It's time to review the week's major e-commerce events with Bang Xiaobai! This past week, these things happened in the retail e-commerce space.
Platform-level dynamics
1,
Jingdong dismantled the Jingxi business group
A few days ago, Jingdong is in the middle of a new round of internal organizational restructuring. Jingdong Retail Group under the Jingxi business group, will be dismantled this month, the original business line is expected to be integrated into other business similar business group before the end of June. Among them, Jingxi APP, Jingxi Tong (the former Jingdong New Channel), Jingxi Pinyin will be merged into Jingdong Retail, in which the 2B business, Jingxi Tong, may be merged into the Jingdong Tongchengbuying business unit to provide the corresponding capabilities for the home delivery business. Before the merger, the Jingxi business group will carry out a series of personnel and business optimization. Currently has completed the business adjustment for Jingxi Pinyin, only to retain part of the business in Beijing and Zhengzhou.
2, Tencent set up "extended reality" XR new department
According to reports, three sources familiar with the matter revealed that Tencent Holdings on Monday announced the official establishment of "extended reality" (XR) department, which will be under the name of "XR". (XR) division, betting its next track on the concept of a virtual metaverse. Tencent declined to comment. The department was established earlier this year, but has been kept under wraps, the three sources said. The division is said to be tasked with building an XR business for Tencent that includes both software and hardware, adding that it will be led by Tencent Games global CTO Li Shen and will be part of that Tencent Interactive Entertainment business group.
3, B station on-line paid video function
A few days ago, a netizen found that B station on-line paid video function, users need to use the cell phone APP purchase to watch. It is understood that a UP master of the series of video **** 10 episodes priced at 30 yuan, the playback volume shows that the current paid video has been played more than 10,000 times. In response to the paid video, some netizens said they can accept, but some people complained that the selling price is too high.
4, small red book disposal of 4 MCN and some authors, to combat the sale of accounts and brush amount of cheating
A few days ago, the small red book station released "on the sale of accounts and brush amount of cheating behavior of the MCN organization public notice". The announcement said, the United States interesting culture, Hangzhou neighboring network, poly micro media, Xiong Xiaoying and other four MCN agencies and some of their authors have the above cheating behavior, serious harm to the small red book user experience, the interests of the brand as well as the community ecology. At the same time, the announcement said, "the sale of accounts, brush volume cheating behavior, belong to the category of false marketing content, the platform content ecosystem and the platform reputation caused great harm, serious damage to the legitimate rights and interests of users, the small red book will continue to crack down on it."
5, 2022 Jingdong 618 cumulative amount of orders over 379.3 billion
Jingdong official data show that as of 23:59 on the evening of June 18, 2022 Jingdong 618 cumulative amount of orders over 379.3 billion. It is reported that 94% of the counties, 84% of the townships to achieve the same day or next day delivery, Jingdong hour purchase, Jingdong home for more than 1,700 counties, cities and regions across the country to provide "all categories of hourly" service, through the Jingdong hourly purchase of the number of users to place an order year-on-year growth of more than 400%, the Jingdong cloud user access peak per second year-on-year growth of 154.5 percent.
6, Jingdong retail CEO Xin Lijun: Jingdong consider entering the takeaway business
Jingdong retail CEO Xin Lijun said that Jingdong is studying the possibility of entering the takeaway field. The move would put Jingdong in direct competition with Alibaba and Meituan, the two biggest rivals in the takeout space.
Xin Lijun said the company has "considered and studied" launching an on-demand takeout service. "As to when we start doing this, it will depend on our capabilities and when we can build a team of talented people." He said. Xin Lijun did not elaborate on the takeout plans in the interview, but he said that Jingdong's logistics subsidiary Dada Express has "strong capabilities" in same-city delivery.
