Insurance company's plan

Time passes too quickly, so that people are caught off guard, waiting for us in front of the new opportunities and challenges, write a good plan so that we will not let us try to lose our way Oh. The plan in the end how to draw up the appropriate? The following is the organization of the insurance company's plan, welcome to share.

I, strengthen the work of the industry management, build quality, standardized underwriting service system.

Underwriting is the source of insurance business operations, risk management, the realization of the important foundation of the benefits, is the basic protection of the survival of the insurance business. Therefore, in the year of XX, the enterprise will pay close attention to the work of business management, improve risk management and control ability.

1, the underwriting business in a timely manner to review the use of risk management techniques and pricing system to control underwriting risks, determine the underwriting rate to ensure the quality of underwriting. The business to be underwritten beyond the authority of the enterprise to conduct a preliminary review and sign the opinion and then submitted for approval to ensure that such business is strictly underwritten.

2. Strengthen the management of the information technology department, improve the processing platform for various types of insurance business, establish a comprehensive underwriting database through the construction and use of electronic underwriting business processing system, and prepare relevant reports and underwriting analysis. At the same time, we do market research and prepare medium and long-term business plans on a regular basis.

3. Establishing and improving the risk assessment system for major underlying business and special risk business to ensure reasonable control of risks, and implementing the relevant reinsurance or reinsurance management regulations in accordance with the risk situation of the business to ensure reasonable diversification of underwriting risks.

4. Strengthen underwriting and underwriting norms, strictly implement the terms and conditions and rate system, skillfully master the operation of the new core business system, and conduct comprehensive and systematic training for underwriting and underwriting staff belonging to the Central Branch to improve their comprehensive business skills and quality, so as to provide a good safeguard for the development of the enterprise's business. The first step is to make sure that you are able to get the best out of your business.

With the increasing number of competitors in the insurance market, insurance companies have increased their efforts to compete in the market for business, and insurance companies are not tangible products, but a risk avoidance or risk investment services, so it is extremely important to build a high-quality customer service platform, when the service has become the core content into the values of the insurance company, and become the core competition, customer service work. When service has become the core content into the values of insurance companies and become the core competition, the customer service work becomes a kind of service culture with unique concepts. After XX years of hard work, our company has occupied a certain share of the market, but also has a large customer base, with the deepening of business development, the importance of customer service work will be particularly prominent, therefore, XX enterprises in XX years will be strictly standardized customer service work, the use of first-class customer service management platform, the implementation of the place.

1, the establishment of a sound voice service system, increase the hotline's publicity efforts, in various forms of hotline to the community, so that many customers have a comprehensive understanding of the powerful support functions of the enterprise voice service system, in order to improve their own competitiveness in the market, and to maximize customer satisfaction.

2, strengthen customer service staff training, improve customer service staff comprehensive skills, strictly pursue the warm, thoughtful, high-quality, efficient service purpose, adhere to the initiative, rapid, accurate and reasonable principle, in strict accordance with the job responsibilities and business operations and practical procedures of the provisions of the work of receiving, reporting, surveying and determination of damage, interpretation of the terms and conditions, claims complaints and so on.

3, to the central branch of the enterprise as the center, full-time and part-time parallel, the establishment of a coverage of the entire region of the survey, loss determination outlets, the initial set up by the central branch of the full-time survey and loss determination of three staff members, with non-full-time staff with *** with the survey, in order to improve the overall quality of the central branch of the business staff, and effectively improve the quality of the survey, loss determination and settlement of claims to achieve the accuracy of the survey, the determination of the loss of a reasonable, fast claims.

4, in June of XX before the completion of XX marketing services department, YY marketing services department of the two service organizations under the extension of the work, so that the whole region's service network construction is basically perfect, for the enterprise's customers to provide efficient and convenient insurance after-sales service.

Three, accelerate business development, increase market share, bigger and stronger corporate insurance brand.

According to the 20xx year, the central branch premium income of XXXX million yuan as the basis, of which the proportion of each type of insurance: motor vehicle insurance 85%, non-automobile insurance 10%, 5% of the people's will insurance. xx year, the central branch of the enterprise to draw up the business development planning plan for the realization of the annual premium income of XXXX million yuan, the proportion of each type of insurance plans for motor vehicle insurance 75%, non-automobile insurance 15%, 10% of people's will insurance. The plan will be implemented from the following aspects to complete the realization of the plan.

