Internet medical business plan

Internet health care, is a new application of the Internet in the medical industry, which includes a variety of forms of health stewardship services such as health education, medical information query, electronic health records, disease risk assessment, online disease counseling, e-prescription, teleconsultation, and remote treatment and rehabilitation, etc., using the Internet as the carrier and technical means. The following is the Internet medical business plan shared by my J.L. For more popular business projects, please continue to visit (www.oh100.com/chuangye).

Internet healthcare, representing a new direction of development of the medical industry, is conducive to solving the contradiction between the imbalance of China's healthcare resources and people's increasing demand for healthcare, and is a model of healthcare development that is actively guided and supported by the Ministry of Health.

Internet + Community Healthcare Project Financing Business Plan Table of Contents

Chapter 1: Overview of the development of China's Internet + Community Healthcare industry

1.1 "Internet + Community Healthcare" industry concept definition

1.1 .1 The Proposition and Connotation of "Internet+"

(1) The Proposition of "Internet+"

(2) The Connotation of "Internet+"

1.1.2 Connotation of "Internet+Community Healthcare" Industry

1.1.3 Scope of this Report

1.2 Background of the Development of China's Internet+Community Healthcare Industry

1.2.1 Analysis of the Policy Background of China's Internet+Community Healthcare Industry

(1) Analysis of the Industry Management System

(2) Analysis of Industry Development Planning

(3) Analysis of Industry Policy Trends

(4) Impact of Policy Environment on the Industry

1.2.2 Analysis of Economic Background of China's Internet+Community Healthcare Industry

(1) Analysis of the Macroeconomic Environment

(1) Analysis of the International Macroeconomic Operation Analysis

2) Analysis of Domestic Macroeconomic Operation

3) Impact of Macroeconomic Development on the Industry

(2) Background of Related Industry Development

1) Analysis of E-Commerce Development Situation in China

2) Analysis of the Development Situation of Big Data Industry in China

3) Analysis of the Development Situation of Internet Industry in China

4) Analysis of the Development Situation of Related Industry

5) Analysis of the Development Situation of Community Healthcare Industry in China

6) Analysis of the Development Situation of Community Healthcare Industry in China

4)Impact of the development of related industries on the industry

1.2.3 Analysis of the technical background of China's Internet+Community Healthcare Industry

(1)Analysis of the current status of the development of Cloud Computing technology and its future trends

(2)Analysis of the current status of the development of Internet of Things (IoT) technology and its future trends

(3)Analysis of the current status of the development of communication technology and its future trends

> (4) Summary of the Impact of Internet-Related Technologies on the Industry

Chapter 2: Development Status and Prospects of China's Internet+Community Healthcare Industry

2.1 Analysis of the Development Stage of China's Internet+Community Healthcare Industry Market

2.1.1 Research on Development Stage of China's Internet+Community Healthcare Industry by Investing and Financing Boundary

2.1.2 China's Internet+ Community Healthcare Industry Segmentation Stage Development Characteristics

2.2 Analysis of the Impact and Changes Brought by the Internet to the Community Healthcare Industry

2.2.1 Analysis of the Changes in the General Environment of the Community Healthcare Industry in the Age of the Internet

2.2.2 Analysis of the Opportunities for Breakthrough Brought by the Internet to the Community Healthcare Industry

2.2.3 Analysis of the Challenge Analysis

2.2.4 Analysis of Integration and Innovation Opportunities of Internet+Community Healthcare Industry

2.3 Analysis of Market Development Status of China's Internet+Community Healthcare Industry

2.3.1 Analysis of China's Internet+Community Healthcare Industry's Investment Layout

(1) China's Internet+Community Healthcare Industry's Investment Cutting Methods

( 2) Investment Scale Analysis of China's Internet+Community Healthcare Industry

(3) Investment Business Layout of China's Internet+Community Healthcare Industry

2.3.2 Analysis of Internet Penetration Rate of Target Customers in the Community Healthcare Industry

2.3.3 Analysis of Market Scale of China's Internet+Community Healthcare Industry

2.3.4 Analysis of Competitive Landscape of China's Internet+Community Healthcare Industry Competitive Landscape Analysis

(1) Structure of Participants in China's Internet+Community Healthcare Industry

(2) Types of Competitors in China's Internet+Community Healthcare Industry

(3) China's Internet+Community Healthcare Industry Market Share

2.4 China's Internet+Community Healthcare Industry Market Development Prospect Analysis

2.4. 1 Analysis of Market Growth Dynamics of China's Internet+Community Healthcare Industry

2.4.2 Analysis of Market Development Bottlenecks of China's Internet+Community Healthcare Industry

2.4.3 Analysis of Market Development Trends of China's Internet+Community Healthcare Industry

2.5 Current Status of E-Commerce Development in China's Community Healthcare Industry and Prospect Forecasts

2.5.1 Overall Development of E-Commerce in China's Community Medical Industry E-commerce Overall Development

2.5.2 Analysis of E-commerce Transaction Scale in China's Community Medical Industry

2.5.3 E-commerce Products/Services Categories in China's Community Medical Industry

2.5.4 Analysis of E-commerce Profitability in China's Community Medical Industry

2.5.5 Existing Problems of E-commerce Market in China's Community Medical Industry

2.5.6 E-commerce Market in China's Community Medical Industry and Prospect Forecast

2.5.6 E-commerce Market Trend Analysis of China's Community Healthcare Industry

2.5.7 E-commerce Market Scale Forecast of China's Community Healthcare Industry

Expanded Reading: Analysis of the Four Major Business Modes of China's Internet Healthcare

From Internet finance to Internet healthcare, the traditional industry, under the tide of mobile Internet, is ushering in an era of industry reconstruction. The first time I saw this, I had to go to the hospital to see if I could find a way to get to the hospital. In the recently held first "reMED 2015 - reconstructing the medical ecology" summit forum, from the three hospitals president, traditional health care field outstanding entrepreneurs and Internet medical industry flagship leaders, etc., *** with the discussion of the Internet health care industry The new ecosystem.