New industry news
1. Meta, Microsoft, and Nvidia are among the tech giants that have formed a meta-universe standards organization, with Apple absent
According to reports, on Tuesday, local time, Microsoft, Meta, Epic Games, and 33 other companies and organizations formed a metaverse standards organization, the Metaverse Standards Forum, but Apple was absent. The Metaverse Standards Forum is reportedly a new coalition focused on supporting the development of the metaverse and is free to join. As part of its charge, the organization will establish consistent terminology for metaverse concepts. NVIDIA executive Neil Trevitt chairs the forum.
2, Yu Minhong: with goods anchor need cultural training in the future to open the New Oriental e-commerce school
Yu Minhong, founder of the New Oriental, mentioned in a live broadcast on the 20th, the future may open e-commerce school. Now do e-commerce live netizens, anchors, in fact, need a kind of cultural training, and this cultural training by the New Oriental to do better. We intend to open the e-commerce school, not to make money, but to make the overall level of Chinese anchors get a level of improvement. If it is established, I will personally go to the class, but also let Dong Yuhui and other famous anchors to go to the class.
3, box horse regional business layoffs adjustments Purchasing line cuts collected headquarters
According to the media from a number of people close to the box horse was informed that the box horse from May this year to open a new round of layoffs, mainly in the procurement of the local region, the operations department, the buffer period of one month, to the end of June. This time, the box horse is not in accordance with the overall proportion of layoffs, but the optimization and adjustment of specific business departments and positions. The cut business in the above regions will be centralized to the group headquarters for unified planning and management.
4, Jingdong MALL Wuhan first store settled in Wuchang
A few days ago, Jingdong and Wuhan Metro Group reached a strategic cooperation, Jingdong MALL settled in Wuhan Metro Qin Yuan Road project, is expected to open next year. The two sides will carry out a full range of cooperation in the field of modern retail, industrial development, intelligent procurement, rail logistics, intelligent business, etc., Wuchang Riverside will add a new BOE super experience store.
5, "a life hall" closed all the offline stores
short video head of the self media "a" offline chain brand "a The first offline store of the short video head self media "a life hall" all stores have been closed, the future will return to the line. 2018 September, "a" the first offline store "a life hall" in Shanghai landing, its peak a **** opened 18 stores. And just over three years later, "a" went through a cruel test.
6, Nachel's tea self-developed "automatic milk tea machine" put into use
Previously appeared many times in Nachel's financial report, "automatic milk tea machine" has been formally put into use in stores. According to its introduction, the fastest automatic milk tea machine can be less than 10 seconds to complete a cup of tea, capacity increase of about 40%. It is reported that the "automatic milk tea machine" by the Nexus digital team completely self-research, has been in more than a hundred stores to test the use of the third quarter of 2022 is expected to be put into use in Nexus all stores. In addition, "automatic milk cover machine", "automatic tea soup homogenizer" and other series of equipment have also entered the scale test link.
7, UNIQLO plans to open 20 new stores in June
UNIQLO plans to open 20 new stores in June across the country, covering Yunnan, Sichuan, Anhui, Zhejiang and other provinces. Among them, UNIQLO will debut new stores in Zhejiang Shengzhou, Yueqing, Yongkang, Anhui Huainan, Hubei Jingmen and other cities. In addition, Uniqlo Shanghai Baoshan Sunrise store and Shanghai Zhonggeng Manga City store are scheduled to open on June 24th.
New Consumer Watch
1, Guo Ming-Chi: Pico VR headset shipments are expected to grow at least 40-50% year-on-year in 2022
Tianfeng International analyst Ming-Chi Kuo said that, benefiting from the huge Chinese
Tianfeng International analyst Ming-Chi Kuo said that Pico VR headset shipments are expected to grow at least 40-50% year-over-year to 1.5-1.5 million units in 2022, benefiting from the large potential demand in China, which is growing rapidly.
