1. As a qualified pharmacy salesperson, you should be familiar with the corresponding common sense of drugs, have certain professional knowledge of drugs, and be able to cooperate with the resident pharmacists to guide customers to choose and use drugs correctly. To become a qualified drug salesman, you need to master the following knowledge:
(1) professional laws and regulations: professional norms of pharmaceutical industry, knowledge of drug administration law, quality management norms of drug business, and knowledge of product quality law.
(2) Basic medical knowledge: including human body composition, medical microbiology and immunology.
(3) Basic knowledge of drugs: including the classification, function and influencing factors of drug dosage forms.
(4) Etiquette and skills in receiving customers.
(5) Introduction of commonly used drugs: antibiotics, cardiovascular and cerebrovascular drugs, digestive system drugs, respiratory system drugs, urinary system drugs, ent drugs, etc. (trade name, generic name, indications, adverse reactions) and the difference between prescription drugs and over-the-counter drugs.
(6) Drug sales process and records.
(7) display and storage of drugs.
2. When meeting customers, first of all, say hello and smile. When receiving different levels and types of customers, we should flexibly use basic polite expressions and methods, cut into the subject skillfully, and introduce the characteristics and main selling points of products to customers concisely and clearly.
3. A single drug may not have any therapeutic effect on a client's disease. Under the premise of fully understanding the customer's situation, the clerk should explain clearly to the customer from the professional angles of disease prevention and pharmacy, recommend the scheme of combined medication, and give the customer a feeling that you are skilled in business, serious in work and responsible for the customer.
Extended data:
Put yourself in others' shoes:
1. What's wrong with your health? Give drug guidance and give a simple answer.
2. What are the most common questions when you go to the hospital to consult a doctor, or people around you ask the doctor, and how do doctors answer such questions?
3. Pay more attention to the official WeChat account with pharmacological knowledge and read more popular science books such as Pharmacology Encyclopedia.
4. Be confident and responsible. You must give the buyer a sincere and confident answer. Better short than extravagant. You should get to the point and be concise. After all, you are not a doctor, but a drug seller. So, I am responsible for what I say.
2. A drugstore clerk must have knowledge.
There are too many drug combinations. It depends on the specific symptoms. It's hard to say and summarize here. Let me answer your question briefly.
Pharmacy clerk training is a big concept, which can be divided into several types:
1, western medicine counter
2. Chinese medicine
3. OTC class
4. Cashier training
5. Director
6. Manager
7. Procurement:
8. Other types of employees, such as shelving, security and handling: wait for
Among them, both western medicine and Chinese medicine must be familiar with drugs and master certain relevant knowledge before they can take up their posts, and they need relevant certificates.
Pharmacies must also be equipped with licensed pharmacists or pharmacists,
When training, it depends on which department employees belong to, and they are trained separately.
3. What knowledge does a pharmacy need to go to work?
To become a qualified drug salesman, you need to master the following knowledge:
(1) professional laws and regulations: professional norms of pharmaceutical industry, knowledge of drug administration law, quality management norms of drug business, and knowledge of product quality law.
(2) Basic medical knowledge. Including human body composition, medical microbiology and immunology.
"3" Basic knowledge of drugs. Including the classification of drug dosage forms, the role of drugs and the factors affecting the role of drugs.
(4) Etiquette and skills in receiving customers.
Introduction of commonly used drugs. Antibiotics, cardiovascular and cerebrovascular drugs, digestive system drugs, respiratory system drugs, urinary system drugs, ent drugs, etc. (trade name, generic name, indications, adverse reactions) and the difference between prescription drugs and over-the-counter drugs.
(6) Drug sales process and records.
7. Display and storage of drugs.
-Because pharmacies are different from hospitals after all, the salespersons in pharmacies don't need to be as specific as the professional knowledge in hospitals. All the things listed above are very practical, and the standards are based on the vocational guidance of the Ministry of Labor and Social Security. I just give a brief framework, and you need to collect the specific content yourself.
4. What professional knowledge should retail pharmacy salespersons learn?
Hello, if you want to work in a pharmacy, you must first take a skill certificate, a job certificate, and then a health certificate. General units have on-the-job training, such as: understanding the location of drugs, the main functions of drugs, sales skills, job responsibilities, not exaggerating the nature of drugs, and having good professional ethics.
What are the job contents of a pharmacy assistant?
First, strictly abide by the quality management system formulated by the company, obey the work assignment of the store manager, standardize your behavior according to the service quality management system of chain stores, and wholeheartedly provide customers with satisfactory quality services.
Two, according to the principle of drug classification management, display drugs neatly, clearly marked, and accurately indicate the name, origin, specifications, price, etc. , to facilitate customers to buy.
Three, sales and deployment of drugs should correctly introduce the function, use, dosage, taboos, precautions, etc. Don't exaggerate and mislead customers.
Four, conscientiously implement the "Regulations" on the management of prescription drug sales, formulate prescription drugs according to the prescribed procedures and requirements, and regularly check the quality of drugs.
Five, according to the zero difference drug sales procedures to sell zero difference drugs.
Six, customer reports of adverse reactions after drug use should be collected and recorded, and according to the requirements of the adverse drug reaction reporting system, the relevant records collected should be handed over to the quality controller in time for processing.
Seven, make relevant statistical records, and the records are correct and accurate.
