Suntory milk tea is a nutritious drink, which contains no creamer, essence or preservative, and is healthier to drink. Suntory milk tea has many flavors, such as original flavor, strawberry flavor, chocolate flavor and green tea flavor. As time goes by, consumers' tastes are constantly changing. Suntory milk tea failed to meet the needs of consumers in terms of taste, formula and packaging, which led to poor sales and eventually stopped production.