2. Shoe and apparel brand "Reload" received $30 million in Pre-A round financing from BlueChip Ventures
Shoe and apparel brand "Reload" has recently completed a $30 million Pre-A round of financing led by BlueChip Ventures. "Reload" is a footwear brand invested by "Make a Friend". According to the company's head Yan Le, the company is currently in the process of A round of financing.
3, Tianfeng International Ming-Chi Kuo: Meta postponed all new headset / AR / MR hardware projects after 2024
Tianfeng International analyst Ming-Chi Kuo said on social media platforms, Meta postponed all new headset / AR / MR hardware projects after 2024, the 2022 shipment volume will be forecast down 40%.
4. Freshly marinated beef hot pot brand "Niu Shuangshang" won nearly ten million yuan of angel round financing
Freshly marinated beef hot pot brand "Niu Shuangshang" has completed nearly ten million yuan of angel round financing. The company's investment is made by Plum Venture Capital and Wisdom Link Capital. The company features "hot brine + beef hot pot" and focuses on polishing the model of 100~200 square meters community hot pot restaurant. After this round of financing, Niu Shuangshang will continue to improve the digitalization of the upstream supply chain, while steadily expanding stores.
5. Meiko's Hong Kong listing application reportedly approved
According to media citing people familiar with the matter, Meiko, a US-listed consumer goods retailer, has received approval from the Hong Kong Stock Exchange (HKEx) for its application for a dual primary listing in Hong Kong. The people familiar with the matter also said the listing committee of the Hong Kong Stock Exchange held a hearing on Thursday and agreed to the listing application of Famous Goods. The company is considering an equity offering to raise up to $100 million, one of the people familiar with the matter said. Plans for the offering are still under discussion, and details such as the amount and timing of the financing could still change.
6. Pet brand unka VETRESKA has raised tens of millions of dollars in three rounds of financing
A few days ago, pet lifestyle brand unka VETRESKA announced that it has completed tens of millions of dollars in three rounds of financing since the beginning of 2021 to date. The brand was founded in 2017, with cat-owning women as the main target audience. 2020, unka began to lay out the global market. 2021, unka's overseas distribution business achieved exponential growth, with hundreds of thousands of dollars of sales in a single day on Amazon Prime Day. By the end of 2021, Mica covered over 80 cities offline and opened 4 offline cat spaces in Shanghai, Hangzhou and Chengdu***. Next, Unka will continue to open branded offline experience stores in major cities in China.
7, bottom makeup brand FUNNY ELVES won the A round of financing
Bottom makeup products FUNNY ELVES FUNNY ELVES recently completed tens of millions of yuan in A round of financing. The brand focuses on developing low-burden, long-lasting foundation products, and has launched two product lines: setting powder and foundation. Currently, the brand's online sales channels are focused on the Tmall flagship store, jittering, and distribution channels, and content operation in Xiaohongshu, and offline has been stationed in more than 1,000 offline points of sale. 2021 overall is in a state of profitability, with online sales exceeding 200 million yuan, and year-on-year revenue growth of up to 1,300%.
8, subscribe to a cow to complete the listing counseling
A few days ago, the Zhejiang Bureau of the Securities and Futures Bureau of the CITIC Securities, "on subscribe to a cow holding group Co., Ltd. public offering and listing counseling report," shows that subscribe to a cow and CITIC Securities signed a counseling agreement on September 30, 2021, and carry out counseling work. CITIC Securities believes that adopt a cow has reached the counseling objectives, with the basic conditions to enter the securities market.
Adopt a cow was established in 2014, the implementation of large-scale dairy farming, dairy production and processing and online and offline sales of integrated business model. In April this year, it also established a brand new beef cattle division.
9, hi tea investment in minority coffee
Eye of the sky App shows that a few days ago, the minority coffee associated company Hefei our light food limited company has undergone industrial and commercial changes, the new chiseled air beverage (Zhuhai) limited liability company (hi tea associated company) as a shareholder, holding about 12%. Minority was founded in 2017, focusing on the selection, roasting, quality control, training, and consulting of boutique coffee raw beans.
