Fresh supermarket business model what

Summary: Fresh supermarket business model mainly consortium mode, self-management mode, direct procurement self-management mode, counter mode, store in the store mode, etc. 5, business model in fact, there is no good or bad, only suitable for not suitable. However, with the continuous progress and development of the retail industry, retailers' purchasing power, management ability, the implementation of the store's ability to get a great improvement, then the business model should correspond to the higher level of the model conversion, so as to be able to compete in the fierce market in an invincible position. First, what are the fresh supermarket business model

Because of the knowledge of fresh commodities and control of different, in the operation of fresh food, different retailers in the business model will be used in different business models. The main ones are:

1. Affiliate mode

It refers to the business model in which the retailer orders goods from the supplier, and the retailer is responsible for selling them and taking a certain percentage of the sales commission. Under this model, suppliers are often required to provide a certain number of shoppers to assist sales. The loss of goods generated in the operation is often borne by the supplier. The affiliate model is actually a primary self-management model.

2, self-management mode

The so-called self-management is simply a buyout (or a returnable agreement), refers to the retailer with the purchase and sale contract for the purchase of goods or raw materials, after the staff of the processing, packaging, or direct determination of the sales price of the goods, the sales of their own way of doing business with the customer.

In this way, the retailer earns the difference between the purchase and sale of goods, or the difference between the purchase and sale of raw materials and processed goods. Of course, they also bear their own operating costs and losses.

3, direct sourcing mode

The so-called direct sourcing refers to the retailer's purchasing staff directly to the place of origin (planting bases, breeding bases), production factories, designated agricultural cooperatives, associations and other organizations in the form of cash on delivery or the form of purchase and sales contracts for the procurement of goods. Direct sourcing essentially refers to the source of procurement, but also the buyer's system, which has been mentioned more often. Regional or single-store direct procurement is the local procurement, cross-regional centralized procurement referred to as collective procurement.

So local sourcing and centralized sourcing are just two forms of direct sourcing. Retailers that use direct sourcing tend to use a self-operated business model. This is also a high level of self-employment model.

4, counter mode

It refers to the retailer to provide sales venues and part of the equipment, the supplier in line with the retailer's relevant regulatory conditions, their own arrangements for goods and personnel to operate; retailers in accordance with the contractual agreement to collect a certain percentage of the sales commission or rent of the business model. Under this model, the supplier bears the staff salary and merchandise loss.

5, store in the store mode

Shop in the store mode is actually an extension of the counter mode, which refers to the supplier in accordance with their own brand image store needs, independent of the retailer to provide the site for renovation and transformation, and with the counter mode of the business model similar to the store. The shop-in-shop model is often applied to some well-known brands.

Two, fresh super order management

In the good combing of commodities at the same time, but also to do a good job of commodity order control. Distinguish between local commodities, seasonal commodities, national commodities and anti-seasonal commodities, and understand the store's last year's year-on-year sales as well as the basic situation of competitors.

1, local goods, the statistics of local goods in the local wholesale market, to see the store's top 10 sales of local goods.

2, seasonal goods. Understand the origin and wholesale market seasonal commodities, prices, daily seasonal commodities on the market the amount of incoming goods. Daily shipments, commodity quality, specifications, price.

3, national goods and anti-seasonal goods. View the store's entire merchandise category, and the number of anti-seasonal merchandise, price, specifications, and countertop display, pricing, and so on.

4, understand the store last year year-on-year sales, last year year-on-year billings and all store billings.

5, to understand the number of competitors' goods, the display of each product, selling price, quality, specifications, etc..

First by the store counter supervisor inventory of goods, billing the next day commodity list, and then reported to the fresh director, fresh director in the next day according to the weather conditions, holiday conditions, commodity promotions, group purchasing situation billing the store merchandise orders and 5:00 p.m. reported before to the fresh purchasing department to summarize.

Ordering situation, the general store fresh director through the store's billing situation to analyze the fresh supermarket stores with the procurement of communication is very important, in combination with the market price, quality of goods to determine the base and wholesale market orders, if the base of the pre-sent 20% of the commodities back to the fresh director of the quality of commodities through the origin back to the specifications of the order. Commodities to meet the price and quality requirements will be under 70% of the single, the other 30% of the order of the Department of Fresh also under the market, because it is convenient for the market to understand the price of quality and control. If the base of special circumstances to the goods can not be, can also go to the market procurement, to ensure that the needs of the stores, activities will be 10 days in advance of the preparation period notice.

The buyer will tell the store demand specifications, quality, and require partners to meet the supply requirements.