1, motor vehicle insurance is the top priority of our business, therefore, vigorously develop motor vehicle insurance business, give full play to the advantages of the enterprise's car insurance, fight the battle of the car insurance business, or the focus of our work, in 20xx in the car insurance business to consolidate the old customers, to fight for new customers, focus on the development of the fleet business as well as the new car business underwriting, in order to realize the business of the car insurance on a new level. The newest thing is that the newest thing is the newest thing in the world, and that's why we're here.

2, seriously do a good job of non-automobile insurance business, choose to visit some large and medium-sized enterprises, the benefits of good, low-risk enterprises to focus on public relations, and establish a good relationship with the enterprise, and strive to property, staff, vehicle package underwriting, but also to do a good job of non-automobile insurance benefit-type insurance market development work in XX years, and strive to make the development of non-automobile insurance business in the formation of a new pattern.

3, and actively do a good job with the bank's agency business. XX October our active efforts have been with the Bank of China, China Construction Bank, Industrial and Commercial Bank of China, Agricultural Bank of China, Fujian Industrial Bank and other part-time agency cooperation agreement, XX to focus on major banks to strengthen the business of communication and contact, so that the bank to fully understand the brand of China Insurance and the advantages of the bank, and strive to increase the bank in the agency business, and the advantages of China Insurance, and to strengthen the bank's role in the development of the insurance industry. We will strive to increase the bank's support and policy inclination to our company in the agency business, and strive to make new breakthroughs in the bank agency business to achieve the strategic goal of insurance structure adjustment, and lay a good foundation for the enterprise to achieve the maximization of benefits.

In the new year, although the competition in the market will be more intense, but with the correct leadership of the provincial enterprises, the Central Branch will open up ideas, forge ahead, go to create new results, in order to bigger and stronger enterprise insurance business and struggle.

insurance company plan 2

First, the guiding ideology

To the provincial enterprises put forward the work objectives as a pointer to the development of life insurance business as the center to urban and rural outlets as the focus of the construction of a comprehensive promotion of the Department of life insurance business work sustained, healthy and high-speed development; within the strong quality, outside the tree image on the corporate brand publicity, management level, business team's professionalism. The company's business team's professional quality, the successful completion of the rating of the Department of Business, while the successful completion of the higher enterprises issued by the annual task objectives and strive for.

Second, the work of the target

1. Establishment of a sound business department rural marketing outlets. During the year will be based on the existing business team, the new breeding of three business director, six senior business managers, 12 business managers, senior financial advisers to reach 100 people (including 45 people in the first half of the completion of the second half of the completion of 55 people). Completion of two marketing branches in urban areas, four major rural outlets of the high standing; actively expand channels, the insurance co-insurance system will be established and sound, the co-insurance team to 200 people, quasi-shareholder team to expand the expiration of 100 people.

2. Annual life insurance value premium assessment target of 3.6 million yuan, the struggle target of 4.5 million yuan.

3. Organize and hold 10 newcomer classes, more than 20 business presentations, more than 30 product presentations, more than 40 customer meetings.

4. Establish and improve the management of marketing outlets, and develop specific implementation programs and measures.

5. Increase advertising and publicity efforts to realize the TV publicity plus banners, banners, leaflets, three-dimensional advertising and publicity, rapid branding.

6. Design and produce a set of simple and practical exhibition manuals and enrollment manuals to provide some practical marketing tools for salesmen.

Third, the program measures

1. Pre-war mobilization to establish a winning faith, seize the opportunity to face the challenge

Through various meetings, the enterprise's partner agency system, the enterprise's competitive advantage in the market, the development of the insurance market reasoning to speak in depth, to keep the concept of the new, everything is new, so as to change the passive operation to active operation. At the same time, the establishment of a sound enterprise specific rules and regulations, to provide a good basis for management.

2, the point will be set up to form a marketing services division, selection and training of full-time management personnel

The formation of two urban marketing services, four rural outlets service department. Formation of a competitive pattern, in the competition in the exercise and training of talents, the formation of a talented middle business management backbone; for business up to the service department to provide a good platform for business, while the introduction of the service department management program.

3, signed a military order to implement target management, task responsibility is broken down to the month to the person

and the management of the signing of the annual target management certificate of responsibility to achieve clear goals, rewards and punishments based on the enhancement of all supervisors with the team to sprint the whole year of the business of the confidence; will be the full-year task objectives are broken down to the monthly, in the opening of the business start-up meeting, the allocation of the Ministry of Services. Through the monthly work summary meeting, weekly supervisors will be, the morning meeting, pike will be the performance analysis, tracking team goals to achieve the situation.