10, community fast food chain "five flavors of small noodles" won millions of dollars in angel round financing
Community fast food chain "five flavors of small noodles" won millions of dollars in angel round financing, the investor The company is invested by Yicheng Industry, Asia Eat Noodle Company, and Xinlian Holdings, with Mamba Capital acting as the financial advisor. According to the founder, Mr. Luo Zhan, this round of financing will be used for store expansion, brand upgrading and team building.
11, Shanghai Dapeng VR completed a new round of tens of millions of yuan of financing
A few days ago, Shanghai Dapeng VR announced the completion of a new round of tens of millions of yuan of financing, by Huaqiang Capital, humble capital and the United Optoelectronics industry fund United Core Fund joint investment. This round of funding will be used to continue to increase investment in core technology, product development, the introduction of high-precision talent, upstream and downstream ecological and other aspects. Founded in 2015, Dapeng VR is an artificial intelligence virtual reality product and content company, with products including VR all-in-one, PC-VR helmets, and 3D broadcasting, a pan-entertainment VR content platform.
12, XR creation platform Qiluo infinity won nearly 100 million yuan of A round of financing
A few days ago, XR virtual creation platform company Qiluo infinity announced the completion of nearly 100 million yuan of A round of financing, this round of financing by the AVIC Trust led by the investment, Lakala, the blue cursor followed the investment. This round of financing will be used for the domestic independent XR virtual creation platform research and development, will promote multi-party *** with the research and development, promotion of XR creation in key industries to expand the application of the application and commercialization of the scene landing, to help the meta-universe ecosystem construction.
Qi Le Infinity is a culture and technology company focusing on XR high simulation simulation, the company's business scope involves enterprise meta-universe SaaS platform services, high simulation AI virtual person generation, meta-universe live shooting all-round solutions, XR high simulation physical simulation and other fields, formed from the algorithms to the product and then to the industry solution XR closed-loop capabilities.
13, the digital art collection platform squirrels digital collection to complete the ten million yuan round of A financing
A few days ago, Wuhan Youth Creative Memory Network Technology Limited platform squirrels digital collection platform in the Wuhan Science and Technology Investment was officially held in the signing ceremony of the A round of financing, the amount of financing for this round of 10 million yuan, the funds are mainly used for the initial
Squirrels have been working on a number of projects in the past few years.
Squirrel Digital Collection is a new digital art collection e-commerce platform in China, adhering to the concept and development idea of "digital value creation, technology leads the future", combining blockchain technology with cultural blogs, cultural tourism, and cultural and creative derivatives, and uniting all kinds of IP organizations, creators, and digital collection service providers, to open a real bridge between the art works and the collectors.
14. Panda Art, a digital collectibles platform, completed its seed round of financing
A few days ago, Panda Art completed its seed round of financing in the amount of 2 million RMB, with Mita Investment as the investor. Panda Art is a digital collectibles platform that promotes the development of the meta-universe industry through the concept of art and creativity. It connects trends and cross-border art in tandem, allowing creators, brands, and consumers to better connect with each other. Relying on the foundation of the central bank's digital currency DCEP alliance chain, it is committed to creating the world's largest compliant digital collectibles platform.
15, microbial synthesized protein enterprise ChangJin biology completed 140 million yuan A round of financing
A few days ago, microbial synthesized protein enterprise ChangJin biology completed 140 million yuan A round of financing, by the food core capital (Bits x Bites) led by the Stowe capital, Sherpa investment, high altitude Venture Capital, the distant wing Investment, and Bits x Bites Venture Capital. Currently, Changjin Bio's generation of novel proteins have been produced in concepts such as milk, yogurt, cookies, chocolate, candy and bread.
16, home fitness equipment provider for Tao Zhilian 30 million U.S. dollars in financing
A few days ago, home fitness equipment provider for Tao Zhilian has completed two rounds of financing, institutional investors have IDG Capital and some individual investors, the cumulative amount of financing of about 30 million U.S. dollars.
