The concept of sub-health mainly appears in China media, especially in the marketing of health products. The English word "sub-health" also appears in media reports in China. Some scholars believe that "the statement of' sub-health' only exists in the social environment of China people, and it is also the so-called' China characteristics'."
According to Si Manan, this concept was "created by a college graduate himself in the1980s. Now he doesn't know that sub-health has become the theoretical basis of many health care products manufacturers today." [4] Some people think that "a simple and accurate way to judge whether health products are advertised is to see whether the word' sub-health' is used" [5].
20 12, 12 In June, Tencent News, an online media in China, took "sub-health: fooling China people for 16 years" as the topic. After investigating the etymology and application of "sub-health", it clearly expressed its negative attitude towards this concept, saying that China people were "fooled by this concept for 16 years".