Red tourism, our city Gulin Red Army four across the Chishui Memorial Site has been the National Development and Reform Commission, the National Tourism Administration planning for the national 30 red tourism boutique line and 100 red tourism classic scenic spots. Sichuan Province red tourism "36836" development pattern (i.e., three plates, six regions, eight red tourism boutique lines and 36 red tourism classic scenic spots) Gulin Sidu Chishui into the development plan. I Bureau according to Luzhou City, red tourism characteristics, respectively, in Sichuan Red Tourism Beijing publicity month, Guangxi Guilin domestic tourism trade fairs focusing on the launch of the Gulin Red Army Sidu Chishui Memorial Site, to carry out a series of commemorative activities to commemorate the Red Army Sidu Chishui Victory ** anniversary of the commemorative activities. As a result of increasing the red tourism ` propaganda efforts, this year, "10-1" Golden Week period, the Gulin Red Army Red Water Memorial Site *** counted 8,800 visitors, ticket revenue of 88,000 yuan. Tourists mainly from Chengdu, Mianyang, Zigong, Longchang, Yibin, Chishui, Xishui, Chongqing, Beijing, Nanjing and other places.
(2) hotel room occupancy rate increased significantly to the wedding banquet hotel catering industry hot
"10-1" Golden Week period, the city's hotel room occupancy rate than the same period last year, there is a large increase. The average occupancy rate of each hotel room is about 65%.
(C) travel agency tours, ground receiving group is a steady upward momentum
"Ten - one" during the Golden Week group tours team destinations are mainly to long-distance travel, tourist destinations are mainly: Jiuzhaigou, Huanglong, Four Girls Mountains, and so on. This year, during the Golden Week, foreign visitors to Lu increased, some scenic spots received more than half of the foreign tourists.
(D) the city's suburban tourist areas (points) received a significant increase in the number of people
"10-1" during the Golden Week, the city's suburban tourist areas (points) to receive tourists on ten thousand times the scenic area of the Fangshan Mountain Scenic Area, Zhangba Scenic Area, Yangqiao Scenic Area, the Yulong Lake Scenic Area, the Stone Cave Flower Park Scenic Area, and so on, the mode of travel is still The way of traveling is still a day trip as the main leisure tourism. Due to the 2005 tourism promotion efforts to increase, the city a number of unique town tours, red tourism and other boutique tourism lines loved by tourists.
(E) increased awareness of travel, travel mode continues to show diversification
During the holiday season, tourists travel awareness. Family as a unit, flexible and convenient way to travel by car is still a hot spot and highlights. This "10-1" Golden Week, from the city's main scenic reception, the number of self-driving tourists than in previous years increased significantly, and most of the foreign tourists. According to statistics, foreign tourists mainly from Chengdu, Chongqing, Neijiang, Yibin, Guizhou and other places.