4, recruiting to carry out staffing activities, the development of part-time co-insurance team

The front end of the investment in smaller costs, to carry out the effective full-time staffing, and require all full-time old and prospective shareholders to carry out the quality of the training to enhance the quality of training, based on this strongly advocate the development of a part-time co-insurance team, to create a platform for the expansion of the salesman's business. The formation of a good business early in the month to increase the number of employees, training in the middle of the month, the end of the month, the big performance mechanism. In the county's better economic foundation of the 200 administrative villages to select 200 more well-known and reputable staff as part-time co-insurance, and rapidly expand the size of the enterprise personnel team. Develop a good management program for co-insurers.

Insurance company plan 3

A market background analysis

(a) XXX city

XX City is located in the XXX Department, is a population, agricultural city, industrial towns, with the reputation of "xxx", with an area of 166,000 square kilometers, governed by 1,000,000 square kilometers. XXX district is the political, economic and cultural center of Dazhou city, with 10 townships and two street offices under the jurisdiction of the district, with a population of 377,300 people. To organize the development and pull up the performance must make the urban headquarters to become the leader of the development.

(B) the insurance industry overview

As of 20xx, the city has 13 life insurance agencies, property insurance agencies 5, 20xx all kinds of premium income of 9.943 billion yuan, ranked second in XXX, the city's urban basic pension insurance covers 342,500 people, the number of new rural cooperative medical care enrolled in the number of people amounted to 4,942,300 people. 20xx 1 In January-October 20XX, the original insurance premium income of life insurance is 2.819 billion yuan (more than XX, XX, XX ranked first in prefecture-level cities), XXX City, the insurance industry life insurance rankings in the order of the top six: China Life, Taikang Life, New China Life, PICC Life, the Pacific Ocean, Huatai Life. The first thing you need to do is to know what you're looking for and what you're looking for.

The construction of the transportation hub will certainly drive the urbanization process and rapid economic growth. XX Expressway has begun construction, from XX to XX via XX in about 9 hours, XXX Expressway was officially started on December 23, 20xx, and is expected to be opened to traffic in 20xx; XXX Expressway was started on September 10, 20xx and is expected to be opened to traffic in 20xx. On September 20, 20xx, XXX to XXX started the train group, the whole running time of more than 2 hours.

Natural gas, energy and chemical industry zone faster and greater development, XXX Chemical Industry Park is XXX Province, focusing on supporting the development of the characteristics of industrial parks, was founded in June 20xx. The planning area of the industrial zone is 30 square kilometers, divided into chemical industrial zone, energy industrial zone, comprehensive industrial zone and warehousing and logistics area. Sinopec Puguang purification plant has been completed and put into use, PetroChina Nanba purification plant is under construction. Successfully introduced Qilu Petrochemical Company, Guizhou urn Fu Group Company, XXX Investment Group Company, Kaidan Water International Group, Beijing Run Investment Group and other domestic and foreign enterprises stationed in the industrial zone.

The above shows that Dazhou's economic development is growing at a faster rate, and the development of the insurance industry is growing strongly.

Second, the work plan

(a) Strengthening the cooperation between government and enterprises is fundamental to the development of the company's business

In view of the specificity of life insurance and the complementarity with the current national pension and medical insurance system, it is very necessary to carry out a comprehensive and in-depth cooperation with the local municipalities, districts and counties, as well as exploring and figuring out the ways to cooperate with the government. and create cooperation opportunities. The use of life insurance this new concept, with the help of government policy platform to increase their own product promotion and brand promotion, the formation of the masses, the government and the insurance company's three **** the same body, complement each other to play their respective advantages and market effects, all-round care and maximum protection of the people's old age and live and work in peace and happiness.

(B) solid market publicity is to promote the basis of business development

In view of the current limitations of the company's office space, should increase the peripheral guidance publicity; set up or display publicity near the government building to improve the influence and brand effect. To do the consultation is convenient, easy to insure, come and go without hindrance.

1, the use of national insurance policy, and effectively do a good job of publicity and explore the mode of cooperation; 20xx will be the implementation of the Social Insurance Law, which expands the definition of the scope of work-related injuries and medical insurance and payment methods, the introduction of the Social Insurance Law for the reform of China's social security system to further provide the basic legal basis for the realization of the social security system from the experimental stage to the stereotypes, stability, sustainable development of the The social security system has realized a major transformation from an experimental stage to a finalized, stable and sustainable development. With the pension, medical insurance to achieve the different places "roaming", unified account, integrated payment will be greater to promote the professional development of life insurance, group and centralized development.