Foro Tao Zhilian was founded in 2015, it developed a high-end home intellectual training equipment - S plan Model S, the product single official price of 29,998 yuan. A person home can also be free fitness, without the help of others. Traditional gym routine training programs, including shaping, fat loss, muscle building, cardio strengthening and other fitness programs, can be achieved.
17, beverage service providers day far drinks completed tens of millions of dollars in financing
FoodBud food capital bureau news, for the chain of restaurants to provide beverage customization solutions day far drinks completed a new round of tens of millions of dollars in financing, the investors for the Carmel Packaging, Jinding Capital and Sheng Yin.
Riyuan Beverage was founded in 2011, the production center is located in Shangrao, Jiangxi, Yangmei digital industrial base set up in Lanxi, Zhejiang, has formed a planting, production, R & D, design, training, standards, talent, supply chain integrated development model, and aspire to create a beverage industry ecological chain. Currently, Riyuan Beverage cooperates with more than 500 brands and covers more than 10,000 stores.
18, craft beer brand Honghe liquor won 3 million yuan angel round of financing
A few days ago, Honghe liquor completed 3 million yuan angel round of financing. Honghe Brewing is a craft beer brand that integrates research and development, packaging design, and production, focusing on brewing simple and good wine, and positioning itself as an MCN organization in the segment of the craft brewing industry. Currently, it has dozens of brands, two of which are craft beer brands, "Saoke" and "Fuwai", which seek to combine traditional local characteristics with the classic style of beer.
19, pet insurance service provider Ann love pets mutual aid by 6 million yuan angel round of financing
A few days ago, Ann love pets mutual aid parent company, a bank (Guangzhou) Technology Limited company to complete the 6 million yuan in financing, the investor for the Anpan Investment Co. The company's main goal is to provide pet users with another form of protection in addition to pet insurance, and the previous mutual treasure has **** common place, equivalent to the mutual treasure model applied to the pet's body, the mutual aid program covers the common cats, canine diseases and accidents each 100 kinds of. The user's first recharge of 49.9 yuan to become a mutual member, 60 days after the observation period (to prevent joining the program with a disease) can enjoy the protection of the pet hospital to receive treatment and receive assistance (3,000 yuan cap). The maximum single assessment for a single person is $5.
20, dairy brand ?armilk our island completed tens of millions of Pre-A round of financing
FBIF news, dairy brand ?armilk our island has completed tens of millions of Pre-A round of financing, QY Capital led investment, One Three Capital follow up, this round of funding will be mainly used for brand development, This round of funding will be mainly used for brand development, marketing and channel construction. Founded in September 2020, armilk island focuses on Greek yogurt category, positioning "China's new generation of high-end yogurt". Currently, there are three series, including Basic, Share and Enjoy, which belong to the two product lines of Greek yogurt and Greek yogurt base, with the difference that the latter adds jam on the basis of Greek yogurt.
21, convenient fast food BaGou completed tens of millions of yuan of A round of financing
Chinese flavor convenient fast food BaGou announced the completion of two rounds of financing, the latest round of financing by the thousands of lines of capital led by the industrial investor Canming capital, peanut diary follow up, two rounds of financing amount accumulated tens of millions of yuan. Founded in 2019, BaGou is centered on the product development of local traditional specialty noodles with addictive properties, and has launched more than 20 kinds of instant food products such as Liuzhou snail noodles and Guilin rice noodles, etc. The products are available in three forms: bags, buckets, and quenching cups, which can be adapted to different channels and consumption scenarios.
22, clothing brand thumb white small T was 170 million yuan of B round of financing
A few days ago, clothing brand thumb white small T completed 170 million yuan of B round of financing, led by Plum Venture Capital, Huaying Capital, China Philosophy Group and Belle Consumer Fund followed. This round of financing will be used to build a laboratory to help the brand develop high-tech fabrics. It will also cover brand building, overall digital transformation, product matrix expansion and business layout of offline stores and overseas markets.
