According to the announcement of the third batch of centralized land transfer officially put up by Hangzhou Planning and Natural Resources Bureau, the price limit of 13 plate in Genbei, Xiaoshan Economic Development Zone and Yunhe New City in Hangzhou has been raised by 200-2000 yuan/square meter. For the reason of the price increase, Hangzhou Housing Security and Real Estate Management Bureau gave the answer on the platform of Hangzhou politics: in order to gradually eliminate the upside-down price difference between first-hand and second-hand houses and curb speculative real estate speculation, Hangzhou appropriately adjusted the price limit of some sectors in combination with the actual situation of Hangzhou real estate market and sectors.
Previously, the main feature of the property market in Hangzhou was that there was a big gap between second-hand housing prices and apartment prices were higher than residential prices. For example, a second-hand house in Zhen 'ao Park, Binjiang District, Hangzhou, with a total price difference of about 20 million. The huge spread has caused a lot of chaos, and some property buyers bypass the lottery rules by "holding" or forging purchase information.
Secondly, the price limit is related to the government's market expectations for this sector. New upgraded plates such as Genbei New City, Xiaoshan North, Dajiangdong and Xiaoshan Shushan belong to high growth potential plates.
Take the plot R2 1- 12 of Tian Niu Unit in Genbei New Town as an example, the installation price limit is 44,400 yuan/m2. Located in Shangcheng District, Hangzhou, with a buildable area of nearly10.5 million, it is the largest plot pushed by Genbei. In May this year, the two adjacent plots of Qianjiang New Town Phase II have set new house price limits of 66,000 yuan/square meter and 67,500 yuan/square meter respectively.
In terms of plate planning, in the latest zoning plan of Jianggan District (20 17-2020), Genbei New Town, as one of the key blocks, is positioned as the core of Hangzhou subway, bus community and quiet city. Efforts will be made to improve the supporting quality of public services, connect with international standards, and build a "small but refined" modern international community.
Some buyers are worried that it will cause a new round of price increases. Lu Wenxi, an analyst at Zhongyuan Market, said that the price increase is mainly for the stability of the market and will not cause excessive price increases.
Open the profit space of housing enterprises and improve the enthusiasm of land acquisition
In the announcement of the third batch of centralized land supply in Hangzhou, in addition to the price increase, the initial floor price of some plots has also been lowered, and the ceiling premium rate has dropped from 15% to 10%. "Mainly for the benefit of housing enterprises and the vitality of market players," Lu Wenxi said.
According to the statistics of Zhejiang Media Real Estate Research Institute, the starting price of some plots has dropped by about 10% compared with the last listing, which is equivalent to a 10% discount. With the increase in the price limit of new houses on listed plots and the correction of land prices, the profit rate of plots has also increased, and housing enterprises can obtain relatively considerable return on investment.
Looking back at the second round of centralized land supply in Hangzhou, most housing enterprises "lay flat", 17 plots were terminated, and 9 10 plots were competitively sold. In addition to the limited funds of housing enterprises, unprofitable is also the main reason for enterprises to abandon filming. According to the preliminary calculation of ten "competitive" plots by Zhejiang Media Research Institute, half of the plots are expected to lose money, and the highest profit rate does not exceed 4%.
The cold conduction of land to the market, Hangzhou property market dropped significantly in June 5438+ 10. The listing speed of new houses slowed down, and the price of 10 new houses continued its downward trend in September, with a decrease of 0.09% from the previous month and a decrease of 0.02 percentage points from the previous month. In the second-hand housing market, the number of contracted units was less than 1000 units for three consecutive weeks, and the turnover reached a new low in the year.
Lu Wenxi believes that if housing enterprises are not given any confidence, the third batch of centralized land supply will continue to appear.
A well-known real estate developer said that the increase in price limit and the correction of land price ensured the profits of developers. In addition, the Hangzhou market is relatively healthy and the product flow is guaranteed, which can really increase the willingness of some state-owned enterprises to take land. However, private enterprises are uncertain and need to improve according to their own situation and the financial and demand sides.