2, update the concept, establish the dominant position of life insurance; life insurance is based on the pension insurance, involved in medical insurance and accident insurance, covering individuals, groups and banks three major business systems of special life insurance, insurance can be independent and any combination; the development of the insurance market is the development of personal conceptual change, so we must talk about the significance of the insurance to speak y and thoroughly to keep the concept of the new, new, so as to change the reactive operation into active operation; seize the core selling points of the product, and the product will be the most effective, the most effective, and the most efficient, the most effective, and the most efficient. The company's core selling point is to seize the product, with the help of product briefing, training and morning meeting to increase the impetus to the product and the insurance marketing concept of the force of diversion.

3, mutual **** glory, and the industry alongside the personality; life insurance industry development surface is broader, longer, many agents, and with the current dominant position of the life insurance channels and social resources to publicize a wide range of advantages of the company's features, and then do a professional life insurance, so that the policyholders firmly establish the Great Wall Insurance is a strong, well-capitalized good company.

Love and dedication is the core element in selecting and employing people, and it is a prerequisite for building an excellent team.

1, the big increase in staff to drive the big performance, and then realize the optimization of personnel and selection of backbone personnel; according to the characteristics of life insurance marketing, must have a large number of first-line agents, both to ensure the normal flow of personnel, but also in more personnel on the selection and cultivation, in the performance of the platform to achieve the optimization of personnel at the same time to achieve the optimization of the structure of personnel optimization and optimization of the hierarchy.

2, not simply recruiting people, but to tap human resources; through recruitment, introduction, cultivation and other ways to find suitable for the company's business development, and give each person a platform to create and play; people are the most valuable resources, but also the most scarce . Resources, to explore the potential of each person, mobilize the willingness to work and build a passion for the industry, and ultimately achieve the use of each person's unique network and social resources for the purpose.

3, always adhere to the echelon of the construction of talent and the proportion of the level of coordination of the example of talent; performance development is the core, the echelon of the construction of talent is the key, the use of social solicitation, internships for graduates, rehire retired personnel and other channels to establish a talent reserve mechanism, from the beginning to the coordination of the proportion of personnel and the training of various tiers of talent into the work of the important position.

4, the implementation of effective training is a shortcut to the management of the company; the establishment of applicable targeted training system, analyze the team structure and strengths and weaknesses, to take "what is missing to make up for what, always adhere to, never give up" talent training policy, the newcomer has "newcomer training "Newcomer Training" and "Entrepreneurship Training" for newcomers, "Financial Management Training", "Elite Training" and "Career Planning" for team leaders; "Career Planning" for all levels. Career planning"; all levels of supervisors have "management training", "management skills training" and so on.

5, work together, unity and cohesion; general manager for the spotlight, up and down the heart, guidance, dredging all employees with the same frequency **** vibration, the heart to one place, the strength to one place; positive competition, resolve differences, *** with progress.

(D) strategic supervision and tactical corrections is a weapon of victory

1, the overall control, set up positions; the formation of the Ministry of Business, the formation of cities, districts, counties, the hierarchy of the network and the internal competition pattern, in the competition in the exercise and training of talents, and gradually radiate to the periphery and to promote; the agency is the agent's home and the heart of the direction, there must be a point of landing, there must be a place of recuperation, there must be a sense of homecoming. Can not establish the agency must find a contact person or leader, so that by point and line, by line and surface, to the overall consolidation and development.

2, strengthen the basic management training, regular work habits; from the morning meeting management, attendance management, systematic training, workplace management and other aspects of the start, so that all the work is carried out in an orderly manner; seriously do a good job of "production will be" and "create a good meeting", to build an ideal sales environment for business people. For business personnel to build an ideal sales platform; at the same time to establish and improve the company's specific rules and regulations, to provide a good basis for smooth management.

3, constantly innovate the theme of continuous marketing activities; combined with the branch business to promote the program, the combination of long-term strategy and timely tactics to government departments, into the community, into the enterprise, through various forms, make full use of all kinds of timing, will be invited to customers at the same time but also the agent to go out and make full use of the existing conditions, to carry out a variety of forms of eclectic customer association, high-end symposiums, community associations, the community of the meeting, and the customer's business. The company's main goal is to provide the best possible service to its customers.