Eight, do a good job in the cleaning and hygiene of business premises, including containers, shelves, equipment, utensils, etc.
Handle customer complaints, properly resolve disputes, and complete the work assigned by leaders.
5. What should a shop assistant pay attention to?
Every customer walks into a pharmacy with a certain demand, so the clerk should know the customer's real purchase motivation as soon as possible, and then recommend the most suitable medicine to him.
So, how can we know the customer's purchase demand? By carefully observing customers' actions and expressions, we can gain insight into their needs and find clues about customers' purchase intentions. 1, observe the action.
Whether the customer is in a hurry, whether to rush into the pharmacy to find medicine or just stroll around; Pick up a medicine three times and five times, or look back many times. By observing the customer's behavior, the clerk can see through their psychology.
2. Observe the expression. When receiving the medicine handed by the clerk, did the customer show interest, smile, or show disappointment and frustration? When the clerk introduced the medicine to him, was he listening carefully or absent-minded? If both cases are the former, it means that customers are basically satisfied with the drugs; If both cases are the latter, it means that the medicine is not to the taste of customers at all.
A shop assistant should never judge a book by its appearance. People who dress simply may spend a lot of money on expensive drugs; Well-dressed people may buy the cheapest cold medicine.
Therefore, shop assistants should not treat customers with subjective feelings, but should respect their wishes. Trial recommendation By recommending one or two drugs to customers and observing their reactions, we can understand their wishes.
For example, a customer is carefully watching an anti-inflammatory drug. If the customer simply makes social remarks, the pharmacy assistant can test the customer by the following methods: "This anti-inflammatory drug is very effective." Customer: "I wonder if this is the case." The doctor prescribed medicine for me, but it has run out. I forgot what kind. "
"Think about it and tell me. You can also ask our visiting doctor here. " "Oh, I remember, this is it."
In this way, the pharmacy assistant tentatively said a word and reached a deal. What the customer sees is a topic, not a general question, such as: "What can I do for you?" Customer: "Nothing, I'm just looking around."
Shop assistant: "If you need it, you can call me at any time." The clerk didn't get any clues about the customer's purchase demand.
Therefore, the clerk must carefully observe the customer's actions, cooperate with appropriate inquiries and recommendations, and will quickly grasp the customer's needs. Cautious Inquiry When we discover the needs and requirements of customers through direct inquiry, we often find that customers will resist rather than tell them frankly.
Therefore, the principle of asking questions must be skillful and ingenious, so as not to hurt the feelings of customers. The clerk can politely ask the customer a few carefully selected questions, plus skillfully introduce the medicine, praise the customer, and guide the customer to fully express his true thoughts.
When asking questions, follow three principles: 1, and don't ask questions unilaterally. Inexperienced shop assistants often make a mistake, that is, asking customers too many irrelevant questions or asking them one after another, so that customers have a bad feeling of being "investigated", which makes them feel disgusted with the shop assistants and refuses to tell the truth.
2, ask medicine tips alternately. Because "medication tips" and "inquiries" are like two wheels on a bicycle, * * * both promote sales work, and the clerk can grope bit by bit in this way, which will surely grasp the real needs of customers.
3. Ask step by step. The clerk can start with simple questions, such as "Excuse me, who are you buying this medicine for?" Or "Do you want to buy bottled or boxed?" Then through the customer's expression and answer, observe and judge whether it is necessary to ask some in-depth questions selectively. Just like the above example, the clerk can gradually narrow down from the general discussion to the core of the purchase. When asking sensitive questions, he can look away a little and easily observe the performance and reaction of customers.
Listen patiently and let customers speak freely. Whether they praise, explain, complain or refute, or warn, blame or insult, she will listen carefully and respond appropriately to show her concern and attention. Because what the customer says is "indelible", the clerk can understand the customer's purchase demand from listening, and also because the customer respects those who can listen carefully and are willing to return.
Therefore, listening-listening attentively to the words of customers, whether novice or experienced shopping guides, is inexhaustible advice. Listening is so important, so how to listen? 1, get ready for "listening".
First of all, we should be psychologically prepared and listen to customers patiently; Secondly, we should be well prepared for business, know the drugs we sell like the back of our hand, and consider in advance what questions customers may ask and how to answer them to avoid being at a loss. 2. Don't be distracted, but concentrate.
Listening to people is also a science. When the customer speaks too fast or is inconsistent with the facts, the clerk must not be absent-minded, let alone show impatience. Once the customer finds that the clerk doesn't pay attention to himself, the clerk will also lose the trust of the customer, leading to sales failure.
3. Ask appropriate questions to help customers sort things out. When a customer is talking, in principle, the clerk should be patient. No matter whether the other person likes it or not, don't interrupt the other person, but it is more effective to ask questions at the right time than just nodding yes or standing by.
A good listener is not afraid to admit her ignorance or ask questions to her customers, because she knows that doing so can not only help customers clear their minds, but also make the conversation more concrete and vivid. In order to encourage customers to speak, shop assistants should not only encourage customers with their eyes, but also nod their heads from time to time to show their understanding or approval.
For example, "I see what you mean", "You mean …", "This medicine is very good", or simply say "yes" and "not bad" and so on. 4, from listening, understand the opinions and needs of customers.
Customers often have opinions, needs, problems, problems and so on. In order to understand the demand, solve the problem and clarify the problem, the clerk must let the customer's opinions be expressed. It's in a drugstore.