1. Operational Thinking: The operational strategy of amusement parks is often to make visitors feel fatigued while playing various facilities, and to trigger dopamine secretion of the visitors through the large amount of queuing time, which allows them to feel more fun.
2. Consumption promotion: A large amount of queuing time allows visitors to spend money in the shopping and dining areas. If the online pickup model is used, visitors may choose to spend their time in other ways, such as camping on the grass and playing cards on the benches, instead of spending money in the amusement park.
3. User experience: While the online pickup model has been embraced by some, the experience may not be as good as an actual human queue. Offline queuing enhances interaction and socialization between visitors, whereas the online model may diminish this human interaction.
However, it's worth noting that some amusement parks have begun to experiment with and implement online pickup systems. For example, Disney's Genie+ and ILL are one type of online number pickup system, although there are problems with waking up early to grab a number and being out of date; there are also smart queuing systems, such as color card clubs, where customers can queue directly online in advance, or they can queue only within a certain range. In addition, some new online queuing systems can also queue by batch, and visitors can get WeChat reminders to enhance the queuing experience. Therefore, with the progress of science and technology and the changing needs of consumers, the application of online queuing in amusement parks may become more and more widespread.