1 sales share, this is very important, only the sales of more, and generally reflect the good product is a market-tested products.
2. Product performance, as end-users (hospitals) want to use the most advanced equipment, but here to pay attention to some of the technology in the actual work of whether the utilization rate is very large, whether it really provides us with the convenience of work. Because we have to pay a high cost of use for the new technology ah! And whether the new technology is mature. Especially in the medical industry is not like other industries. There is no room for error in our industry. It's a matter of life and death. All the parameters are required to reflect the actual situation of the patient as much as possible, so that the doctor can accurately give the patient treatment to provide protection.
3. Price: we pursue good products at the same time to buy the right price, which is a good product. As manufacturers affect the price of the main (1) R & D costs (2) production costs (3) promotion costs (4) sales costs (5) after-sales service costs. All manufacturers of basic costs are the above aspects. A mature enterprise in the above aspects of the cost will be reasonable control to ensure healthy operation. For example, the first two cost links to control the good directly affect the last two cost reduction. The end user gets the real benefit. But here I have to say is that small businesses in order to compete for the market to reduce the price of the only way to reduce the cost of production of products (directly manifested in the quality of reduced) after-sales service to reduce. Strictly speaking, after-sales service can not simply talk about the equipment is bad repair called after-sales service, contains a lot of, such as regular maintenance of equipment, maintenance, the use of correct guidance and so on. I'm not going to start talking about it today.
4. After-sales service: after-sales service in fact contains a lot is also a very important link, both for the business or end-users, the business can be a good after-sales evaluation to get more orders and customers. End-users get a good after-sales service is really to buy a really good cost-effective products.
5. Corporate strength: this is not to say that large enterprises must grasp, large enterprises also have bankruptcy. This point needs to be evaluated comprehensively, I do not expand on it. Only good corporate strength, good business philosophy, good sales force and sales methods to honor the above commitments. Personal opinion! Just for reference!