Founded in 2019, Thumb White Little T started with men's basic T-shirts, and with the help of content channels such as Jieyin to hit the pop-up single product and complete the cold start. At present, the thumb white small T2021 annual revenue is about 600 million yuan, an increase of more than 6 times. At the same time, its private domain re-purchase single month has exceeded ten million, and the comprehensive re-purchase rate of each channel is more than 20%.
Other
1, the central deepening reform committee: to be in accordance with the law, the platform enterprise payment and other financial activities all into the supervision
According to CCTV news, June 22 afternoon central deepening reform committee twenty-sixth meeting was held. The meeting emphasized that the platform enterprise payment and other financial activities in accordance with the law all into the supervision, in order to serve the real economy as the basis, adhere to the financial business licensing, improve the payment field rules and regulations and risk prevention and control system, to strengthen the whole chain of the whole field of supervision beforehand, in the aftermath of the incident.
To strengthen the supervision of financial holding companies and platform enterprises to participate in the holding of financial institutions to strengthen the Internet deposit and loan, insurance, securities, funds and other business supervision.
To protect the legitimate rights and interests of financial consumers, strengthen the anti-monopoly and anti-unfair competition supervision of platform enterprises, strengthen the supervision of platform enterprises' precipitation data, and regulate the big data killing and algorithmic discrimination.
2. Shanghai: Stage to reduce the cost of water, electricity and gas for non-residents
The Shanghai Development and Reform Commission and other departments issued a notice on the stage to reduce the cost of water, electricity and gas for non-residents in the city to help the enterprises to resume the work and resume the market. For non-residential water users, non-residential power users (including power market-oriented users), non-residential pipeline gas users (excluding gas power generation enterprises), June-August water, electricity and gas costs to give 10% financial subsidies.
3, the state intends to prohibit third-party platforms directly involved in the online sale of drugs
According to Sina Finance, a few days ago, the State Drug Administration issued the "Chinese People's *** and the State Regulations for the Implementation of the Drug Administration Law (Draft Revision for Public Comments)", which lasted for a month of public consultation has been officially closed. With the growing size of the drug retail market for third-party platforms, the state will also further clarify the related management obligations. This new Article 83 clearly states that third-party platform providers shall not be directly involved in pharmaceutical network sales activities.
4, shake the sound group and the CCTV reached a strategic cooperation to become the 2022 World Cup rights-bearing broadcaster
June 21, the CCTV and shake the sound of the group jointly organized a cloud release activities, announced that shake the sound of the group to become the 2022 Qatar World Cup rights-bearing broadcasters, the CCTV live! strategic partner.
5, the two departments jointly issued a "network anchor code of conduct"
According to CCTV news, the State Administration of Radio and Television, the Ministry of Culture and Tourism *** with the joint release of the "network anchor code of conduct". The "norms" clearly, for the need for a higher level of professionalism (such as health care, finance, finance, law, education) of the live content, the anchor should obtain the appropriate licensing qualifications, and to the live platform for the practice of qualification reporting, live platforms should be qualified to anchor audit and filing. The "norms" require that the serious nature of the problem, repeated problems and repeat offenders of the network anchor, should be blocked account, the relevant network anchor into the "blacklist" or "warning list
6, Meta will launch a virtual clothing store Avatars Store, Prada and other stationed
June 17, Zuckerberg, founder of Meta, the parent company of Facebook, said, is Facebook, Instagram and Messenger platforms launched! The virtual clothing store, called Avatars Store, will allow users to buy virtual clothing for their avatars.Avatars Store will initially feature brands such as Balenciaga, Prada and Thom Browne, among others.A Meta spokeswoman said the virtual clothing will be priced between $2.99 and $8.99.
7. Forever 21 will return to China for a third time