(E) clear objectives, responsibility breakdown is the key to success

Using reverse thinking, the annual task objectives are subdivided into monthly, to determine the clear data objectives; in the business start-up meeting, and then allocated to the ministries to each person; in the process of implementation and then through the morning meeting, weekly meetings, monthly summary of the work of the meeting to carry out performance analysis and tracking of the team to achieve the goal. Signed a certificate of responsibility, the implementation of target management, to enhance the confidence of all employees to sprint performance; at the same time, the development of a good personal income and performance incentives linked to the program, and gradually generate benign internal dynamics.

Thank you for the trust of the leaders, if you can take office will be enthusiastic, dedicated to work, resolutely implement the company's business philosophy, to achieve the company's operations and development goals, to make their own contribution.

The above is the preliminary work ideas, please correct your leadership. As an all-rounder, they are proficient in car, property and insurance, which makes me admire and envy them. Therefore, the single is a big part of my car insurance business, I will be in the usual single process to speed up the speed of computer input, pay attention to the difference between the vehicle compulsory insurance and commercial insurance, to achieve proficiency in business, the single rapid and accurate target.

2. Use professional insurance terminology to provide thoughtful and clear customer service

In the face of professional insurance terminology, I will make it simple, and make it understandable to customers in layman's terms. I will use the simplest expression of a smile to calm down the anxious and nervous customers. The face of cranky customers, I will also face calmly, patiently listen to him after the whining, and then with him *** with the search for solutions. Let the car insurance unfamiliar customers to achieve a certain degree of understanding. Indeed, when I hear the unintentional praise and commendation between customers, the corners of my mouth will also have a more heartfelt smile. Because at this moment I am not only on behalf of myself, but also on behalf of our entire billing center, and even the brand Yongcheng.

3. and the company's other employees to understand each other, to achieve proficiency in business communication

In a united and progressive family, I will work with everyone to understand each other, to enhance feelings, *** with progress, to enhance their ability to work and improve their business skills, to truly become a good leader's helper, a good partner of the colleague, to follow the company's business philosophy to seriously do a good job every day, the growth of health and beyond! Yesterday's self, so as to really enjoy the happy atmosphere, enjoy this happy work, this happy life!

4 show business is the prelude to work

The most basic of the work plan is still the expansion of business, first of all, as a newcomer to the company's products I should understand the depth of the company, I believe that the company. The second is to start from the side of the parents, relatives and friends, often explain to them the meaning of insurance and the advantages of the company, so that they are sure of my work and come forward to help me carry out business activities. This is the exhibition industry must pay attention to matters: a vivid image. In order to let customers better understand insurance products and the irreplaceable role of insurance, the insurance industry should use vivid language and familiar characters and examples to express them in a vivid way, so as to facilitate customers' understanding and stimulate their desire to buy. Second, master the speed of speech. Marketers may be too nervous, or familiar with their own products, in the introduction of the product, the speed of speech is too fast, so that the customer is difficult to understand, so we have to grasp the appropriate speed of speech in the introduction of the product, there should be some pause or the terms of the specific explanations, so that the customer can fully understand your explanation of the terms of insurance. Third, repeat the advantages. It is very necessary to repeat the outstanding advantages of insurance many times for insurance exhibition. Because the customer in each time to hear the advantages of the terms, may not fully understand or failed to hear clearly, so to the second or third introduction, repeat, repeat, I believe that the customer will be moved by this. Fourth, there is evidence. Insurance show business to make customers believe and accept the marketer on the insurance description, to come up with some evidence, such as some of the signing of the list of customer satisfaction, etc., which will help the customer on the marketer and the company's degree of trust in the insurance. Fifth, weigh the pros and cons. Insurance exhibition in order to promote the signing of the policy, must be from the interests of the customer, even if the signing of the policy, do not make the customer excessive worry, fear. We have to adopt the best approach to strengthen the customer's sense of urgency and generate the desire to buy. It is important to grasp the customer's concerns and elaborate on them so that the customer can weigh them and make a choice. Establish a long-term relationship so that customers can believe the marketer and generate a sense of trust.

5. Renewal and customer maintenance

Adhere to the daily notification of renewal of the customer, to do to remind the customer of the service, the customer asked about insurance discounts and other issues, to give customers a satisfactory answer. When customers are hesitant to pay for insurance, they are given professional explanations and considerate services to achieve customer maintenance. Looking forward to 20xx year, I have many expectations for myself, in this year to always remind themselves to continue to learn, continue to expand the customer, so that their work is smooth, a lot of business, and get the recognition of colleagues and bosses. As a single office I know the importance of work, more careful less negligence is my advice to themselves.