It is worth mentioning that thirteen Internet healthcare leaders from Communication University of China (CUC), together with Jiu'an Medical, Dr. Chunyu, and Kingdee Group, have launched the "Internet Healthcare China Club", which aims to lead and promote the innovative development of the Internet healthcare industry. The meeting also released the "reMED2015 China Internet medical development report", the report is expected to 2015 medical industry change will be a touch.

Internet reconfiguration of the medical industry

SSE learned from this forum, 2014 is the first year of the Internet medical outbreak, startups and capital combined to detonate the Internet medical industry. With the strong entry of BAT and the industry giants, the Internet's change and even reconstruction of the medical industry in 2015 will come more violent. According to the China Academy of Science and Technology Strategy predicts that by 2020, China's biomedical industry will form a pillar industry of about 8 trillion dollars. The huge market for the healthcare industry also creates opportunities for Internet healthcare, and Internet healthcare China will believe that the industry will have 10 times the growth space in the next 10 years.

The report argues that Internet healthcare will reconfigure five major aspects of health management, medical treatment, medical experience, drug purchasing, and doctor-patient ecology. First, in the pre-disease health management, the Internet health care helps to help patients to carry out truly scientific and effective disease prevention, to realize the treatment of disease. Secondly, in the way of patient medical treatment, the Internet medical can break through the confinement of the traditional medical model, through online consultation and telemedicine to realize the cross-time and space allocation of high-quality medical resources, to help patients avoid unnecessary hospital visits; thirdly, in the patient's hospital experience, the Internet can help optimize the process of patients' hospital visits to save time and improve efficiency; thirdly, in the purchase of medicines, the rise of the Internet medicine The rise of e-commerce is expected to bring patients a more convenient, cheaper drug experience; finally, in the entire patient ecology, the Internet health care can optimize the docking mechanism between doctors and patients to promote communication between doctors and patients, so that the doctor's value is maximized, the optimization of services.

Four business models are sought after

In this context, Internet Healthcare China believes that, among the many business models, the industry's most concerned about the direction of the most potential pharmaceutical e-commerce, online medical consultation, registration services, wearable devices four major segments.

For the current highly sought after by the capital wearable concept, some Internet medical experts pointed out that in the wearable devices provide a host of functions, health management, medical testing function is undoubtedly the most rigid demand, the function of the most revolutionary one. On the demand side, more and more young consumers are beginning to focus on health management, while aging and the increase in the number of patients with chronic diseases have also increased the demand for real-time detection, remote monitoring and other functions of wearable devices. Wearable device manufacturers on the supply side are also actively using wearable devices as data interaction centers, providing mobile intelligent cloud services for patients, collecting and establishing large databases, and exploring more patient data-based . Model innovation, such as diagnosis and treatment testing for hospitals, assisted decision-making for doctors, timely intervention for insurance companies, and reduction of premium expenses. Therefore, this segment has a large imagination.

Internet Healthcare China will say, from the development trend of the Internet, the Internet and mobile Internet is giving birth to the medical industry to mobile, intelligent and informationization. Internet healthcare is important for improving the lives of all people, extending the human lifespan, spreading knowledge of medical ideas, promoting the development of health care, and changing the future of mankind. Some pharmaceutical industry analysts pointed out that: "It can be predicted that the national health and Internet integration is logical, mobile Internet will reconstruct the order of medical services, traditional medical care will be profoundly changed, change is only a matter of time."

Three major opportunities and three major challenges

For the development trend of Internet health care in 2015, Internet Healthcare China will believe that there are three major opportunities and three major challenges. As far as opportunities are concerned, they are mainly reflected in three aspects: first, the imbalance between the supply and demand of medical services brings opportunities for the industry to develop; second, the strong involvement of various capitals brings opportunities for entrepreneurs to start their own businesses; third, the difference between the Chinese and foreign healthcare environments triggers opportunities for the industry to innovate its business models.

At the same time, the Internet healthcare industry is facing three challenges: supporting policies, lack of standards, and the phenomenon of information silos. Specifically, the current Internet medical policy is "trend is good, but the progress is slow" state; at the same time, the traditional medical interest chain of hospitals and doctors' vested interests are difficult to break through; third, the existing Internet medical industry standards are missing, the information between the institutions has not yet realized the interconnection, the challenge is more serious.

In addition, during this summit, Dr. Chunyu, Jiu'an Medical, Health Cloud, Kingdee Group, etc. also launched a brainstorming session on the experience of exploring and developing in the fields of hospital informatization, health cloud management, wearable devices, mobile healthcare, pharmaceutical e-commerce, big data for health, Internet hospitals, genetics and life sciences, stem cells and biotechnology, and so on. In addition, we also had an in-depth discussion on how the Internet can improve the efficiency of hospitals, how hardware products can be transformed to the mobile Internet, and the new mode of health management in the cloud era.

In the A-share company, the early layout of the Internet medical listed companies are Haihong Holdings, Weining software, Longma information, Tigermed, etc. In July 2014, the SSE newspaper has focused on the research report Haihong Holdings in this area of the layout. At that time, Haihong Holdings launched a new health website, new health mobile app is also quietly on the line, the company plans to build a national unified medical appointment platform. The platform features 11 services such as initial appointment, follow-up appointment, home delivery, medical insurance assistant and health housekeeper. "This is a 100 billion yuan level market." So said the senior management of Haihong Holdings.

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